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Yummy One Minute Marketing Strategy
1.
Yummy Marketing Strategy Image
Source: http://www.freeclipartpics.com/free Image Source: acornclipart.htm http://www.barbspics.com/clipart/fnb/fnb0093.html
2.
A Slide Show
prepared by Raffael Hoffmann
3.
What is the
Target Group?
4.
Basically… Image Source: http://www.schuenemann.name/studium/ leittext/denken.jpg
5.
a PEANUT Image Source: http://www.freeclipartpics.com/freeac ornclipart.htm
6.
What else is
important?
7.
The Peas
Image Source: http://www.barbspics.com/clipart/fnb/ fnb0093.html
8.
The 4 Peas
to be exact Image Source: http://www.bärhaus.de/Angeb ot/mc-erbse-figur.gif
9.
The 4 P’s •
Product • Price • Place • Promotion Image Source: http://www.bärhaus.de/Ange bot/mc-erbse-figur.gif
10.
11.
Ok. With a
bit more detail…
12.
You got a
bakery… Image source: www.Bilderkiste.de
13.
Your TARGET GROUP… are
humans 20 feet from your door. Just think:
14.
Your PRODUCT are
baked goods Image Source: http://www.fundraw.com/clipart/clip- art/1996/Pumpkin-Pie/
15.
Your PRICE is
just a little cheaper than the competition $$$
16.
Your PLACE is
the little Bakery in the Strip Mall in …?
17.
Your PROMOTION are
signs inside and outside of the store Bakery Bakery Bakery
18.
For repetition, once
again: A Marketing Strategy consists of: • Target Group • Product • Price • Place • Promotion
19.
Thank You to
Parker Pike, UCSD Extension and the Clip Art Artists out there!
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