2. Objective
ď¨ To share our experience
ď¨ To challenge you to consider taking control
over the tools you need to succeed
3. Who We Are
ď¨ Contact North/elearnnetwork.ca is Canadaâs
largest distance education and training
network
ď¨ 112 local centres span the more than one
million square kilometres that make up Ontario
ď¨ The network collaborates closely with the 43
public Ontario colleges and universities, over
100 literacy organizations, and training
providers
6. How to track progress?
Phase 1 (2008-09): Outsourced Lead-Tracking
CRM
Frustration is a common emotional response.
Related to anger and disappointment, it arises
from challenges in fulfilling goals. Wikipedia
7. How to track progress?
Phase II (2010): Building Internal Custom-Made
CRM
A challenge is a term referring to things that are
imbued with a sense of difficulty and victory.
Wikipedia
8. Why?
ď¨ âYou get what you inspect, not what you
expectâ
Dan Akerson, new CEO of General Motors.
ď¨ Insourcing: to maintain control of critical
production or competencies Wikipedia
9. Key Required Tools
ď¨ Searchable online course and program portal
to allow potential students to view their options
ď¨ Customer Relationship Management (CRM)
software to allow our support teams to
effectively track and report on recruitment
activities
17. Lessons Learned
ď¨ You need:
ď¤ Programmers
ď¤ Quality control
ď¤ Great project management
18. Lessons Learned
ď¨ Scope creep is inevitable
ď¤ Donât let the weeds grow
ď¤ Ditch the nice-to-have features requests
ď¤ User testing allows you to stay on trackâŚ
ď¤ âŚand to say no when you need to.
19. Lessons Learned
ď¨ Belief in what you are doing in terms of
supporting customers/students/real people can
help you get by when the going gets tough
20. The Upside?
ď¨ Even with a full-time project manager and a 3
person programming teamâŚ
ď¨We still saved $$$ when
compared with outsourcing