15% increase in sales was the aim of the assignment. During the project the market was decreased by 12% and as the result of the project the company could keep its turnover and profitability while all the competitors were loosing market share.

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+ 15%
SALES
PROJECT

2. +15% Sales Project
Project review
Project
kick-off
Focus:
Goals
Responsibility
c authority
Process
Bonus
I. quarter
Focus:
Developing
new business
model
II. quarter
Focus:
Reinforcing
sales attitude
III. quarter
Focus:
Individual
development
IV. quarter
Focus:
Fine tuning
Preparation
Focus:
Individual &
group
interviews

3. PROJECT KICK-OFF
• Participants: CEO, Commercial and Marketing director, managers, senior
colleagues
• Goals: to achieve +15% increase in Sales as the result of the project
• Responsibilities & Authorities: defining the roles of +15% Sales project
members (project sponzor, projekt manager, team members, consultants)
• Process: to finalize the the steps of +15% Sales project
• Bonus: to set the criterias of bonus for achieving the goals of +15% Sales project

4. Q1: DEVELOPING NEW BUSINESS MODEL

5. Q2: REINFORCING SALES ATTITUDE

6. Q3: INDIVIDUAL DEVELOPMENT
Indiviual
development
coaching
CPI test
Managerial
competence
test

7. Q4: FINE TUNING
Predator
training
Project
monitoring
Energizing Team
coaching