The number of consumers who do not trust advertising is at a disturbing 95%. In fact about 90% of all consumers make decisions on the basis of peer recommendations. Today mobile phones provide a unique platform for the development of peer to peer advertising and for mobile work. Advertisers, especially those targeting specific demographics or people in a specific area can send advertisements to the people in their database and then ask them to forward the advertisement to other people. The advertiser would then pay the sender for each forwarded advertisement.

1. Peer to Peer Advertising Comes to
Mobile Phones

2. Problem
 95% of all consumers do not trust
advertising.
 90% of all consumers make decisions
based on peer recommendations.

3. Solution
 A mobile
application that
enables people to
forward
advertisements to
their peers.
 Advertisements
targeting people in
a specific area or
demographic would
work very well with
this app.

4. How it Works
Registration of workers by advertising company
Advertiser sends out advertisement via sms or push services
to registered users who fit the required profile
Users forward the advertisement to their peers who fit the
requested profile
Advertiser pays user for each advertisement forwarded.
Payment could be in the form of phone credit or using mobile
money transfer services where available.

5. Would you like to see more of this app? Go to
http://mokk.me/e/GJrN1STvr6Lz0tpr
For more information please contact
wanenegrace@gmail.com