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1. SMS Marketing Will Be Among
the Top
Mobile Marketing Trends
In 2012

2. SMS is here
to Stay!

3. If you think SMS text
messaging is not a viable
strategy for marketing,
you may need to think again
and think different!

4. To say that SMS text message
market is growing rapidly may be
an understatement.
The great news for SMS marketing
companies is that SMS text will
continue to thrive in the coming
year.

5. The surge in mobile SMS marketing
is nothing short of being called
phenomenal.
Don’t take the word for it. Consider
a few startling global SMS
statistics:

6. Mobile Marketing
Statistics 2011-12

7. There are more people using
mobile devices
than toothbrushes

8. • 6.9 billion SMS were sent in 2011 across the
globe
• That figure is projected to rise to 8 trillion in
2012
• 83% of U.S. adults are mobile phone owners
• A third of them prefer text message over a
phone call

9. • Every second urban Indian acknowledges
receiving a marketing SMS
• 37% of Indians receive ringtones, wallpapers
or game SMS from businesses
• 95% of Text Messages are Read within 4
Minutes
• Only 6% of marketing emails are responded to
• SMS campaigns on the other hand have a
response rate of 45%

10. In other words, SMS messaging
has a higher response rate as a
means of direct communication
than telemarketing, email, or
direct post mails.

11. The mobile text message statistics
go on to prove that the demand
for SMS Short Code along with
MMS and instant messaging, will
continue to grow (even) with the
steep increase in Smartphone
purchases.

12. The SMS text message market
means more fertile ground for
businesses to experiment with
catchy text messages and enticing
offers.

13. Here’s to Happy
SMS Text
Message
Marketing in
2012!

14. A Presentation On
Mobile Marketing Trends
by
Valueleaf.com
India's exclusively ISO & DMA
Certified
Email and SMS Marketing Company

15. www.valueleaf.com

16. Connect With Bulk SMS Marketing Company India
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