3. Marketing Channels Direct Mail: Generous response rate of 5% Postage and printing make this an expensive option Newspaper: Coupons generate up to 6% response rate Less expensive than direct mail with similar response rate Email: With an in-house mailing list, 3% response rate is high Email campaigns are cheap to run 1/5/11 3 www.vital-tek.com
4. Marketing Channels Text Messaging: Speed: Response rate as high as 20% Great for offers requiring an immediate response Readability: 94% of text messages are read within 20 minutes Qualified Recipients: Opt-in features target customers with an active interest Flexibility: Digital coupons, driving traffic during slow periods, announcements, appointment reminders, special event promotions and more… 1/5/11 4 www.vital-tek.com
5. The Problem Until Now No integrated solution that combines both email and text messaging Text messaging is expensive Employees have unlimited access to customer data Lack of effective oversight of outgoing messages Difficult to segment customers for more effective targeted marketing 1/5/11 5 www.vital-tek.com
6. The Solution is Vital-Tek.com Manage email and text messaging in one place Now send text messages for the same price as email Control employee view/access rights to customer data Approval center allows designated employees to edit, reject or approve outgoing messages Group customers based on interest Send multiple messages to the same group to test effectiveness 1/5/11 6 www.vital-tek.com
7. The Opportunity Gain an advantage over your competitors with text message marketing Communicate more clearly and consistently with your customers Increase loyalty and customer retention Maximize revenue and profit Make the best use of your marketing dollars 1/5/11 7 www.vital-tek.com
8. Competition Starting Plan Comparison: Text Messaging *unlimited messages to 250 contacts **price based on 1 text message sent per week 1/5/11 8 www.vital-tek.com
17. Pricing Choice of Pricing Plans to support your individual business needs *pricing is based on unlimited number of emails OR text messages 1/5/11 17 www.vital-tek.com
18. Vital-Tek.com Contacts CEO: K.C. Guy Phone: 954.934.8886 Email: kcguy@vital-tek.com Director, Business Development: Richard Rogowski Phone: 305.546.5003 Email: rrogowski@vital-tek.com 1/5/11 18 www.vital-tek.com