Continuing our Frequently Tweeted Question (FTQ) series with an answer to the question "If content marketing is all about authenticity, how the heck can you outsource it?"
16. To Sum Up …
• You absolutely can outsource your content!
• Make sure to choose a partner who will get to
know you and your audience so that they can
speak with your voice.
• A good partner will also keep you in the loop so
that you stay in control.
@resonancecont
17. To Sum Up …
• Outsourcing lets you enjoy all the advantages of a
solid content marketing program without
– Taking on additional staff or
– Adding to your hours
• Outsourcing lets you end your work day on time and
enjoy life with friends and family.
@resonancecont