1. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Facebook Updates
2. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
• Link page post images
• Embedded posts
• Hashtags
• Graph search
• Page cover photos
• Timeline contests
Key Changes
3. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
• Use images 1200 x 630 px or larger
• Maintain 1.91:1 aspect ratio
• Do NOT publish images smaller
than 600 x 315 px
Link Page Post Images
4. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Link Page Post Images
5. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
• Add any public post from Facebook to
your blog or web site
• Shows attached
media, likes, shares, and comments
• Allows people to follow or like
directly from the embed
Embedded Posts
6. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Embedded Posts
7. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Clickable and searchable
Hashtags
8. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Hashtags
9. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
• Find out what your audience is
really interested in
• Find groups where your target
market is active
• Find out what your competitors are
up to
• Find people actively seeking your
solution
Graph Search
10. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
• Interests liked by people who like…
• Groups of people who like…
• Pages liked by people who like…
Get specific and dig deep!
Graph Search
11. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Text allowed – be reasonable
CTA
Arrows to highlight action
Page Cover Photos
12. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Page Cover Photos
13. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Page Cover Photos
14. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Page timelines and apps – not personal
timelines
• Make a post to enter
• Comment/like a post to enter
• Message the Page to enter
• “Like” to vote
Timeline Contests
15. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Download
http://marketingwithfriends.com/gift/contests.pdf
Timeline Contests
16. Kim Nesbitt and SaRita Hartin
MarketingWithFriends.com
Questions?
Hinweis der Redaktion
activities, interests, favorite music, TV shows, movies and books