1. We know the what about the who... Everywhere
Tuesday, July 23, 13

2. Where must I focus my marketing campaigns?
.-­‐
Women
.-­‐
16-­‐35
years
old
.-­‐
Upper
Middle
Class
Target
Audience:
Tuesday, July 23, 13

3. Thanks to InstaGIS, companies can understand where
their target audience is concentrated.
Tuesday, July 23, 13

4. Efficient use of information, enable
the Retail Industry to increase its
operating margin by
McKinsey & Company
60%
Tuesday, July 23, 13

5. $160K
revenue
in 8 Months
Tuesday, July 23, 13

6. Companies
spend:
$33.5
Billion
In
market
strategies
to
a;ract
customers.
www.esomar.org
Tuesday, July 23, 13

7. Evaluate
loca@ons
Op@mize
Customer
Outreach
Find
new
markets
They
need
loca@on-­‐based
customer
informa@on:
neighborhood,
city,
state,
world.
Tuesday, July 23, 13

8. We know the what
about the who...
everywhere
Tuesday, July 23, 13

9. Indexing
All the data available
Government Social Networks
Justice Census
World D. State
Facebook Foursquare
Instagram Twitter
Private Sources
Gnip Topsy
Factual
Your
DATA
CRM
Tuesday, July 23, 13

10. SAAS
Revenue
Model
.-­‐
Monthly
SubscripDon
Fee
.-­‐
Focused
in
SMB
and
Big
Companies
Retail,
MarkeDng
Tuesday, July 23, 13

11. Founders
Team:
Fernando
Ovalle:
Founder
@Loginsa,
the
biggest
Logis@c
company
in
Chile.
Ignacio
Canals:
Expert
in
Enterprise
SAAS
industry.
Julian
Garcia:
8
years
as
CEO
of
a
GIS
Market
Research
Company.
Advisors:
Gary
Iwatani
Co
founder
Topsy.
Stew
Langille
Co
founder
Visual.ly,
VP
Marke@ng
Mint.
Tuesday, July 23, 13

12. $800,000
previously raised $440,000
Customer
acquisiDon
and
Worldwide
data
sets
integraDon
Tuesday, July 23, 13

13. We know the what about the who... Everywhere
Tuesday, July 23, 13