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Gordon B. Schmidt M. A.
     OLS Division
        IPFW
•   The Internet and careers
•   What is social media?
•   Existing Employee Relations
•   Recruitment/Selection Issues
•   Information Exchange
•   Q&A
• Who here has used the Internet in a job
  search? How did you?
• Who here has used a social media site (ex.
  Facebook, LinkedIn, Twitter) in way related to
  job search?
• Who has used social media in some way
  related to their job or profession?
• http://www.youtube.com/watch?v=6a_KF7TYK
  Vc
• Social Networking Sites Definition (Boyd &
  Ellison, 2008)
 • web-based services that allow people to:
 1. Construct a public or semi-public profile in a
    bounded network
 2. Have a list of other users connected to
 3. View those connections and those of connected
    others
• “a group of Internet-based applications… that allow
  the creation and exchange of user-generated content”
  (Kaplan & Hainlein, 2010)
• Broader category than social networking sites
 • Facebook has 149 Million active users in the U.S.
    alone-70% of those users log on daily
• Social Media is already having significant
  impact on careers and looks to have even
  more in the future
• We will look at/discuss examples in 3 major
  areas today:
  • Existing Employee Relations
  • Recruitment/Selection Issues
  • Information Exchange
• People have been fired for Facebook and
  other social media site posts
• Ex. Public Teachers
• http://www.youtube.com/watch?v=zL8xIELR2
  Gc
• Was this fair?
• Social media connects people socially and
  professional
• The borders of each info type can be blurry
• If you were the manager of the following
  employees what would you do?
• Venues for employees to support and share
  info with each other
• Great amount of potential information
  available to recruiters through social media
• But is it accurate? Is it legal?
• Example: definition of binge drinking
• If A Facebook picture shows you and these 5
  bottles at a party, how much did you drink?
• More potentially useful information on each
  side
• Both parties can look at online professional
  presences so that interview is not just resume
  rehash
• Strategy to see what people can actually
  deliver
• Example: Innovation Protocol, brand strategy
  consulting firm
• http://www.youtube.com/watch?v=W4nD6y-
  PnUY
• Social media can also offer a medium by
  which to gain professional information that
  helps your career and career-related
  knowledge base
• Can make connections with people in your
  field/perspective field
• Get access to information and opinions from
  thought leaders and the cutting edge
• Potential for Serendipity
  • Finding information valuable to you that you did not
    even know you needed
• Email: schmidtg@ipfw.edu

• IOPsychology feed on Twitter:
  https://twitter.com/#!/iopsychology

• On LinkedIn:
• http://www.linkedin.com/pub/gordon-
  schmidt/13/a90/891

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Gordon Schmidt (2012) IPFW SHRM Presentation: The Benefits And Pitfalls Of Online Social Media For Careers

  • 1. Gordon B. Schmidt M. A. OLS Division IPFW
  • 2. The Internet and careers • What is social media? • Existing Employee Relations • Recruitment/Selection Issues • Information Exchange • Q&A
  • 3. • Who here has used the Internet in a job search? How did you? • Who here has used a social media site (ex. Facebook, LinkedIn, Twitter) in way related to job search? • Who has used social media in some way related to their job or profession?
  • 4. • http://www.youtube.com/watch?v=6a_KF7TYK Vc • Social Networking Sites Definition (Boyd & Ellison, 2008) • web-based services that allow people to: 1. Construct a public or semi-public profile in a bounded network 2. Have a list of other users connected to 3. View those connections and those of connected others
  • 5. • “a group of Internet-based applications… that allow the creation and exchange of user-generated content” (Kaplan & Hainlein, 2010) • Broader category than social networking sites • Facebook has 149 Million active users in the U.S. alone-70% of those users log on daily
  • 6. • Social Media is already having significant impact on careers and looks to have even more in the future • We will look at/discuss examples in 3 major areas today: • Existing Employee Relations • Recruitment/Selection Issues • Information Exchange
  • 7. • People have been fired for Facebook and other social media site posts • Ex. Public Teachers • http://www.youtube.com/watch?v=zL8xIELR2 Gc • Was this fair?
  • 8. • Social media connects people socially and professional • The borders of each info type can be blurry • If you were the manager of the following employees what would you do?
  • 9. • Venues for employees to support and share info with each other
  • 10. • Great amount of potential information available to recruiters through social media • But is it accurate? Is it legal? • Example: definition of binge drinking • If A Facebook picture shows you and these 5 bottles at a party, how much did you drink?
  • 11. • More potentially useful information on each side • Both parties can look at online professional presences so that interview is not just resume rehash • Strategy to see what people can actually deliver • Example: Innovation Protocol, brand strategy consulting firm • http://www.youtube.com/watch?v=W4nD6y- PnUY
  • 12. • Social media can also offer a medium by which to gain professional information that helps your career and career-related knowledge base • Can make connections with people in your field/perspective field • Get access to information and opinions from thought leaders and the cutting edge • Potential for Serendipity • Finding information valuable to you that you did not even know you needed
  • 13.
  • 14.
  • 15. • Email: schmidtg@ipfw.edu • IOPsychology feed on Twitter: https://twitter.com/#!/iopsychology • On LinkedIn: • http://www.linkedin.com/pub/gordon- schmidt/13/a90/891