1. Mary Jesse
Founder and CEO, Ivycorp
@Ivytalk
@TheMaryJesse
www.ivytalk.com

2. What is Company Culture?
The
Collective
Behavior
of People
in an
Organization

3. Why Does Company Culture Matter?

4. EXAMPLE #1
1. Focus on the user and all else will follow.
2. It’s best to do one thing really, really well.
6. You can make money without doing evil.
http://www.google.com/about/company/philosophy/

5. Example #2
Dedication to every client’s success
Innovation that matters—for our company and for the world
Trust and personal responsibility in all relationships
http://www.ibm.com/investor/pdf/BCG2012.pdf
IBM Celebrated 100 Years in Business (2011)
http://www-03.ibm.com/ibm/history/ibm100/us/en/

6. Example #3
2011 Consumer Reports “Naughty” List for Poor Customer Service
Voted in 2012 as One of Top 10 Worst Companies to Work For in the US
Rating: 2.7
Number of reviews: 416
CEO approval rating: 32% for J. Paul Raines
One-year price change: down 21%
Employees: 17,000
America’s Worst Companies to Work For - 24/7 Wall St. http://247wallst.com/2012/08/10/americas-worst-companies-to-work-for/#ixzz275o9OvtQ

7. Where Does Your Company Culture Come From?

8. Who is Responsible for Company Culture?

9. Remember…
 Company Culture Impacts
Your Bottom Line
 The CEO is Responsible for
Company Culture

10. Mary Jesse
Founder and CEO, Ivycorp
@Ivytalk
@TheMaryJesse
www.ivytalk.com
IVY CORP PROPRIETARY AND CONFIDENTIAL