Brave new world presentation combined

What is the Role of Art
in Culture?

By ANDY O. PARK
BLOCK A
Monday, May 30, 2011

By ANDY O. PARK
BLOCK A

“You’ve got to choose between happiness and what people
used to call high art. We’ve sacriﬁced the high art. We have
the feelies and the scent organ instead” (Huxley 1).


By ANDY O. PARK
BLOCK A

“Art is life plus... caprice. ...[A]rt affects our everyday lives. Every time we walk out of
the house in the morning we are looking at... people doing things that are essentially
themselves, and what they’re doing should be of great interest... from an artistic point of
view. Because if we are looking at it in that way, we are looking at the wonder that we
are born with” (Cagney).


By ANDY O. PARK
BLOCK A

CONCLUSION


BIBLIOGRAPHY
(textual)
Brave New World, Aldous Huxley

Cagney, James, Perf. James Cagney Accepts The AFI Life Achievement Award . AFI: 2009, Web. 29 May 2011. <http://
www.youtube.com/watch?v=XXxZCrM04uI>. <http://www.youtube.com/watch?v=XXxZCrM04uI>.

BIBLIOGRAPHY
(pictorial)
"Aldous Huxley." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/Aldous_Huxley>.

"The Persistence of Memory." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/
The_Persistence_of_Memory>.

"Philistinism." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/Philistinism>.

"Starry Night Over the Rhone." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/
Starry_Night_Over_the_Rhone>.


Sung-Woo Cho

How does modern society manipulate / take
advantage of people’s desires?

Sung-Woo Cho

“We condition the masses to hate the country, but
simultaneously we condition them to love all country
sports... So that they consume manufactured
articles as well as transport” (Huxley 23)


“‘Perfect!’” cried Fanny enthusiastically. She could
never resist Lenina’s charm for long. ‘And what a
perfectly sweet Malthusian belt!’ I simply must get
one like it” (Huxley 51)


“Many companies... are now also increasing their
focus on enhancing ‘esteem value’ of their product
that gives customers a feeling of being proud owners
of the brand.” (“Value-added Branding”)


“In a world where social media is increasingly
important, digital word-of-mouth is the epitome of
digital marketing...”
(“The Inﬂuence of Digital Communication on Consumers’ Attitudes to Brands”)


Government intervention
& Free market


Citations
• Audi - Chaves‫ .‏‬YouTube. 22 Sept. 2009. Web. 29 May 2011. <http://www.youtube.com/watch?v=EoC4wQ73qhA>.

• Dubey, Jayashree. "Value-added Branding." Business Standard :: Business News,Finance News, World Business,
India Stock News, Indian Stock Market, India Investments, Indian Industry, Sensex, Nifty, BSE, NSE, India Business,
India Economy, India, Share Market, Corporate Result, Finance News from the Business Standard. 12 May 2011.
Web. 29 May 2011. <http://www.business-standard.com/india/news/value-added-branding/435277/>.

• This is the website of the India’s leading business daily with over 1.5 million unique visitors. Some of the
major contributors include famous professors from UCLA and chief economic advisor of the Government of
India.

• "facebook merger." Flickr. 17 Nov. 2010. Web. 29 May 2011. < http://www.flickr.com/photos/asthmahelper/
5185264826/ >.

• Ford, Kevin, and Andrew Freeman. The Influence of Digital Communication on Consumers’ Attitudes to Brands.
Rep. Harris Interactive. Print.

• This is the research paper by researchers from Senior Consultant Media Research and Joint Global Head of
Brand and Communication Research.

• Huxley, Aldous. Brave New World. New York: Harper Perennial Modern Classics, 2006. Print.

• "IPhone 4 - View Photos and Images of IPhone 4." Apple. Web. 29 May 2011. <http://www.apple.com/iphone/
gallery/>.


What is the economic
structure of society?


“I love new clothes, I love new clothes, I
love...” (Huxley 52)

“The world’s stable now.
People are happy; they get
what they want, and they
never want what they can’t
get.” (Huxley 220)


“Capitalism and consumerism... individuals are
tempted by the rewards and beneﬁts of
consumption.” (Gordon)


“In capitalism, the
motive for producing
goods and services is
to sell them for a
proﬁt, not to satisfy
people's
needs.” (WSM)


Promotion of
Consumerism


Stability VS Proﬁt


Citations
• Huxley, Aldous. Brave New World. New York: Harper Perennial Modern Classics, 2006. Print.

• “What is Capitalism?”. World Socialist Movement. World Socialist Movement, 13 August 2006. Web 29
May 2011.

• This is a reliable source because all the information comes from an organization specializing in
socialism.

• Gordon, Jacob Barrie. “Capitalism and Consumption, exploitation and exclusion”. Jake Gordon. 2002.
Web 29 May 2011.

• The author provides several references and links, making the source reliable.

• Nova, Nicolas. Price Tags. Flikr. Web 29 May 2011.

• Borman, Daniel. Money, Money, Money. Flikr. Web 29 May 2011.

• Alves, Dominic. Consume, consume, consume. Flikr. Web 29 May 2011.

• Keoni. Cart-Art-Walmart. Flikr. Web 29 May 2011.


Does mass media / consumption reduce the
ability of individuals to think for themselves?


“Tommy burst into tears. “I don’t
know,” he howls.” (Huxley 26)


[Soma is] “All of the advantages of Christianity
and alcohol; none of their defects” (Huxley 54)


We
report,
you
decide.


Baker, Frank. Media Use Statistics. Media Literacy Clearing House. Web. 29 May 2011. <http://www.frankwbaker.com/mediause.htm>

This is an extensive report regarding the use of media today. It is created by Frank W. Baker, one of the nation’s leading media literacy
experts.

Elton, Matthew. The Effects of Mass Media on Society. Scribd. Web. 29 May 2011. <http://www.scribd.com/doc/8007461/The-Effects-of-
Mass-Media-on-Society>

This is a research paper by Matthew Elton, a philosopher who has written many other papers that were just as interesting. His paper is
where I first read that Fox news was biased and reporting controversial opinions. I branched out from his report to find out more about
the Fox conspiracy.

Ackerman, Seth. The Most Biased Name in the News. Fairness Accuracy in Reporting. July 2001. Web. 29 May 2011. <http://www.fair.org/
index.php?page=1067>

I thought this would be quite a reliable source because the name itself is about unbiased reporting. This is where I read more about the
specifics regarding the Fox issue. In the end, I learned that the news that the mass media reports can always be unreliable, but the
general public is not aware of any specifics regarding an issue and automatically believe what the news say.

Fox News Logo. 29 May 2011. Newsroom Magazine. <http://newsroom-magazine.com/tag/news-channels/>

Body Image. 29 May 2011. Wordpress. <http://massagebyelements.wordpress.com/2010/07/27/body-image-and-5-ways-to-achieve-a-healthy-one/>

Mass Media. 29 May 2011. Wordpress. <http://bytwochai.wordpress.com/2010/12/24/mass-media/>

Apple Logo. 29 May 2011. Whole New Web Blog. <http://www.wholenewweb.com/internet-marketing-blog/?Tag=Google%20Marketing%20Tucson>

Soma. 29 May 2011. Healthy and Green. <http://www.givemetalk.com/health/soma-its-purposes-and-uses/>

Crying Child. 29 May 2011. Babble. <http://www.babble.com/CS/blogs/strollerderby/2008/11/crying%20child.jpg>


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