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1 von 36
Net Com   Web Technology ,[object Object],[object Object],[object Object],[object Object],[object Object],1
Social Media Optimization   2
What is Social Media? Media and websites designed to be grown, supported and used through social interaction. Social media supports the human need for social interaction, using Internet based features to transform broadcast media monologues  (one to many)  into social media dialogues  (many to many). It transforms people from content consumers into content  producers . 3
Why Use Social Media? 27 million in October 2009 300 Millions User 924 Million unique visitors per year 4
Why Use Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],5
It’s Free but, You must invest  Time . Why Use Social Media? 6
Why Use Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7
Why Use Social Media? To Learn & Listen. There are thousands of intelligent people and Companies sharing ideas, links, blog posts, websites, case studies, opinions and more. 8
Why Use Social Media? To Market, Show Experience & Transparency In sharing your own ideas, experience and expertise,  you build your own network. Social media allows a  broadcast medium for you to communicate & market. Promote your own web or blog content Announce new services / products Offer specials or promotions Provide visibility into your operation 9
The Value Of The Tool It’s not a silver bullet, it’s how you use it. 10
How Can A Bank Use SM? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],1 11
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],12
Post & share photos of community expos, events, youth sports team you sponsor, parades and more. Create Conversation. 13
Post & share your PRESS RELEASES online. Post to your website or blog. Promote on your Facebook page 14
15
Photos 16
Discussions 17
Updates 18
A tweet is a short (140character) message ,[object Object],[object Object],[object Object],[object Object],19
20
http://twitpic.com/135xa   - There’s a plane in the Hudson. I’m on the ferry going to pick up the people. Crazy. 21
[object Object],[object Object],[object Object],[object Object],[object Object],My Experience with Twitter 22
23
24
25
26
27
28
Traffic 29
Business Blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],30
Business Blogging A Blog makes a great target/hub for all of your social media efforts and even traditional marketing 31
Blog Commenting USER CONTENT “   ” 32
Influencers Social Media is full of them. Content Producers: They are  Tweeters, Bloggers, highly  social, willing to link, talk about  and contribute. They communicate and market  for you. 33
34
35
Thank You Net Com Team 36

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Net Com Social Media Presentation

  • 1.
  • 3. What is Social Media? Media and websites designed to be grown, supported and used through social interaction. Social media supports the human need for social interaction, using Internet based features to transform broadcast media monologues (one to many) into social media dialogues (many to many). It transforms people from content consumers into content producers . 3
  • 4. Why Use Social Media? 27 million in October 2009 300 Millions User 924 Million unique visitors per year 4
  • 5.
  • 6. It’s Free but, You must invest Time . Why Use Social Media? 6
  • 7.
  • 8. Why Use Social Media? To Learn & Listen. There are thousands of intelligent people and Companies sharing ideas, links, blog posts, websites, case studies, opinions and more. 8
  • 9. Why Use Social Media? To Market, Show Experience & Transparency In sharing your own ideas, experience and expertise, you build your own network. Social media allows a broadcast medium for you to communicate & market. Promote your own web or blog content Announce new services / products Offer specials or promotions Provide visibility into your operation 9
  • 10. The Value Of The Tool It’s not a silver bullet, it’s how you use it. 10
  • 11.
  • 12.
  • 13. Post & share photos of community expos, events, youth sports team you sponsor, parades and more. Create Conversation. 13
  • 14. Post & share your PRESS RELEASES online. Post to your website or blog. Promote on your Facebook page 14
  • 15. 15
  • 19.
  • 20. 20
  • 21. http://twitpic.com/135xa - There’s a plane in the Hudson. I’m on the ferry going to pick up the people. Crazy. 21
  • 22.
  • 23. 23
  • 24. 24
  • 25. 25
  • 26. 26
  • 27. 27
  • 28. 28
  • 30.
  • 31. Business Blogging A Blog makes a great target/hub for all of your social media efforts and even traditional marketing 31
  • 32. Blog Commenting USER CONTENT “ ” 32
  • 33. Influencers Social Media is full of them. Content Producers: They are Tweeters, Bloggers, highly social, willing to link, talk about and contribute. They communicate and market for you. 33
  • 34. 34
  • 35. 35
  • 36. Thank You Net Com Team 36