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Self Help Groups OnlineStore
1. SHGs Online Store
A Project to Develop an Online Store for Women of Self
Help Groups in INDIA
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2. SHGs Background Info
“No, these women needed opportunity, not charity
They want chance, not bleeding hearts”
Professor Muhammad Yunus,
Winner of the Nobel Peace Prize 2006.
Founder of the Grameen Bank,Bangladesh.
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3. SHGs in India
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As of 2010,Women SHGs Directly linked to Banks
69.53Lakhs
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SHGs-A Keystone of Microfinance in India
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SHGs have become-A Potential tool for
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Women Empowerment,Social Solidarity and
Socioeconomic betterment of poor
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SHGs have become important strategy for achieving
Financial Inclusion and Contibuting to Inclusive
Growth
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4. The Present Situation
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Most Of the SHGs Making Products are Following
Below Options to Market Products
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Direct Selling
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Trade Fairs,Exhibitions
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Marketing Issues of SHGs:Market Access,Difficulty
in Marketing the Products and Selling them
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SHGs Seek:Government Assistance
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5. Project Plan
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Designing and Developing an Online Store,a Online
Market Place where Women Of SHGs Can Showcase
their Products
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A Platform to Market and Sell to a Global
Community
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Both B2B and B2C Marketing & Sales
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A Solution to Market Access issues Faced by SHGs
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Facilitation to Market the Products with ease
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6. Online Advantages
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Better Reach & Market to a Global Community
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India-E-Commerce on the Rise
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Convenient option to Women
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Better Profit Margins,less Marketing Expenses
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Better Market Access
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Encouragement,Motivation to Women of SHGs
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7. Thank You
“A woman is the full circle.
Within her is the power to
create, nurture and
transform.”
~Diane Mariechild
@Futvi Technologies we are
having a Future Vision of making
life easier using information
technology and serve mankind”
Together lets make this country a
better place to live
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