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Copyright Boomylabs 2011-2013
DRAMATIC
BLOG POST SERIES SIMPLIFICATION
CROSS-LINKING SIMPLIFIED WITH LISTS
Nick Kellet
nick@list.ly @nickkellet
istly
Wednesday, 10 July, 13
Copyright Boomylabs 2011-2013
Blog Post Series
DRAMATIC
BLOG POST SERIES
SIMPLIFICATION
Wednesday, 10 July, 13
Copyright Boomylabs 2011-2013
Blog Post Series = Awesome
Ever written a blog post series?
They are a highly effective form of content
marketing
They help you get found on a series of niche
topics.
But If you don't crosslink your posts your readers
won't find your content
And Its a chore.
Wednesday, 10 July, 13
Ever written a blog post series?
They are a highly effective form of content marketing
They help you get found on a series of niche topics.
Copyright Boomylabs 2011-2013
Cross-Linking = Tedious
Your first post, your second post, link to the first, edit the first, link to the second
As you add post ot the series the amount of editing goes up expenentially
Wednesday, 10 July, 13
But If you don't crosslink your posts your readers /Audience won't find your content.
And Its a chore to cross-link every post.
Your first post, your second post, link to the first, edit the first, link to the second.
As you add post ot the series the amount of editing goes up expenentially
Copyright Boomylabs 2011-2013
Blog Post Series with Listly
Make a list
Embed on each post
Add each post to the list
Wednesday, 10 July, 13
With Listly
Make a list on Listly.
Embed your list on each post in your blog post series
Add each new blog post to the list
All your existing posts are automatically updated
It’s a much simpler workflow.
Copyright Boomylabs 2011-2013
Longer Series = Lots of Edits
Wednesday, 10 July, 13
Copyright Boomylabs 2011-2013
SlideShare / YouTube for Lists
Collaborative, Interactive Embedable Lists
Listly is YOuTube for lists.
Listls is Slideshares for lists
Wednesday, 10 July, 13
Collaborative, Interactive Embedable Lists
Listly is YOuTube for lists.
Copyright Boomylabs 2011-2013
Listly on AngelList
Listly exists because humans love numbered lists. To quote Hubspot's Halligan &
Shah “Our species is drawn to numbered lists” via their book Inbound Marketing.
Fact: List posts get viewed and shared more than other content. Analytics drive
publishers to create 30% of content as numbered list posts > "10 ways to ...", "7
things you must ..." etc
So what's the problem? Today, people want to participate and be social with the
content they consume. HTML lists don't cut it.
Videos have YouTube, slides have Slideshare and now lists have Listly.
Listly makes lis collaborative, interactive and embeddable.
We help brands, publishers and bloggers create engagement live inside blog
posts.
We blend the crowdsourcing and crowdranking of Reddit to create curated lists
of content that you can moderate. We help you grow your investment in content
by empowering your community to keep your content fresh and ever changing
https://angel.co/listly
Wednesday, 10 July, 13
Copyright Boomylabs 2011-2013
Examples, Blog Post, Video
Blog Post
http://blog.list.ly/2013/07/09/21-reasons-blog-post-series-rock-plus-
a-hack-video/
Examples
20 Secret Blogging Tips in 20 Days! by Mike Mueller
Girlfriends and Gratitude | Women’s Wisdom from Girlfriend Guru
Darcie Harris by Debba Haupert / @Girlfriendology
Curating Content, Step 1: Write Your Content Curation
Manifesto by Katherine Leonard of Lonelybrand
Zack Price Live From The StartupBus 2013 by Zack Price / Zackonomics
Video
http://youtu.be/HgleSo2DQK4
Wednesday, 10 July, 13

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Blog Post Series Linking - Cross linking - Simplify, Less Effort, Save Time,

  • 1. Copyright Boomylabs 2011-2013 DRAMATIC BLOG POST SERIES SIMPLIFICATION CROSS-LINKING SIMPLIFIED WITH LISTS Nick Kellet nick@list.ly @nickkellet istly Wednesday, 10 July, 13
  • 2. Copyright Boomylabs 2011-2013 Blog Post Series DRAMATIC BLOG POST SERIES SIMPLIFICATION Wednesday, 10 July, 13
  • 3. Copyright Boomylabs 2011-2013 Blog Post Series = Awesome Ever written a blog post series? They are a highly effective form of content marketing They help you get found on a series of niche topics. But If you don't crosslink your posts your readers won't find your content And Its a chore. Wednesday, 10 July, 13 Ever written a blog post series? They are a highly effective form of content marketing They help you get found on a series of niche topics.
  • 4. Copyright Boomylabs 2011-2013 Cross-Linking = Tedious Your first post, your second post, link to the first, edit the first, link to the second As you add post ot the series the amount of editing goes up expenentially Wednesday, 10 July, 13 But If you don't crosslink your posts your readers /Audience won't find your content. And Its a chore to cross-link every post. Your first post, your second post, link to the first, edit the first, link to the second. As you add post ot the series the amount of editing goes up expenentially
  • 5. Copyright Boomylabs 2011-2013 Blog Post Series with Listly Make a list Embed on each post Add each post to the list Wednesday, 10 July, 13 With Listly Make a list on Listly. Embed your list on each post in your blog post series Add each new blog post to the list All your existing posts are automatically updated It’s a much simpler workflow.
  • 6. Copyright Boomylabs 2011-2013 Longer Series = Lots of Edits Wednesday, 10 July, 13
  • 7. Copyright Boomylabs 2011-2013 SlideShare / YouTube for Lists Collaborative, Interactive Embedable Lists Listly is YOuTube for lists. Listls is Slideshares for lists Wednesday, 10 July, 13 Collaborative, Interactive Embedable Lists Listly is YOuTube for lists.
  • 8. Copyright Boomylabs 2011-2013 Listly on AngelList Listly exists because humans love numbered lists. To quote Hubspot's Halligan & Shah “Our species is drawn to numbered lists” via their book Inbound Marketing. Fact: List posts get viewed and shared more than other content. Analytics drive publishers to create 30% of content as numbered list posts > "10 ways to ...", "7 things you must ..." etc So what's the problem? Today, people want to participate and be social with the content they consume. HTML lists don't cut it. Videos have YouTube, slides have Slideshare and now lists have Listly. Listly makes lis collaborative, interactive and embeddable. We help brands, publishers and bloggers create engagement live inside blog posts. We blend the crowdsourcing and crowdranking of Reddit to create curated lists of content that you can moderate. We help you grow your investment in content by empowering your community to keep your content fresh and ever changing https://angel.co/listly Wednesday, 10 July, 13
  • 9. Copyright Boomylabs 2011-2013 Examples, Blog Post, Video Blog Post http://blog.list.ly/2013/07/09/21-reasons-blog-post-series-rock-plus- a-hack-video/ Examples 20 Secret Blogging Tips in 20 Days! by Mike Mueller Girlfriends and Gratitude | Women’s Wisdom from Girlfriend Guru Darcie Harris by Debba Haupert / @Girlfriendology Curating Content, Step 1: Write Your Content Curation Manifesto by Katherine Leonard of Lonelybrand Zack Price Live From The StartupBus 2013 by Zack Price / Zackonomics Video http://youtu.be/HgleSo2DQK4 Wednesday, 10 July, 13