Cloudwiredtv provides a hybrid cloud broadcasting solution that allows content to be delivered to any device. Their HD-MDN platform uses adaptive encoding to stream HD quality video to phones, tablets, set-top boxes, TVs and more. This allows broadcasters and network operators to deliver content across multiple screens and generate new revenue streams through video subscriptions and packages. The challenge is optimizing delivery across different networks and devices to provide high quality streaming.
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1. CLOUDWIREDTV its TV @ your service Investor Presentation [Date] NAT PHAM â COO & FOUNDER [email_address] (832) 205- 8194 Cloudwiredtv.com | Molabtvx HD-MDN
2. Today's consumers use social networks, internet based TV, radio, streaming and on-demand video, mobile, music, and applications â Network Operators need to incorporate a diverse media model that can satisfy the demands of their network subscribers. Users increasingly expect and demand anywhere, anytime access to digital media on their preferred device By 2015, there will be 1 billion mobile video customers. And 15 billion devices will be able to receive content over the internet (ABI Research)
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6. Worldwide IPTV Market to Reach US$78.9 Billion in Service Revenues by 2015 Global Mobile Satellite Television Market to Reach $11 Billion by 2015 Combined end-user revenues from streamed and broadcast mobile TV services will rise from just under $1.4 billion in 2007 to nearly $12 billion in 2012, according to Juniperâs forecast World Video Encoders Market to Exceed US$3.2 Billion by 2015, According to a New Report by Global Industry Analysts, In The Market
7. Worldwide annual consumer spending on mobile broadcast TV services is expected to exceed $6.6 billion by 2012; combined end-user revenues from streamed and broadcast mobile TV services will rise from just under $1.4 billion in 2007 to nearly $12 billion in 2012, according to Juniperâs forecast Nearly 120 million mobile users in more than 40 countries are expected to receive broadcast TV services by 2012, compared with less than 12 million in 2007, with DVB-H the dominant transmission standard, according to a new report from Juniper Research. However, the report cautions that services face significant technological and regulatory hurdles, both prior to launch and as they bid to build a critical mass of subscribers.
8. Broadcasters Reach Reduce the time to launch for Broadcasters Cultivate Device CE relationships Monetize premium video content through subscriptions and micro payment services Combine the vitalization of the data center with capabilities of the next generation HD Media Delivery Network (HD-MDN) Without the ability to deliver desirable content in the medium the consumer demands, the TV broadcasterâs ability to gain market share is lost
9. Global TV Viewers How Will This Impact Network Operators? âą Gain new services revenues on a per-channel or per-channel-package basis. âą Encourage adoption of high-end tier pricing service plans by bundling TV channels. âą Gain incremental revenues selling additional video channels and packages
10. Broadcaster Problem The volume of digital content and the number of end user devices continue to grow at an unprecedented rate Consumers want their content accessible anywhere, anytime, any device Consumers are migrating from cable television subscriptions to online media, threatening traditional revenue streams of both cable television providers and content producers Consequently, cable providers are limiting both how much content is available online as well as which devices end-users can use to access content While Content producers struggle to analyze content generate advertising, sponsorship, and viewership revenues
14. Adaptive Encoding Iphone (.m3u8) Windows Mobile (wmv) Android/Nokia (3gp) MPEG4 16GB/24 Hrs $105/Month ProgressiveHTTP .03 Viewer/Hr $99 Mobile Live/VOD CloudwiredTV License Sales
15. $149 Cross Platform (STB,PS3) Adaptive Encoding 320p HD Video MP4 32GB/24HR $211.00/Month ProgressiveHTTP .15 Viewer/Hr Broadcaster CapEX
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22. Subscription Sales 4GTV Subscription $4.99 5,230,000 Unique Subscribers ------------------------------------- $26,097,700 Subscription Revenue $5,281,750 Viewer Consumption Cost $ 297,100 Total TV Viewer Payout $ 35,900 Cost to (100 CH) Deploy Mobile & Cross TV Platform -------------------------- $5,614,750 Total Cost $26,097,700 -5,614,750 -------------- $20,482,950 Net Profits CloudwiredTV reseller sells Sezmi TV packages on other PayTV providers through its own distribution channels. YES Broadcasting service provider: sells TV packages of other DTH operators through its own distribution channels. The DTH reseller can label the packages. Virtual Operator: distributes packages of channels and pay-per-view content assembled from content providers /broadcasters. Private Label operation: the telecom operator sets up an own satellite broadcasting operation either alone or with a partner.
25. Deployment Assumptions Summary of Unique User Assumptions Mobile 1% of 450M =4,500,000 STB 1% of 18M =180,000 PS3 1% of 50M =500,000 SamsungTV 1% of 5M =50,000 Total Unique User Assumptions 5,230,000 User The Average subscriber Pays $74 a month for television service, and watches 120 hours of programming per month. The average cost of that service, the research firm says, is 62 cents per hour. Those who buy a TV series on iTunes pay $3 per hour, while renting the show costs $1.50 per hour, the research firm said. Only Netflix can best a monthly cable bill, since the average viewer pays 27 cents per hour for 30 hours of viewing or 20 cents for 40 hours On a streaming and one-DVD plan, customers will pay 25 cents per hour.
26. Mobile App Platform Unique Mobile User Assumptions 1% of 450M = 4,500,000 120 Total Hours TV Consumption/Viewer 6% Internet Mobile TV = 7.2 Hrs 32,400,000 Internet Mobile TV Hours Average Viewer Costs .03 cents per hour for Mobile
27. ISTB App Platform 2010 North America, satellite STB unit shipments approached 18 million Worldwide IPTV set top box unit shipments increased by 3.7 million Unique Cross Platform User Assumptions 1% = 180,000 (North America) 120 Total Hours TV Consumption/Viewer 29% Cross Platform TV = 34 Hrs 6,120,000 Cross Platform TV Hours Average Viewer Pays .15 cents per hour for Internet Mobile
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30. Viewer Consumption Cost Watching online Video 65% Watch TV Programming on TV Sets 29% Cross Platform (PS3,STB) Watchers 6% Internet Mobile Viewer TOTAL TV VIEWER HR CONSUMPTION 59,420,000 Viewer Hours/Month Assume 120 Hrs Per Viewer/Month 78 Hrs TV Sets 34 Hrs Cross Platform 7.2 Hrs Internet Mobile 32,400,000 Internet Mobile TV Hours 6,120,000 Cross Platform TV Hours 17,000,000 Cross Platform TV Hours 3,900,000 TV Set Hours Cost of Viewer Consumption By TV Viewer Platform Consumption is usually billed on a utility (resources consumed, like storage size, interne bandwidth) or subscription (time-based) basis with little or not upfront cost CloudwiredTV Progressive HTTP 59,420,000 Viewer Hours/Month Internet Mobile $972,000 Cross TV (STB) $918,000 Cross TV (PS3) $2,550,000 TV (SamsungTV) $841,750 Total Viewer Consumption Cost $5,281,750.00
31. Viewer Hour Consumption Profits CloudFile Storage Bulk :Transfer/GB: 0.07 Storage/GB:0.15 Server/RAM Hr: 0.09 Average Viewer Costs .03 cents per hour for Internet Mobile Average Viewer Costs .15 cents per hour for CrossTV Average Viewer Costs .21 cents per hour for TV
32. Advertiser Pay Out 32,400,000 Internet Mobile TV Hours 17,000,000 Cross Platform TV Hours 6,120,000 Cross Platform TV Hours 3,900,000 TV Set Hours ---------------------------- 59,420,000 Viewer Hours/Month $297,100 Total TV Viewer Ad Payout
33. Competitors There are more than seventy million (70,000,000) TV subscribers in the US, of which Comcast Cable, Direct TV, Time Warner Cable, DISH Network and Cox Communication account for more than sixty million (60,000,000) subscribers.
37. Board of Advisers Wy Loh, CEO of Acevision Asia LTD WY is Managing Director of ATD Limited â A Partner of BPI Asia and CEO of Acevision Asia Ltd. A global leader and entrepreneur for more than 20 years in China and HK. Jonathan Yam, CTO of Acevision Asia LTD CTO of Acevision Asia Ltd, A global entrepreneur with over 30 years experience of multinational Tlecom, IT, IT Security project for Air transport industries and BFSI, International Business Development with outstanding track record in negotiating and closing multimillion sales in South East Asia, Middle-East and Africa Mike Gauba, Ex Chief Marketing Officer - Huawei Technologies His experience in the past as Chief Marketing Officer of Huawei Technologies provides a consistent groundwork and establishes direction in framework of postulates to design successful 3G marketing initiatives and innovated 3G revenue streams offering ARPUs significantly higher than mobile voice. His writings and "go to market" philosophy for Mobile TV - offering an evolutionary solution for technology conservatives for restructure and new implementation strategies for the mobile advertising value chain to include recipient as a key value provider.
C loudwiredTV provide a turn-key, plug-in solution using our robust and proven media broadcasting platform technology which has powered online video software solutions. Ultimately, this is a web-based platform to display, archive and distribute broadcast-quality video to your affiliates and customers. âą Significantly lower distribution costs compared to traditional delivery methods including satellite) âą Extend your client communications and reach with a highly scalable media alert and marketing system âą 24-hour global availability with immediate digital delivery âą Track, control and manage clients in a more efficient way âą Distribution intelligence that helps you better understand what clients want and seek