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apple iPHONE

By: Mandeep khaira
HISTORY OF THE iPHONE
• Developed began upon Apple CEO Steve Jobs’ direction that
Apple Engineers investigate touch screens.
• Was created during a secretive and unprecedented
collaboration with AT&T mobility.
• Estimated cost of development: $150 million
• Original iPhone (2G) was made in UK, France and Germany in
November 2007
The iPhone Quick Facts
• An internet and
multimedia enabled
smartphone
• Marketed by Apple, Inc.
• Released in the U.S on
Jun 29, 2007
• Invention of the Year
2007
• 33.75 million sold
Generations of iPHONE
Why iPhone ?

•1. Every detail has been considered: It’s
nearly impossible to make a device so thin
and light without sacrificing features or
performance. Yet iPhone achieves that goal.

•2. Only iPhone has the retina display: The
Retina display on iPhone ushered in the era
of super-high-resolution displays. Its pixel
density is so high; your eye can’t distinguish
individual pixels.

5
•

3. Great battery life: it’s impressive that
iPhone gives you long battery life so you can
easily make it through your day. You get up
to 8 hours of talk time, up to 8 hours of
browsing over cellular networks, and up to
10 hours of video playback.

•

4. Millions of ways to be entertained: The
more apps, music, movies, and TV shows
you download, the more you realize
there’s almost no limit to what iPhone can
do. With iPhone, all that content comes
from one source: Apple.

6
•

5. The world’s most advance mobile
operating system: iPhone is so easy to use
thanks to iOS 6. Innovative features like Siri
and FaceTime plus built-in apps make iPhone
not just useful but fun. iOS updates download
right on iPhone, so the latest iOS version is
just a tap away.

•

6. Only iPhone has Siri: Siri, the intelligent assistant, lets
you use your voice to send messages, schedule
meetings, place calls, set reminders, and more. And
with Eyes Free, you can use Siri to get things done in
your car without taking your eyes off the road. You can
speak naturally to Siri — it understands what you
say, knows what you mean, and helps you do the things
you do every day.

7
•

7. iCloud puts all your content on all your
devices: iCloud takes the experience of
using iPhone that much further. It stores
your content — your music, photos, apps,
mail, contacts, calendars, documents, and
more — and wirelessly pushes it to all your
devices.

•

8. iPhone has received straight J.D. Power and
Associates awards for customer satisfaction: Apparently
love can be measured. And it keeps adding up to iPhone.
In nine straight studies by J.D. Power and Associates —
that’s every study since the first iPhone was introduced
— iPhone has been ranked “Highest in Customer
Satisfaction with Consumer Smartphones.”

8
factors
•
•
•
•
•
•
•

Operating system
Display
Storage capacity
Processer
Graphics
Ram
Camera
Minor look on:

•
•
•
•
•
•
•

Iphone
Why it is best
Why it is costly
Market strategy
After sales service
Market share
purpose of using iphone
Iphone

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Iphone

  • 2. HISTORY OF THE iPHONE • Developed began upon Apple CEO Steve Jobs’ direction that Apple Engineers investigate touch screens. • Was created during a secretive and unprecedented collaboration with AT&T mobility. • Estimated cost of development: $150 million • Original iPhone (2G) was made in UK, France and Germany in November 2007
  • 3. The iPhone Quick Facts • An internet and multimedia enabled smartphone • Marketed by Apple, Inc. • Released in the U.S on Jun 29, 2007 • Invention of the Year 2007 • 33.75 million sold
  • 5. Why iPhone ? •1. Every detail has been considered: It’s nearly impossible to make a device so thin and light without sacrificing features or performance. Yet iPhone achieves that goal. •2. Only iPhone has the retina display: The Retina display on iPhone ushered in the era of super-high-resolution displays. Its pixel density is so high; your eye can’t distinguish individual pixels. 5
  • 6. • 3. Great battery life: it’s impressive that iPhone gives you long battery life so you can easily make it through your day. You get up to 8 hours of talk time, up to 8 hours of browsing over cellular networks, and up to 10 hours of video playback. • 4. Millions of ways to be entertained: The more apps, music, movies, and TV shows you download, the more you realize there’s almost no limit to what iPhone can do. With iPhone, all that content comes from one source: Apple. 6
  • 7. • 5. The world’s most advance mobile operating system: iPhone is so easy to use thanks to iOS 6. Innovative features like Siri and FaceTime plus built-in apps make iPhone not just useful but fun. iOS updates download right on iPhone, so the latest iOS version is just a tap away. • 6. Only iPhone has Siri: Siri, the intelligent assistant, lets you use your voice to send messages, schedule meetings, place calls, set reminders, and more. And with Eyes Free, you can use Siri to get things done in your car without taking your eyes off the road. You can speak naturally to Siri — it understands what you say, knows what you mean, and helps you do the things you do every day. 7
  • 8. • 7. iCloud puts all your content on all your devices: iCloud takes the experience of using iPhone that much further. It stores your content — your music, photos, apps, mail, contacts, calendars, documents, and more — and wirelessly pushes it to all your devices. • 8. iPhone has received straight J.D. Power and Associates awards for customer satisfaction: Apparently love can be measured. And it keeps adding up to iPhone. In nine straight studies by J.D. Power and Associates — that’s every study since the first iPhone was introduced — iPhone has been ranked “Highest in Customer Satisfaction with Consumer Smartphones.” 8
  • 10. Minor look on: • • • • • • • Iphone Why it is best Why it is costly Market strategy After sales service Market share purpose of using iphone

Hinweis der Redaktion

  1. Development of the iPhone began per Apple CEO Steve Jobs direction that Apple Engineers explored touch screens. It has been said that it was developed during a secretive and unprecedented collaboration with AT&T Cingular. The total cost amounted to $150 million and took about thirty months. The first-ever released iPhone was said to have been developed in the UK, France, and Germany in 2007. And in Ireland and Austria in the Spring of 2008.
  2. The iPhone is popularly known as an internet and multimedia enabled smart phone. It functions as a camera phone, portable media player, such as its iPod feature and an internet client.It is marketed by the Apple, Inc., the same company who developed the iPod.Apple CEO Steve Jobs announced the development of the iPhone to the public on January 9, 2007 and was first released on June 29,2007. Time Magazine named is as “The Invention of the Year” in 2007.As of today, 33.7 million units have been sold.