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Profiting from Growth Through Innovation
1.
Profiting from Growth
Through Innovation - A resource-efficient approach to Identify, Create and Nail the best opportunities for Growth Through Innovation Sigvald J. Harryson Dr. Oec, St. Gallen University PhD, Göteborg University Managing Director sigvald@harrysonconsulting.com +46 723 504 981 Christian Nielsen Msc, Copenhagen Business School Project Manager and Consultant christian@harrysonconsulting.com +46 723 245 026 © www.harrysonconsulting.com 0
2.
The Growth Through
Innovation (GTI) process is a forceful approach which enable companies to utilize holistic thinking to … © www.harrysonconsulting.com 1
3.
… look beyond
exhausted growth opportunities towards more fruitful avenues by identifying, creating and nailing Growth Through Innovation by … © www.harrysonconsulting.com 2
4.
… involving strong
internal as well as external capabilities in the pursuit of joint Innovation Leadership! © www.harrysonconsulting.com 3
5.
Six tasks define
and select the best innovation opportunities with clear roadmaps for implementation Use Simplicity and Strategic Framing the Crystal Clear Criteria Framework with Platform Clear Selection for Growth to Deal with Complexity Criteria Brainstorming Identify the Right People and Opportunities Provide the Right Stimulus and Hundreds of for Growth Scope for Breakthroughs Ideas Filtering out Use the the Top Ten Framework for 5-15 Initial Candidates Transparent Selection Concepts Developing and Assess Risk/Reward Ranking Top- to Identify and Select Level Busi- ness Cases Potential Winners 3-6 Business Running Cases Set Priorities Detailed for Profitable Feasibility Growth Studies Business Need Selecting Top 1-3 Selected Validation by Candidates Innovation Lead Customer for Growth Projects Board © www.harrysonconsulting.com 4
6.
The Six Interrelated
Buildings Blocks Initial scenario analysis to define the most important drivers of innovation; Need-based segmentation elements to distill the most important customer needs; Strategic framework for innovation – based on the first two points – used to give focus and to filter out the best ideas; Structured brainstorming sessions to accelerate creativity in desired areas of focus – provided by the strategic framework; Structured methodology for screening and ranking to consolidate ideas and move from quantity to quality; Networked process to move from bright sparks of ideas to solid business concepts for accelerated implementation of selected concepts. © www.harrysonconsulting.com 5
7.
Typical Client Questions
How can we revolutionize our industry with a Breakthrough? Our whole industry is changing, where is it going? Can we anticipate? Which are my next-generation products and/or services? How can we grow our business by finding new income streams? We struggle to differentiate our business, how can we “be the change we seek” in our industry? How can we leverage our internal capabilities in new ways? – And connect them to new external brains as well? © www.harrysonconsulting.com 6
8.
Input from Clients
who have Experienced our GTI process “The process allowed us to arrive at a true innovation concept in a very short time. This has never happened before, as we were not applying a networked approach or external people to support the innovation process. The approach enforced rapid decision-making to come to conclusions.” – Global SBU Head of globally leading FMCG “With the GTI process, we achieved more in 3 months than we typically do in 3 years. ” – Head of Strategic Business Development of globally leading FMCG “The GTI process revolutionized our entire strategy from being a cable manufacturer to becoming the leading partner in Connectivity Solutions” – CEO of a Swiss Telecom Related Company “With the GTI Process, we have streamlined our Innovation Pipeline from more than 300 possible winners to less than 100 absolute winners – and thereby more than three-folded our R&D efficiency” – CTO of a leading Finnish Telecom Company © www.harrysonconsulting.com 7
9.
Turning Torso Office
275 Höh-Rohnenweg 16 Lilla Varvsgatan 14 CH-8832 Wilen b. Wollerau/Switzerland 211 15 Malmö/Sweden Telephone: +41 (0)79 291 84 78 Telephone: +46 (0)40 30 59 66 Swiss Office Administrator: Scandinavia Office Administrator: Sabine@harrysonconsulting.com Jacky@harrysonconsulting.com Sigvald J. Harryson Christian Nielsen Dr. Oec, St. Gallen University MSc, Copenhagen Business School PhD, Göteborg University Managing Director Project Manager and Consultant Sigvald@harrysonconsulting.com Christian@harrysonconsulting.com +46 723 50 49 81 +46 723 245 026 © www.harrysonconsulting.com 8