Jeofrey Bean is the principal of Del Mar Research & Consulting, which specializes in helping clients grow while reducing costs and uncertainty of product development and marketing. The document discusses innovation channels, determining what qualifies as innovation, and leveraging innovation efforts. It also provides examples of how some companies have innovated new market segments or customer experiences.
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ŠBean & Van Tyne 2008â2010
ŠBean & Van Tyne 2008â2010
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