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New Models for News Seth C. Lewis School of Journalism, University of Texas at Austin [email_address]
Two kinds of models: Journalism and Business
Journalism Models: How is news  ‘made’ ?
Business Models: How do we  pay for it ?
What about changing both at the same time?
Either way, it’s about creating value (social, civic and economic)
How journalists create  value ,[object Object],[object Object],[object Object],[object Object],[object Object]
Control Exclusivity Scarcity
Digitization  changes that “Today, ordinary adults can observe and report news, gather expert knowledge, determine significance, add audio, photography, and video components, and publish this content far and wide (or at least to their social network) with ease.  And much of this is done for no pay.  Until journalists can redefine the value of their labor above this level, they deserve low pay.”
Lack of control Commodity Abundance
Do you fight  change ?
Or do you pursue new ways to create value ?
Changing the  news value  equation Old value(s) New value(s) Pros gathered the info from traditional sources Pros gather from broader base of expertise (i.e., you) Pros decide what’s news, what goes on front page Still do, but users improve the choices, add value Pros say:  come to us  – our newscast, our website “ Hyperdistribution” – news comes to you via networks Paid for whole package, even for stuff didn’t want Commodity news is free; specialty can demand fee
Changing natures of Publics and Subsidy
Key shifts for the future ,[object Object],[object Object],[object Object]
Emerging  models  and examples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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New Models for News

  • 1. New Models for News Seth C. Lewis School of Journalism, University of Texas at Austin [email_address]
  • 2. Two kinds of models: Journalism and Business
  • 3. Journalism Models: How is news ‘made’ ?
  • 4. Business Models: How do we pay for it ?
  • 5. What about changing both at the same time?
  • 6. Either way, it’s about creating value (social, civic and economic)
  • 7.
  • 9. Digitization changes that “Today, ordinary adults can observe and report news, gather expert knowledge, determine significance, add audio, photography, and video components, and publish this content far and wide (or at least to their social network) with ease. And much of this is done for no pay. Until journalists can redefine the value of their labor above this level, they deserve low pay.”
  • 10. Lack of control Commodity Abundance
  • 11. Do you fight change ?
  • 12. Or do you pursue new ways to create value ?
  • 13. Changing the news value equation Old value(s) New value(s) Pros gathered the info from traditional sources Pros gather from broader base of expertise (i.e., you) Pros decide what’s news, what goes on front page Still do, but users improve the choices, add value Pros say: come to us – our newscast, our website “ Hyperdistribution” – news comes to you via networks Paid for whole package, even for stuff didn’t want Commodity news is free; specialty can demand fee
  • 14. Changing natures of Publics and Subsidy
  • 15.
  • 16.

Hinweis der Redaktion

  1. e.g., artificial attempts at exclusivity via paywalls, etc.
  2. e.g., artificial attempts at exclusivity via paywalls, etc.
  3. e.g., artificial attempts at exclusivity via paywalls, etc.