Pricing

Pricing: Approaches and Strategies Session 5 Chapter 10 & 11

Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Price ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Factors to Consider in Setting Price ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Internal Factors

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Internal Factors Factors to Consider in Setting Price (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Internal Factors Factors to Consider in Setting Price (contd.)

Strategic Impact & Cost Analysis: Pareto Law Effect ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Internal Factors Factors to Consider in Setting Price (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],External Factors Factors to Consider in Setting Price (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],External Factors Factors to Consider in Setting Price (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],External Factors Factors to Consider in Setting Price (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],General Pricing Approaches

[object Object],[object Object],[object Object],[object Object],General Pricing Approaches (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],General Pricing Approaches (contd.) ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],General Pricing Approaches (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Other Pricing Approaches

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Product Mix Pricing Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Price Adjustment Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strategies

Price Adjustment Strategies (contd.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strategies

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Conditions Necessary for Segmented Pricing Effectiveness

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strategies Price Adjustment Strategies (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strategies Price Adjustment Strategies (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],Promotional Pricing Problems

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Price Discrimination

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Price Changes

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Price Changes (contd.)

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Public Policy and Pricing

Pricing

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