2. About us Born 1991 – in Aarhus Today 80+ Designits – approx 50% ’designers’ 5 offices across Europe – strategic-creative zoo Aarhus, Copenhagen, Munich, Oslo and Paris 10 nationalities – multi-cultural Average age 32 New location in Shanghai 2009
3. About us Claus Jepsen Director – Product Design Hans-Henrik Sørensen Director – Interactive Design
4. Our services Product & service innovation Interaction design Design research Brand and communication 20 different, professional backgrounds Specialists working seamlessly together as one
6. What we do We optimize the value, function and appearance of products, systems or services for the mutual benefit of both the user and the manufacturer.
7. What we do Working in multidisciplinary teams , bringing together designers, engineers, psychologists and economists...
8. What we do ...involving lead and novice users at key stages to confirm assumptions, approaches and designs...
9. People Desirability Business Viability Technology Feasibility We drive the process from a desirability perspective, creating value for users before value for the business... What we do
10. People Desirability Business Viability Technology Feasibility ...arriving at groundbreaking solutions with considerably bigger business impact. What we do