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Dutchfintechhackathon : pitch training
1. 1
Food for thought: pitching tips
from the Pros
Dutch Fintech Hackathon
July 5 2014
2. 2
Sieuwert van Otterloo
⢠Editor www.startupjuncture.com
⢠Investor in startups
⢠IT and strategy consultant
About us
Rob Bakker
⢠Manager ADM PDS Change office
⢠Presence trainer at Rabobank
4. 4
Part 2: Practice, practice, practice
Each group can practice their pitch and watch one
other group (in slots of 30 minutes)
Agenda
Part 1: Food for thought
⢠Rob (2 tips)
⢠Sieuwert (2 tips)
⢠Your questions
5. 5
What the jury is looking for:
1. Innovation: is it new and
interesting?
2. Validation:What did you
do/test this weekend?
3. Presentation: Does it look
right?
4. Excitement: Are you excited
about your product?
All this in 2 minutes, without
powerpoint, including a demo
Pitch criteria
6. 6
We stole for you the actual judging
instructions â here they are
7. 7
Step 1: Choose your âOneThingâ
⢠Presentations and workshops are
transactions
⢠Determine what exactly people buy
when they buy your story
⢠Emphasize your one thing in word,
position and nonverbally (contrast,
speed, tone, visuals)
8. 8
Step 2: emphasize your âOne
thingâ
The OneThing should feature
clearly in the pitch:
⢠Strong start
⢠Strong End
⢠Remarkable middle
Make sure it stands out
9. 9
Tip 2. Make contact
Right posture
⢠Relax
⢠Talk clearly
⢠Use breaks
Roaming
⢠Look around and make
eye contact
Interaction â Dialogue
⢠Watch if people nod
âyesâ or ânoâ
https://www.youtube.com/watch?v=eWynt87PaJ0
10. 10
How does it
work
Tip 3: Focus on the need for your
product, not the product
What is the
solution?
Is there a
problem?
70%
20%
10%
11. 11
Tip 3b: proof your need
Trailer and signup
Dropbox: better file
synchronisation
Food truck
The Blaxican: Mexican soul food
12. 12
Tip 4: Use your time wisely
Scheme for a 2 minute pitch
0 min. 1 min. 2 min.
Problem/
need Solution /
product
Results this
weekend
Demo
Team
Hinting at a
Business
model
13. 13
Final tips: Presenting in a foreign
language
⢠Prime yourself: use keycards if you are
worried about forgetting words or lines
⢠Keep it simple: focus on basic English
words.You are not the only non-native
speaker
⢠Slow down
⢠Practice
https://www.youtube.com/watch?v=3K3johUezdg
Hinweis der Redaktion
ONE THING â aan start â rondje langs de velden; ieder doet mee; + aan het eind van de rit nogmaals. Je kunt ook een vraag stellen. Feedback krijgen.. TransactieâŚ
CONTACT MAKEN â waarnemen + eigen presence. Presenteren. Presence heb je altijd â presenteren doe je maar soms⌠Hoe krijg ik dialoog voor elkaar ⌠Gunnen.