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A User-Centered Approach to Web Design | Matt Carlisle   1
What’s wrong?
A User-Centered Approach to Web Design | Matt Carlisle   2
What’s wrong?
A User-Centered Approach to Web Design | Matt Carlisle   3
What’s wrong?
A User-Centered Approach to Web Design | Matt Carlisle   4
What’s wrong?
A User-Centered Approach to Web Design | Matt Carlisle   5
What’s wrong?
A User-Centered Approach to Web Design | Matt Carlisle   6
Do you have any examples?



A User-Centered Approach to Web Design | Matt Carlisle   7
•What is Big Heart Design?
•Don’t take notes! It’s all at www.ministry2.org/wiki
          •What we’ll be covering today

 A User-Centered Approach to Web Design | Matt Carlisle   8
User-Centered Design
    A design process in which the needs, wants
       and limitations of the Web user and
   organization are given extensive attention at
           each stage of development.

A User-Centered Approach to Web Design | Matt Carlisle   9
So … Why all the work?
           Can’t we just start building?


A User-Centered Approach to Web Design | Matt Carlisle   10
The Benefits
        •Based upon and informed by research
•A focus on user needs leads to more effective websites
  •Helps unify decision-makers with diverse opinions
          •It’s cost-effective: minimize the risk
         of having to fix poor design decisions
A User-Centered Approach to Web Design | Matt Carlisle   11
Learn More
            “Don’t Make Me Think” – Steve Krug
       “Web Ministry: A Step by Step Guide for Creating
Church Websites” – Matt Carlisle (Release date Summer 2009)
         www.USEIT.com (Jakob Nielsen’s website)

A User-Centered Approach to Web Design | Matt Carlisle   12
User-centered design process



               Discovery: conversations with staff,
                       members & visitors
A User-Centered Approach to Web Design | Matt Carlisle   13
User-centered design process




Analysis: choose best technology based on need
A User-Centered Approach to Web Design | Matt Carlisle   14
User-centered design process




  Strategy: create framework based on research
A User-Centered Approach to Web Design | Matt Carlisle   15
User-centered design process




           Design: create visual design of website
A User-Centered Approach to Web Design | Matt Carlisle   16
User-centered design process




            Build: program and implement design
A User-Centered Approach to Web Design | Matt Carlisle   17
Discovery
       Gather the research needed to establish a
          solid foundation for your website.



A User-Centered Approach to Web Design | Matt Carlisle   18
Steps of Discovery
                             Stakeholder interviews

                          User interviews (roll play)

            Identify user groups (generic groups)
A User-Centered Approach to Web Design | Matt Carlisle   19
Learn More
    “The Elements of User Experience” – Jesse James Garrett
                User interview script (handout)
         www.USABILITY.gov (U.S. usability resource)
           Action Research: How churches can impact
             their communities – by Art of Mission
A User-Centered Approach to Web Design | Matt Carlisle        20
Analysis
        Now that you understand the needs of your
     stakeholders and users, determine which support
          system will support the outlined needs.



A User-Centered Approach to Web Design | Matt Carlisle   21
Steps of Analysis
              Gather technical requirements
               Review what you can afford!
    Research software solutions and interview vendors
            Determine optimal Web platform

A User-Centered Approach to Web Design | Matt Carlisle   22
Learn More
                     Vendor questionnaire (see handout)

     Common Knowledge: Selecting a Content Management
            System (handout, M 2.0 file share)

                     Web Hosting Tutorials (see handout)
A User-Centered Approach to Web Design | Matt Carlisle     23
Strategy
              The architecture and design principles of
                   your new website are created.




A User-Centered Approach to Web Design | Matt Carlisle    24
Steps of Strategy
           Develop personas and scenarios of users
               Content needs analysis (card sort)
                  Create site map (example)
                 Create page wireframes (example)
A User-Centered Approach to Web Design | Matt Carlisle   25
Learn More
                   Attend Stephen’s workshop today!

        How to conduct a card sort (see handout)
         Free “CardSort” software (see handout)
   Article: An Introduction to Personas (see handout)
A User-Centered Approach to Web Design | Matt Carlisle   26
Design
                The visual branding and design of
                  your new website are created



A User-Centered Approach to Web Design | Matt Carlisle   27
Steps of Design
        Conduct visual design workshop
Create page comprehensives or “comp” (example)



A User-Centered Approach to Web Design | Matt Carlisle   28
Learn More
   Article: The Principles of Design (see handout)
Book: “Transcending CSS: The fine art of web design”
Website: Godbit.com Featured church website designs

A User-Centered Approach to Web Design | Matt Carlisle   29
Build
   Visual page comps are coded (example)
Templates are implemented with your platform
  Content , media and images are populated

A User-Centered Approach to Web Design | Matt Carlisle   30
Web Build Demo
                              ChristUM.net Example
                                    E-Zekiel.com
                               SermonsOnline.com

A User-Centered Approach to Web Design | Matt Carlisle   31
Learn More
           Free photo editing at Snipshot.com
Free video streaming at E-zekiel.tv (YouTube for churches)
     Sermon audio streaming at SermonsOnline.com

 A User-Centered Approach to Web Design | Matt Carlisle   32
Questions?




A User-Centered Approach to Web Design | Matt Carlisle   33

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Ministry 2.0: User Centered Website Design | Matt Carlisle

  • 1. Welcome! A User-Centered Approach to Web Design | Matt Carlisle 1
  • 2. What’s wrong? A User-Centered Approach to Web Design | Matt Carlisle 2
  • 3. What’s wrong? A User-Centered Approach to Web Design | Matt Carlisle 3
  • 4. What’s wrong? A User-Centered Approach to Web Design | Matt Carlisle 4
  • 5. What’s wrong? A User-Centered Approach to Web Design | Matt Carlisle 5
  • 6. What’s wrong? A User-Centered Approach to Web Design | Matt Carlisle 6
  • 7. Do you have any examples? A User-Centered Approach to Web Design | Matt Carlisle 7
  • 8. •What is Big Heart Design? •Don’t take notes! It’s all at www.ministry2.org/wiki •What we’ll be covering today A User-Centered Approach to Web Design | Matt Carlisle 8
  • 9. User-Centered Design A design process in which the needs, wants and limitations of the Web user and organization are given extensive attention at each stage of development. A User-Centered Approach to Web Design | Matt Carlisle 9
  • 10. So … Why all the work? Can’t we just start building? A User-Centered Approach to Web Design | Matt Carlisle 10
  • 11. The Benefits •Based upon and informed by research •A focus on user needs leads to more effective websites •Helps unify decision-makers with diverse opinions •It’s cost-effective: minimize the risk of having to fix poor design decisions A User-Centered Approach to Web Design | Matt Carlisle 11
  • 12. Learn More “Don’t Make Me Think” – Steve Krug “Web Ministry: A Step by Step Guide for Creating Church Websites” – Matt Carlisle (Release date Summer 2009) www.USEIT.com (Jakob Nielsen’s website) A User-Centered Approach to Web Design | Matt Carlisle 12
  • 13. User-centered design process Discovery: conversations with staff, members & visitors A User-Centered Approach to Web Design | Matt Carlisle 13
  • 14. User-centered design process Analysis: choose best technology based on need A User-Centered Approach to Web Design | Matt Carlisle 14
  • 15. User-centered design process Strategy: create framework based on research A User-Centered Approach to Web Design | Matt Carlisle 15
  • 16. User-centered design process Design: create visual design of website A User-Centered Approach to Web Design | Matt Carlisle 16
  • 17. User-centered design process Build: program and implement design A User-Centered Approach to Web Design | Matt Carlisle 17
  • 18. Discovery Gather the research needed to establish a solid foundation for your website. A User-Centered Approach to Web Design | Matt Carlisle 18
  • 19. Steps of Discovery Stakeholder interviews User interviews (roll play) Identify user groups (generic groups) A User-Centered Approach to Web Design | Matt Carlisle 19
  • 20. Learn More “The Elements of User Experience” – Jesse James Garrett User interview script (handout) www.USABILITY.gov (U.S. usability resource) Action Research: How churches can impact their communities – by Art of Mission A User-Centered Approach to Web Design | Matt Carlisle 20
  • 21. Analysis Now that you understand the needs of your stakeholders and users, determine which support system will support the outlined needs. A User-Centered Approach to Web Design | Matt Carlisle 21
  • 22. Steps of Analysis Gather technical requirements Review what you can afford! Research software solutions and interview vendors Determine optimal Web platform A User-Centered Approach to Web Design | Matt Carlisle 22
  • 23. Learn More Vendor questionnaire (see handout) Common Knowledge: Selecting a Content Management System (handout, M 2.0 file share) Web Hosting Tutorials (see handout) A User-Centered Approach to Web Design | Matt Carlisle 23
  • 24. Strategy The architecture and design principles of your new website are created. A User-Centered Approach to Web Design | Matt Carlisle 24
  • 25. Steps of Strategy Develop personas and scenarios of users Content needs analysis (card sort) Create site map (example) Create page wireframes (example) A User-Centered Approach to Web Design | Matt Carlisle 25
  • 26. Learn More Attend Stephen’s workshop today! How to conduct a card sort (see handout) Free “CardSort” software (see handout) Article: An Introduction to Personas (see handout) A User-Centered Approach to Web Design | Matt Carlisle 26
  • 27. Design The visual branding and design of your new website are created A User-Centered Approach to Web Design | Matt Carlisle 27
  • 28. Steps of Design Conduct visual design workshop Create page comprehensives or “comp” (example) A User-Centered Approach to Web Design | Matt Carlisle 28
  • 29. Learn More Article: The Principles of Design (see handout) Book: “Transcending CSS: The fine art of web design” Website: Godbit.com Featured church website designs A User-Centered Approach to Web Design | Matt Carlisle 29
  • 30. Build Visual page comps are coded (example) Templates are implemented with your platform Content , media and images are populated A User-Centered Approach to Web Design | Matt Carlisle 30
  • 31. Web Build Demo ChristUM.net Example E-Zekiel.com SermonsOnline.com A User-Centered Approach to Web Design | Matt Carlisle 31
  • 32. Learn More Free photo editing at Snipshot.com Free video streaming at E-zekiel.tv (YouTube for churches) Sermon audio streaming at SermonsOnline.com A User-Centered Approach to Web Design | Matt Carlisle 32
  • 33. Questions? A User-Centered Approach to Web Design | Matt Carlisle 33