Jesper Müller-Krogstrup, partner in Nosco, was in charge of a masterclass about idea management on the New Product Development World Tour Scandinavia. NPD World Tour. January 31st to February 2nd 2012, at Bella Sky Hotel, Copenhagen, Denmark.

1. IDEA
MANAGEMENT

2. ABOUT NOSCO
NOSCO IS A SOFTWARE & SERVICE COMPANY
WE WORK WITH IDEA MANAGEMENT

3. SOME OF OUR CLIENTS

4. ABOUT NOSCO /idea management

5. ABOUT NOSCO /software
NOSCO APP
• Publish, comment & rate ideas
• Idea Campaigns and suggestion box
• Social platform for innovation
BENEFITS
• One platform
• Replicates work process'
• Highly addictive

6. CATEGORIES
WHAT MAKES
A GOOD IDEA?
BE ANONYMOUS

7. IDEAS
RANKING

8. VOTE
IDEAS
RANKING

9. IDEAS
COLLABORATE
RANKING

12. APPROACHES
Suggestion Multiple Idea The Idea
Box Campaigns Event

13. MAN ON THE MOON &
INNOVATION DATING

14. SUCCESSFUL IDEA MANAGEMENT

15. SUCCESSFUL IDEA MANAGEMENT
PLAYING EXPLORING FOCUSED

16. SUCCESSFUL IDEA MANAGEMENT
STRATEGY ORGANISATION
COMMUNICATION PROCESS

18. SUCCESSFUL IDEA MANAGEMENT
PRIORITISATION 3
Discovery Incubation Acceleration
2 1
INNOVATION STREAM
INNOVATION STREAM
IDEA MANAGEMENT VISION & STRATEGY
BEST PRACTICE
INNOVATION STREAM
INNOVATION STREAM
GOVERNANCE 4

19. VOLKSWAGEN

20. Whyyoushouldlove
IDEA CAMPAIGNS

21. Whyyoushouldlove
IDEA CAMPAIGNS
Align with strategy
Locate the topic owner
What does a good idea look like
De ne topic owners
De ne the selection and evaluation process
De ne the ‘screen team’ and ‘selection board
Time and deadlines are key-factors for participation
Involve stakeholders in process
Expectations and communication

25. NOSCO /learn more
web: www.nos.co
twitter: @noscohq
blog: www.cometoknow.com
phone: +45 70701242
Jesper Müller-Krogstrup
mail: jesper@nos.co
phone: +45 22 57 46 75