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All In One
Marketing
 Multiple Channels Of
  Communication
Contents

1   Why All In One Marketing ?


2   How It Works


3   Features


4   Pricing Info

                                 2
Coupon Campaigns
   Having a heavily discounted coupon
campaign can generate lots of enquiries and
new business. But what do you do when the
               offer is over ?
 We have the answer : Build a list of all the
new customers and then market effectively
      to them (using primarily SMS).
Never give away a % of your revenues again
How Our All In One Marketing Solution Works


 It’s simple and comprises of just 2 Steps :
               Step 1 - Build A List
          Step 2 - Market To The List


   COLLECT - contacts easily
   SEND - promotional messages
   ENGAGE - customers interactively
   ANALYZE - campaign

                                               4
Why A List ?
               Generate more revenues & profit by :

• Keeping your clients/prospects updated about new promotions & events
  etc.. (This develops Brand awareness)

• Sending them irresistible offers in real-time

• Interacting and developing relationships

• Getting valuable feedback & insights

        At the end of the day this is all about getting more
                    and more repeat business
Step1 - Building A Subscriber List

Get the clients who have purchased or
enquired about your coupon offer to subscribe.
We set-up a keyword and they text the
keyword to 60607.
Get all your customers to subscribe by making
them an irresistible offer eg text keyword to
60607 and save 20% on your next purchase.
People can sign-up from your website and from
Facebook.
Use the call to action – text keyword to 60607
in all your advertising
Step 2 – Market To Your List

        Automated text campaigns – We can set-up messages which are
            sent automatically at pre-determined dates and times.

         We send coupons and tell your subscribers about your special
                             promotions etc.

         Business Quiet ? – We send out a text broadcast with a special
                                    offer.

          We show your clients that you care by keeping them updated
        with news. Brand you business and build a relationship with your
                                    clients.



We can send texts, emails, facebook update and tweets
Why Use SMS ? - People Respond To Texts


•   90% of texts are read within 3
    minutes. This is real-time reactive
    marketing

•   98% of users have SMS enabled
    phones

•   97% of texts are read (email open
    rates are falling rapidly and are
    often in the low percentiles)
Short Codes Make It Simple To Subscribe




     See How Simple It Is To Subscribe –
         Text allinone to 60607 now
Customers Want To Hear From You




These Are Your Clients/Prospects Who Have Willingly Subscribed
          – All They Do Is Reply Stop To Unsubscribe
SMS Features & Benefits




   Remember ! - It costs 6 to 7 times less to get an
existing customer to buy from you than it does to get
           a new customer to buy from you
Mobile Marketing Is Here




 The International Journal of Marketing reported the response
rate of mobile marketing campaigns was 31% on average whilst
             printed advertising came in at 0.55%.
Features: Collect Contacts

Feature                                          Description


          IMPORT CONTACTS: If you have existing customer contact details we import them.



          MOBILE KEYWORDS: We create mobile keywords to make it easy for customers to opt-in to your
          list.



          ONLINE SIGN-UP PAGES: We provide code to collect mobile numbers, emails etc from your
          website.


          FACEBOOK WIDGET: We create a Facebook widget so visitors can subscribe from within
          Facebook.




                                                                                                       13
Features: Send Messages

Feature                                          Description


          MOBILE TEXT: We use SMS to send marketing messages to your list.



          EMAIL MARKETING: We send emails to your list.




          VOICE BROADCAST: Combine the personal touch of a human voice to your messaging campaign
          (Available Soon)



          SOCIAL MEDIA: We post offers to your Facebook Page and send tweets from your Twitter
          Account.




                                                                                                    14
Features: Engage and Interact

Feature                                            Description

            MOBILE VOTING: We can create fun and engaging SMS votes and polls. As people vote they are
            automatically subscribed to your list.


            TEXT TO SCREEN: When people text a keyword followed by a message it can be projected onto a
            large screen at your venue in real time.



            MOBILE eCARD: Create and design your own customer Mobile eCard with images and text.
            (Available Soon)



            MOBILE COUPON: Offer coupon discounts to customers and create unique promotion codes (2
            credits) to track redemption and revenues.



            SHUFFLE RESPONDER: Set up a pool of different promotional messages to send to your
            customers after they have subscribed.



                                                                                                          15
Our Fully Managed Campaign
Like To Know More ?

                      Call Today

Call 01905 319 416
Or 07800 501 715
For more information –
Coupons.aiom.org.uk
Email info@aiom.org.uk



                                   18

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Get The Maximum ROI From Your Coupon Campaign

  • 1. All In One Marketing Multiple Channels Of Communication
  • 2. Contents 1 Why All In One Marketing ? 2 How It Works 3 Features 4 Pricing Info 2
  • 3. Coupon Campaigns Having a heavily discounted coupon campaign can generate lots of enquiries and new business. But what do you do when the offer is over ? We have the answer : Build a list of all the new customers and then market effectively to them (using primarily SMS). Never give away a % of your revenues again
  • 4. How Our All In One Marketing Solution Works It’s simple and comprises of just 2 Steps : Step 1 - Build A List Step 2 - Market To The List COLLECT - contacts easily SEND - promotional messages ENGAGE - customers interactively ANALYZE - campaign 4
  • 5. Why A List ? Generate more revenues & profit by : • Keeping your clients/prospects updated about new promotions & events etc.. (This develops Brand awareness) • Sending them irresistible offers in real-time • Interacting and developing relationships • Getting valuable feedback & insights At the end of the day this is all about getting more and more repeat business
  • 6. Step1 - Building A Subscriber List Get the clients who have purchased or enquired about your coupon offer to subscribe. We set-up a keyword and they text the keyword to 60607. Get all your customers to subscribe by making them an irresistible offer eg text keyword to 60607 and save 20% on your next purchase. People can sign-up from your website and from Facebook. Use the call to action – text keyword to 60607 in all your advertising
  • 7. Step 2 – Market To Your List Automated text campaigns – We can set-up messages which are sent automatically at pre-determined dates and times. We send coupons and tell your subscribers about your special promotions etc. Business Quiet ? – We send out a text broadcast with a special offer. We show your clients that you care by keeping them updated with news. Brand you business and build a relationship with your clients. We can send texts, emails, facebook update and tweets
  • 8. Why Use SMS ? - People Respond To Texts • 90% of texts are read within 3 minutes. This is real-time reactive marketing • 98% of users have SMS enabled phones • 97% of texts are read (email open rates are falling rapidly and are often in the low percentiles)
  • 9. Short Codes Make It Simple To Subscribe See How Simple It Is To Subscribe – Text allinone to 60607 now
  • 10. Customers Want To Hear From You These Are Your Clients/Prospects Who Have Willingly Subscribed – All They Do Is Reply Stop To Unsubscribe
  • 11. SMS Features & Benefits Remember ! - It costs 6 to 7 times less to get an existing customer to buy from you than it does to get a new customer to buy from you
  • 12. Mobile Marketing Is Here The International Journal of Marketing reported the response rate of mobile marketing campaigns was 31% on average whilst printed advertising came in at 0.55%.
  • 13. Features: Collect Contacts Feature Description IMPORT CONTACTS: If you have existing customer contact details we import them. MOBILE KEYWORDS: We create mobile keywords to make it easy for customers to opt-in to your list. ONLINE SIGN-UP PAGES: We provide code to collect mobile numbers, emails etc from your website. FACEBOOK WIDGET: We create a Facebook widget so visitors can subscribe from within Facebook. 13
  • 14. Features: Send Messages Feature Description MOBILE TEXT: We use SMS to send marketing messages to your list. EMAIL MARKETING: We send emails to your list. VOICE BROADCAST: Combine the personal touch of a human voice to your messaging campaign (Available Soon) SOCIAL MEDIA: We post offers to your Facebook Page and send tweets from your Twitter Account. 14
  • 15. Features: Engage and Interact Feature Description MOBILE VOTING: We can create fun and engaging SMS votes and polls. As people vote they are automatically subscribed to your list. TEXT TO SCREEN: When people text a keyword followed by a message it can be projected onto a large screen at your venue in real time. MOBILE eCARD: Create and design your own customer Mobile eCard with images and text. (Available Soon) MOBILE COUPON: Offer coupon discounts to customers and create unique promotion codes (2 credits) to track redemption and revenues. SHUFFLE RESPONDER: Set up a pool of different promotional messages to send to your customers after they have subscribed. 15
  • 16.
  • 17. Our Fully Managed Campaign
  • 18. Like To Know More ? Call Today Call 01905 319 416 Or 07800 501 715 For more information – Coupons.aiom.org.uk Email info@aiom.org.uk 18