4G in the Enterprise Kamal Garg Business Development, Converged Network Solutions (CNS) -Sprint Nextel Todd Carothers Vice President, Product Management -CounterPath Carl Silva Chief Scientist / Vice President Technology -Nexaira Consumers have fallen in love with their smartphones and enterprise architects have found themselves with a whole new brand of headache. Providing for distributed computing with devices that are owned by your customers, employees and your executives, requires a lot of thought about how wireless broadband fits into your corporate environment. This session will explore the lessons of enabling wireless and wireline connectivity to corporate resources as well as the impact of Wireless Data on InBuilding Wireless Solutions and Strategies in a 4G world.

1. Time
to
Swap
from
Wire
line
to
Wireless:
Exploring
Total
Cost
of
Ownership
in
Replacing
Wire
line
with
Wireless
Broadband
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10/6/10
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2. Market
Trends
• The
future
is
in
replacing
or
“capping”
wire
line
deployments
with
wireless
technology:
– 3G
outperforms
DSL
for
Total
Cost
of
Ownership
– 4G
will
replace
fracNonal
T1
and
T1
services
– 4G
is
enterprise-­‐grade
and
reflects
the
speed,
quality,
and
reliability
to
replace
wire
line
• Wireless
is
outpacing
wire
line
in
terms
of
technological
advances
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3. Market
Trends:
Business
Class
Wireless
Criteria
• Demand
for
higher
data
rates
• ExpectaNons
of
lower
3G
costs
• ConNnued
cost
reducNon
with
4G
• Back
Office
and
Business
Class
Protocol
Support
• Growing
experience
with
the
take-­‐up
of
3G
is
showing
an
even
greater
demand
for
4G
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4. EvaluaNng
Total
Cost
of
Ownership
(TCO)
• For
Wire
line
InstallaNons
and
3G
and
4G
Wireless
InstallaNons,
evaluate
all
TCO
Criteria:
– Fault
Management
– ConfiguraNon
– AccounNng
– Provisioning
– Security
10/6/10
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5. Wireline
InstallaNons
• Failures
occur
in
the
last
100
feet:
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6. 3G
and
4G
InstallaNons
• CapEx
is
less
expensive
for
wireless.
• The
use
of
wireless
end
points
is
more
secure
and
leaves
less
exposure
for
interference
from
human
error
or
other
factors.
• If
a
failure
occurs,
the
isolaNon
of
the
trouble
is
simpler
and
is
o^en
solved
by
a
simple
swap
of
equipment.
• 3G
and
4G
modems
can
connect
to
mulNple
base
staNons,
providing
route
redundancy.
10/6/10
Strictly
ConfidenNal
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7. Closing
the
Performance
Gap
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8. Closing
the
Price
Gap
Theore2cal
Downlink
Bandwidth
versus
cost
per
Mbps
3G/4G
DSL/Wired
$6.00
$5.71
$5.00
$4.00
$3.00
$2.85
$2.00
$1.39
$1.13
$1.09
$1.03
$1.00
$0.48
$-­‐
$0.24
2008
2009
2010
2011
Source:
Broadband
Forum,
AT&T
Wireless,
Qwest,
Cingular,
Samsung,
Nokia,
NTT
DoCoMo
and
QUALCOMM
10/6/10
Strictly
ConfidenNal
www.nexaira.com
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9. Closing
the
Reliability
Gap
• 3G/4G
High
Availability
Network
Adapter
addresses
signal
quality,
speed
and
Reliability:
– High
Gain
Beam
forming
Antenna
with
Router
and
3G
or
4G
Card
– Wireless
Extends
Serviceable
LocaNons
10/6/10
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10. Cost-­‐effecNve
Deployments
for
Ongoing
OperaNons
• OMA
DM
for
Back-­‐Office
Support:
– DM
Client
integrated
into
Router
via
porNng
layer
hook-­‐up.
– Once
a
connecNon
is
established,
the
industry
standard
OMA
DM
protocol
is
leveraged
to
exchange
instrucNons
with
the
Router.
– Plug-­‐In
enables
the
customer
to
manage
the
device
from
DM
Portal.
– The
customer
can
set
and
manage
preferred
network
providers
according
to
their
profile.
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11. Building
a
TCO
Model
Leased T-1s
3G/4G Wireless
Monthly
$300
$60
Quantity
2
2
Annual
$7200
$1440
One Time Charges
$1,000
$250
Maintenance (3 years)
$250
$0
Total Cost (First Year $8200
$1690
only)
Capacity
3 by 3 MBs
4 by 2 MBs
10/6/10
www.nexaira.com
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12. Conclusion
and
RecommendaNons
• 3G
and
4G
provide
beier
service
at
a
lower
Total
Cost
of
Ownership
for
businesses
and
managed
service
providers
• 3G
and
4G
bonding
will
create
even
higher
speeds
at
more
flexible
price
points
than
wire
line
• Final
Analysis:
Return
on
Investment
10/6/10
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