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What is MDK?
October 2015
1
In today‘s IT landscape communication is ubiquitous
and messaging becomes increasingly important.
2
• Big corporates focus more and more on
messaging
• Messaging is the 2nd biggest revenue-
generating mobile service globally
• Different customer needs can be
combined in messaging
Messaging, core component of IT All about communication
Develop an infrastructure as a basic technology with
extensive features
• Communication is instant, direct and
across all channels:
• Within a company
• With customers
• With suppliers
• With stakeholders
• With „Machines“
• ....
3
• Amongst others: Facebooks acquired WhatsApp for
$21b, Rakuten bought Viber for $900m
• How to leverage network effects and open up
communication channels between all services?
Tech titans invest more into
messaging apps
Mobile communication
becomes more and more
important
Infrastructure as a basic
technology
• Hyper successful applications exist for almost any
vertical and often include mobile communication
• Messaging could be the seamless interface.
• How to integrate messaging into existing
applications and set up a reliable infrastructure?
• No proprietary solutions, but leverage white-label
messaging infrastructure in enterprise environments
• MDK supplies the core infrastructure for context
orientated multi-channel messaging in the
enterprise world!
Corporates are trying to benefit from the messaging
trend in different ways.
Introducing MDK: a white label messaging infrastructure
for context rich applications.
Highly scalable infrastructure,
capable of absorbing any
growth needs and designed to
seamlessly integrate with third
party services.
Exclusively designed for large
organizations, covering a vast
feature bandwith while
providing an open platform.
High quality data throughput
and storage infrastructure,
minimizing data loss and
supplying on-the-go hosting
scenarios.
All communication and data is
encrypted and hosted using
industry security standards, to
prevent privacy and data breaches.
Emphasis on geolocation services
to allow unique application
scenarios in the geofencing
context.
System architecture designed for
low power consumption to
support computing heavy
applications.
4
Our vision – providing the multi-channel messaging
infrastructure in the enterprise market.
5
How to enable
communication
across all channels?
How to enhance
productivity through
mobile communication?
How to set up a reliable
infrastructure for integrated
messaging?
White Label Messenger
Highly
scalable
infrastructure
Built for
enterprises
Performance
by design
Secure,
scalable &
High quality
Large organizations can use the MDK technology to
leverage their context rich applications.
Needs Possible use-cases
Highly scalable messaging
infrastructure.
Designed for large
organizations.
High data quality
throughput.
Encrypted transactions &
data storage.
Rich text messaging
applications, providing
payment functionality.
Rich corporate mobile &
context aware applications,
yielding detailed user stats.
 Low power consumption
 Encryption
 Safely store datasets in the
cloud
 Highly secured user
authentication and validation
 Compatibility with all relevant
platforms and operating
systems
 Scalability
 Features, such as:
 VOIP
 Payments
 Videoconferencing
 Third-Party Integration
 Follower Chats
 Context awareness
 And More And many more…
6
MDKs feature set is to provide opportunities to build
messaging platforms and allow third party integration.
Messaging
Send text, audio, picture and video
messages to single contacts or groups.
User Profiles
Provide complete user profiles,
including customisable themes and
third party social media integration.
Location Services
Share specific location data and geo-
tag messages by activating the
location services functionality.
Content & Data Storage
Securley upload, store & send content
within the MDK infrastructure or
through third party services.
Authentification & Verification
Secured user authentication via
validated phone numbers or social
media profiles.
Notifications
Push notifications for messages and
events to specific contacts or groups.
VOIP
Transmit voice data and set up
mailboxes for missed calls.
Third Party Services
Integrate third party content platforms,
such as YouTube and allow sharing of
internal data to outside web properties.
Events
Create and manage events for private
and public audiences.
Polls & Reminders
Allow the creation, sharing and
exporting of context based polls and
reminders.
Streaming & Conferencing
Stream video and voice live to follower
audiences or within a private and
secure environment.
Location Search & Discovery
Implement any number of location
based search and discovery features.
Payments
Send and receive money through third
party payment wallets, such as Google
Wallet or PayPal.
Content Platforms
Build a content platform and
marketplace, to allow the exchange of
user generated content.
Voice Recognition
Transform audio into text.
Follower Chats
Enhanced administrative capabilities
for VIPs, themes and events.
Analytics
Advanced user administration and
analytic capabilities.
Translation Services
Enhance your communication
capabilities with translation from
services such as Google Translate.
CoreFeaturesAdd.FeaturesExtendedFeatures
8
MDK also ships with the ContextKit – a context-
awareness platform, enhancing the our core features.
Location-awareness
Gather insights through continuous geo
location data: “Where? When? and For
how long?”. User-based location history.
Geo-fencing
Provide and monitor entry & exit events
for geographic regions of any shape and
number.
Activity-awareness
Continuous activity monitoring providing
durative events containing, location, start
/ end times and activity-types.
Real-time distribution
Securely distribute contextual
information across multiple users,
devices, and sessions in real-time.
Context-based authentication
Secured user authentication via
contextual fingerprint. “Recognize
users by their behavior?”.
Proximity-awareness
Detect proximity among users and
leverage insights from “Who spends
time together?” or “Who visited the
same place at different times?”
9
The MDK architecture – Providing a full stack
messaging solution.
1
2
3
4
2. MESSAGING BACKEND
Highly available server cluster
3. SERVER INFRASTRUCTURE
Lightweight communication
protocol based on MQTT
1. MESSAGING PROTOCOL
Client integration via APIs
and cross platform SDKs
4. CLIENT INTEGRATION
Highly scalable messaging
application server
9
The MDK architecture is flexible and designed to
integrate third-party sources and content providers.
MDK Services
Databases
Reminders
Third-Party Services & Content
Providers
Cloud based On-premise
Messaging
Follower
Chats
Polls Events ...
Analytics Administrative Services
MQTT / HTTP API
MQTT/HTTPAPI
MultiChannelMessaging
Organizations
10
Unmatched enterprise focus and third-party integration,
allowing compatibility - even with perceived competitors.
11
Enterprise
Consumer/
Small B2B
Stand alone /
As-a-Service
White Label /
Infrastructure
MDK Labs was launched with the help of its partners in
early 2015 and currently operates 3 offices in Russia,
Germany and the United States.
Technology Provider
Based in San Diego, CA, Tourmaline
Labs provides technical know-how and its
patented ContextKit technology.
Partners
Mastertel and 3data are Russia based
high-tech telecommunications and
hosting providers.
Incorporated in 2015 in Berlin and
currently ramping up the development
and sales activities, MDK Labs is set out
to enhance communication and
productivity on a global scale through its
technology.
12
MDK Labs is run by a team of experts in the technology
and enterprise market.
Kilian Thalhammer
Kilian is the CEO of MDK.
He is an expert in the fields
of Online Payments,
eCommerce and TIME
industry with over 14 years
of industry experience; with
RatePAY, Paymill, Swiss
Post solutions, and Client
Vela.
Dr. Lukas Kuhn
Lukas is the Senior Advisor
of MDK. Previously, Lukas
served as a Senior System
Engineer for Qualcomm.
He earned a Ph.D. in
Computer Science from the
Technical University of
Munich. Since then he has
published 35 peer reviewed
research articles and he
holds 14 US patents.
Robin Cirannek
Robin is MDK’s Senior
System Designer. He
earned a Master degree in
Applied Computer Science
and has more then ten
years of experience as an
professional IT-Consultant
and Software Developer.
Bernhard Limberger
Bernhard has 10 years of
experience in business
management. He studied at
the University of Applied
Sciences Krems in Austria
where he obtained a
Master’s degree. He
speaks four languages and
is executing strategic
operating plans and
objectives for the long term
future of MDK globally.
13
US Office
101 West Broadway, Suite 110,
9101 San Diego, California, USA
German Office
Borsigstraße 9
10115 Berlin, Germany
MDK Labs GmbH
Kilian Thalhammer
Email: kilian.thalhammer@mdk.io
Phone: +49 160 47 84995
Russian Office
Sheremetyevskaya 6 bld. 1
129594 Moscow, Russia
14

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MDK Messenger introduction

  • 2. In today‘s IT landscape communication is ubiquitous and messaging becomes increasingly important. 2 • Big corporates focus more and more on messaging • Messaging is the 2nd biggest revenue- generating mobile service globally • Different customer needs can be combined in messaging Messaging, core component of IT All about communication Develop an infrastructure as a basic technology with extensive features • Communication is instant, direct and across all channels: • Within a company • With customers • With suppliers • With stakeholders • With „Machines“ • ....
  • 3. 3 • Amongst others: Facebooks acquired WhatsApp for $21b, Rakuten bought Viber for $900m • How to leverage network effects and open up communication channels between all services? Tech titans invest more into messaging apps Mobile communication becomes more and more important Infrastructure as a basic technology • Hyper successful applications exist for almost any vertical and often include mobile communication • Messaging could be the seamless interface. • How to integrate messaging into existing applications and set up a reliable infrastructure? • No proprietary solutions, but leverage white-label messaging infrastructure in enterprise environments • MDK supplies the core infrastructure for context orientated multi-channel messaging in the enterprise world! Corporates are trying to benefit from the messaging trend in different ways.
  • 4. Introducing MDK: a white label messaging infrastructure for context rich applications. Highly scalable infrastructure, capable of absorbing any growth needs and designed to seamlessly integrate with third party services. Exclusively designed for large organizations, covering a vast feature bandwith while providing an open platform. High quality data throughput and storage infrastructure, minimizing data loss and supplying on-the-go hosting scenarios. All communication and data is encrypted and hosted using industry security standards, to prevent privacy and data breaches. Emphasis on geolocation services to allow unique application scenarios in the geofencing context. System architecture designed for low power consumption to support computing heavy applications. 4
  • 5. Our vision – providing the multi-channel messaging infrastructure in the enterprise market. 5 How to enable communication across all channels? How to enhance productivity through mobile communication? How to set up a reliable infrastructure for integrated messaging? White Label Messenger Highly scalable infrastructure Built for enterprises Performance by design Secure, scalable & High quality
  • 6. Large organizations can use the MDK technology to leverage their context rich applications. Needs Possible use-cases Highly scalable messaging infrastructure. Designed for large organizations. High data quality throughput. Encrypted transactions & data storage. Rich text messaging applications, providing payment functionality. Rich corporate mobile & context aware applications, yielding detailed user stats.  Low power consumption  Encryption  Safely store datasets in the cloud  Highly secured user authentication and validation  Compatibility with all relevant platforms and operating systems  Scalability  Features, such as:  VOIP  Payments  Videoconferencing  Third-Party Integration  Follower Chats  Context awareness  And More And many more… 6
  • 7. MDKs feature set is to provide opportunities to build messaging platforms and allow third party integration. Messaging Send text, audio, picture and video messages to single contacts or groups. User Profiles Provide complete user profiles, including customisable themes and third party social media integration. Location Services Share specific location data and geo- tag messages by activating the location services functionality. Content & Data Storage Securley upload, store & send content within the MDK infrastructure or through third party services. Authentification & Verification Secured user authentication via validated phone numbers or social media profiles. Notifications Push notifications for messages and events to specific contacts or groups. VOIP Transmit voice data and set up mailboxes for missed calls. Third Party Services Integrate third party content platforms, such as YouTube and allow sharing of internal data to outside web properties. Events Create and manage events for private and public audiences. Polls & Reminders Allow the creation, sharing and exporting of context based polls and reminders. Streaming & Conferencing Stream video and voice live to follower audiences or within a private and secure environment. Location Search & Discovery Implement any number of location based search and discovery features. Payments Send and receive money through third party payment wallets, such as Google Wallet or PayPal. Content Platforms Build a content platform and marketplace, to allow the exchange of user generated content. Voice Recognition Transform audio into text. Follower Chats Enhanced administrative capabilities for VIPs, themes and events. Analytics Advanced user administration and analytic capabilities. Translation Services Enhance your communication capabilities with translation from services such as Google Translate. CoreFeaturesAdd.FeaturesExtendedFeatures 8
  • 8. MDK also ships with the ContextKit – a context- awareness platform, enhancing the our core features. Location-awareness Gather insights through continuous geo location data: “Where? When? and For how long?”. User-based location history. Geo-fencing Provide and monitor entry & exit events for geographic regions of any shape and number. Activity-awareness Continuous activity monitoring providing durative events containing, location, start / end times and activity-types. Real-time distribution Securely distribute contextual information across multiple users, devices, and sessions in real-time. Context-based authentication Secured user authentication via contextual fingerprint. “Recognize users by their behavior?”. Proximity-awareness Detect proximity among users and leverage insights from “Who spends time together?” or “Who visited the same place at different times?” 9
  • 9. The MDK architecture – Providing a full stack messaging solution. 1 2 3 4 2. MESSAGING BACKEND Highly available server cluster 3. SERVER INFRASTRUCTURE Lightweight communication protocol based on MQTT 1. MESSAGING PROTOCOL Client integration via APIs and cross platform SDKs 4. CLIENT INTEGRATION Highly scalable messaging application server 9
  • 10. The MDK architecture is flexible and designed to integrate third-party sources and content providers. MDK Services Databases Reminders Third-Party Services & Content Providers Cloud based On-premise Messaging Follower Chats Polls Events ... Analytics Administrative Services MQTT / HTTP API MQTT/HTTPAPI MultiChannelMessaging Organizations 10
  • 11. Unmatched enterprise focus and third-party integration, allowing compatibility - even with perceived competitors. 11 Enterprise Consumer/ Small B2B Stand alone / As-a-Service White Label / Infrastructure
  • 12. MDK Labs was launched with the help of its partners in early 2015 and currently operates 3 offices in Russia, Germany and the United States. Technology Provider Based in San Diego, CA, Tourmaline Labs provides technical know-how and its patented ContextKit technology. Partners Mastertel and 3data are Russia based high-tech telecommunications and hosting providers. Incorporated in 2015 in Berlin and currently ramping up the development and sales activities, MDK Labs is set out to enhance communication and productivity on a global scale through its technology. 12
  • 13. MDK Labs is run by a team of experts in the technology and enterprise market. Kilian Thalhammer Kilian is the CEO of MDK. He is an expert in the fields of Online Payments, eCommerce and TIME industry with over 14 years of industry experience; with RatePAY, Paymill, Swiss Post solutions, and Client Vela. Dr. Lukas Kuhn Lukas is the Senior Advisor of MDK. Previously, Lukas served as a Senior System Engineer for Qualcomm. He earned a Ph.D. in Computer Science from the Technical University of Munich. Since then he has published 35 peer reviewed research articles and he holds 14 US patents. Robin Cirannek Robin is MDK’s Senior System Designer. He earned a Master degree in Applied Computer Science and has more then ten years of experience as an professional IT-Consultant and Software Developer. Bernhard Limberger Bernhard has 10 years of experience in business management. He studied at the University of Applied Sciences Krems in Austria where he obtained a Master’s degree. He speaks four languages and is executing strategic operating plans and objectives for the long term future of MDK globally. 13
  • 14. US Office 101 West Broadway, Suite 110, 9101 San Diego, California, USA German Office Borsigstraße 9 10115 Berlin, Germany MDK Labs GmbH Kilian Thalhammer Email: kilian.thalhammer@mdk.io Phone: +49 160 47 84995 Russian Office Sheremetyevskaya 6 bld. 1 129594 Moscow, Russia 14