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Ignite email
- 1. Sending commercial mass e-mail that isn’t spam. David Jondreau www.wingforward.net
- 2. There are lots of ways to communicate with customers Why use e-mail? Targeted Fast
- 3. Why E-mail Marketing Fast & Targeted Ignite Presentation twittering Robo Calls Email Marketing television ad Speed book Message in a bottle Relevance
- 4. Why communicate with customers? . There’s one right reason
- 5. to Strengthen a Relationship
- 6. Permission Established business relationship Subscribed to newsletter
- 7. Permission Must be easy unsubscribe
- 9. Don’t send from your computer. Don’t send from your computer. Don’t send from your computer. Don’t send from your computer. Don’t send from your computer.
- 10. Use an E-mail Service Provider
- 11. Content “Brevity...is wit” -H. Simpson
- 12. Content
- 13. Metrics
- 14. Call to Action Measure your success at Strengthening your relationship
- 15. Call to Action Click a link Forward to a friend Download a product
- 17. Services offer metrics (Don’t send from your computer.)
- 18. Design Use templates! (Don’t send from your computer.)
- 19. Design Honest subject lines Honest From address Please DO reply to this e-mail.
- 20. Do it. It’s easy. Strengthen relationships Have permission Keep it short Use a service Measure results David Jondreau www.wingforward.net
Hinweis der Redaktion
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- There’s radio, television, the back page of the Reporter. There’s billboards, phone calls, robo calls, print advertising, web banners, all sorts of ways.\n
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- Nigerian millionaire, CIALIS\n
- Outgoing limits\nIncoming filters\nJust don’t\ndefault CAN SPAM act\n
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