Making the most of business blogging

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Business Continuity UK

Presentation to the Huntingdonshire Business Network.

Business Technologie

Making the Most of Business Blogging Gareth Howell Business Continuity UK www.businesscontinuityuk.net

Disclaimer I am not a social media expert I use social media marketing quite a lot in my business, but the following are my personal, uninformed, views on this subject.

Assumptions ,[object Object]

You know the mechanics of how to blog

What we will cover ,[object Object]

How to approach business blogging for maximum effect

Anything else?

Why should I Blog? ,[object Object]

demonstrate competence

build trust and reliance ,[object Object],[object Object]

How to make the most out of Business Blogging ,[object Object]

Improve your exposure

Encourage engagement

Choose appropriate topics - 1 ,[object Object]

Tell people how you do it

Expose your product/service knowledge

Provide in depth explanations

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Making the most of business blogging

1. Making the Most of Business Blogging Gareth Howell Business Continuity UK www.businesscontinuityuk.net

2. Disclaimer I am not a social media expert I use social media marketing quite a lot in my business, but the following are my personal, uninformed, views on this subject.

3.

4. You know the mechanics of how to blog

5.

6. How to approach business blogging for maximum effect

7. Anything else?

8.

9. demonstrate competence

10.

11.

12. Improve your exposure

13. Encourage engagement

14.

15. Tell people how you do it

16. Expose your product/service knowledge

17. Provide in depth explanations

18. Use anecdotes

19.

20.

21.

22. Speak their language

23. View things from their perspective

24. Use anecdotes that click with them

25.

26.

27. Include a picture

28. Use headings

29. _

30.

31.

32.

33. subscribing to receive the blog by email

34. Share content on other media

35. Liking your posts on Facebook

36.

37. How to approach business blogging for maximum effect

39. Thank You Gareth Howell [email_address] www.businesscontinuityuk.net Skype: garethhowelluk Twitter: garethhowell LinkedIn: www.linkedin.com/in/garethhowell