Growing Business Partners w Social Media
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Growing Business Partners w Social Media
- 1. Growing Business Partners with Social Media
- 2. New Media SynergyBarry Hurd.com TimReha.com
- 3. Annual Growth of Conversation(representing # of new users joining the conversation) 2007 2008 2009 342MILLION 342MILLION 588MILLION In 2010, roughly 75% of digital conversation with “content” is now happening somewhere other than the site it originated on.
- 4. 3G MOBILE TO 2014 2009 9% 74% 40% 38% 92% 91% 39% 100% CHINA: 747.4 million subscribers US: 285.6 million subscribers 37% 35% INDIA: 525.2 million subscribers 17% 7% 7% 4% In 2010, 5 billion of 6.8 billion humans will be mobile subscribers (over 70% world population) SOURCES: Morgan Stanley - December 2009eMarketer – February 2010 International Telecommunications Union – February 2010
- 5. DIGITAL AUDIENCE Business Topics, Product Brands, Executive Names, etc
- 7. Your Brand Keyword PAID PAID ORGANIC
- 8. AVERAGE PAGE EXPOSURE:36.6 seconds Your Brand Keyword BRAND VISBILITY BRAND VISBILITY 100 90 80 PAID 50 40 30 20 10 10 10 10 PAID CLICK & AUDIENCE SHARE BRAND VISIBILITY 42.4 11.8 8.4 6.2 4.9 4.1 3.4 3.1 2.7 2.9 100 100 100 85 60 50 50 30 30 20 ORGANIC
- 9. AVERAGE PAGE EXPOSURE:36.6 seconds Your Brand Keyword BRAND VISBILITY BRAND VISBILITY 100 90 80 PAID 50 40 30 20 10 10 10 10 PAID CLICK & AUDIENCE SHARE BRAND VISIBILITY 42.4 11.8 8.4 6.2 4.9 4.1 3.4 3.1 2.7 2.9 100 100 100 85 60 50 50 30 30 20 ORGANIC
- 10. A few reasons “tweeting” matters
- 11. A few reasons “video” matters
- 13. Keyword: Disney Interactive Last 12 months Last 90 days Last 7 days
- 15. SITE DATA BY
- 16. 880 1594 294 51 1735 44584 144 http://www.twellow.com/twellowhood
- 19. Web Users - Addictomatic
- 21. Social Media Checklist Twitter Twitter Follower Group List Re-Tweet Partners Tweets SEO'd Inbound Links Company to Company WTIA to Company Friend Up Twitter Linkedin Facebookpage Syndicate / Link Twitter Facebook Linkedin Delicious Reddit StumbleUpon Digg TOOLS TO USE SocialMention.com Addictomatic.com Google.com/insightshttps://adwords.google.com/select/TrafficEstimatorSandbox Compete.com
- 22. Thank You, Questions Please. Barry@NewMediaSynergy.com Tim@NewMediaSynergy.com