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What is the Role of Art
                        in Culture?




                         By ANDY O. PARK
                             BLOCK A
Monday, May 30, 2011
By ANDY O. PARK
                                                         BLOCK A




“You’ve got to choose between happiness and what people
used to call high art. We’ve sacrificed the high art. We have
the feelies and the scent organ instead” (Huxley 1).

Monday, May 30, 2011
By ANDY O. PARK
                                                                                  BLOCK A




“Art is life plus... caprice. ...[A]rt affects our everyday lives. Every time we walk out of
the house in the morning we are looking at... people doing things that are essentially
themselves, and what they’re doing should be of great interest... from an artistic point of
view. Because if we are looking at it in that way, we are looking at the wonder that we
are born with” (Cagney).

Monday, May 30, 2011
By ANDY O. PARK
                                        BLOCK A




                       CONCLUSION


Monday, May 30, 2011
BIBLIOGRAPHY
                                           (textual)
Brave New World, Aldous Huxley

Cagney, James, Perf. James Cagney Accepts The AFI Life Achievement Award . AFI: 2009, Web. 29 May 2011. <http://
www.youtube.com/watch?v=XXxZCrM04uI>. <http://www.youtube.com/watch?v=XXxZCrM04uI>.




                                       BIBLIOGRAPHY
                                          (pictorial)
"Aldous Huxley." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/Aldous_Huxley>.

"The Persistence of Memory." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/
The_Persistence_of_Memory>.

"Philistinism." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/Philistinism>.

"Starry Night Over the Rhone." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/
Starry_Night_Over_the_Rhone>.


Monday, May 30, 2011
Sung-Woo Cho
Monday, May 30, 2011
How does modern society manipulate / take
                       advantage of   people’s desires?



                                                      Sung-Woo Cho
Monday, May 30, 2011
“We condition the masses to hate the country, but
          simultaneously we condition them to love all country
              sports... So that they consume manufactured
                articles as well as transport” (Huxley 23)




Monday, May 30, 2011
“‘Perfect!’” cried Fanny enthusiastically. She could
               never resist Lenina’s charm for long. ‘And what a
              perfectly sweet Malthusian belt!’ I simply must get
                            one like it” (Huxley 51)




Monday, May 30, 2011
Monday, May 30, 2011
Monday, May 30, 2011
“Many companies... are now also increasing their
                   focus on enhancing ‘esteem value’ of their product
                   that gives customers a feeling of being proud owners
                            of the brand.” (“Value-added Branding”)




Monday, May 30, 2011
“In a world where social media is increasingly
                       important, digital word-of-mouth is the epitome of
                                        digital marketing...”
                                          (“The Influence of Digital Communication on Consumers’ Attitudes to Brands”)




Monday, May 30, 2011
“In a world where social media is increasingly
                       important, digital word-of-mouth is the epitome of
                                        digital marketing...”
                                          (“The Influence of Digital Communication on Consumers’ Attitudes to Brands”)




Monday, May 30, 2011
Government intervention
                           & Free market




Monday, May 30, 2011
Citations
                   •       Audi - Chaves‫ .‏‬YouTube. 22 Sept. 2009. Web. 29 May 2011. <http://www.youtube.com/watch?v=EoC4wQ73qhA>.

                   •       Dubey, Jayashree. "Value-added Branding." Business Standard :: Business News,Finance News, World Business,
                           India Stock News, Indian Stock Market, India Investments, Indian Industry, Sensex, Nifty, BSE, NSE, India Business,
                           India Economy, India, Share Market, Corporate Result, Finance News from the Business Standard. 12 May 2011.
                           Web. 29 May 2011. <http://www.business-standard.com/india/news/value-added-branding/435277/>.

                       •        This is the website of the India’s leading business daily with over 1.5 million unique visitors. Some of the
                                major contributors include famous professors from UCLA and chief economic advisor of the Government of
                                India.

                   •       "facebook merger." Flickr. 17 Nov. 2010. Web. 29 May 2011. < http://www.flickr.com/photos/asthmahelper/
                           5185264826/ >.

                   •       Ford, Kevin, and Andrew Freeman. The Influence of Digital Communication on Consumers’ Attitudes to Brands.
                           Rep. Harris Interactive. Print.

                       •        This is the research paper by researchers from Senior Consultant Media Research and Joint Global Head of
                                Brand and Communication Research.

                   •       Huxley, Aldous. Brave New World. New York: Harper Perennial Modern Classics, 2006. Print.

                   •       "IPhone 4 - View Photos and Images of IPhone 4." Apple. Web. 29 May 2011. <http://www.apple.com/iphone/
                           gallery/>.



Monday, May 30, 2011
What is the economic
                       structure of society?



Monday, May 30, 2011
“I love new clothes, I love new clothes, I
                       love...” (Huxley 52)
Monday, May 30, 2011
“The world’s stable now.
     People are happy; they get
     what they want, and they
     never want what they can’t
     get.” (Huxley 220)

Monday, May 30, 2011
“Capitalism and consumerism... individuals are
               tempted by the rewards and benefits of
               consumption.” (Gordon)




Monday, May 30, 2011
“In capitalism, the
                       motive for producing
                       goods and services is
                       to sell them for a
                       profit, not to satisfy
                       people's
                       needs.” (WSM)


Monday, May 30, 2011
Promotion of
          Consumerism


Monday, May 30, 2011
Stability VS Profit




Monday, May 30, 2011
Citations
                   •   Huxley, Aldous. Brave New World. New York: Harper Perennial Modern Classics, 2006. Print.

                   •   “What is Capitalism?”. World Socialist Movement. World Socialist Movement, 13 August 2006. Web 29
                       May 2011.

                       •   This is a reliable source because all the information comes from an organization specializing in
                           socialism.

                   •   Gordon, Jacob Barrie. “Capitalism and Consumption, exploitation and exclusion”. Jake Gordon. 2002.
                       Web 29 May 2011.

                       •   The author provides several references and links, making the source reliable.

                   •   Nova, Nicolas. Price Tags. Flikr. Web 29 May 2011.

                   •   Borman, Daniel. Money, Money, Money. Flikr. Web 29 May 2011.

                   •   Alves, Dominic. Consume, consume, consume. Flikr. Web 29 May 2011.

                   •   Keoni. Cart-Art-Walmart. Flikr. Web 29 May 2011.




Monday, May 30, 2011
Does mass media / consumption reduce the
                ability of individuals to think for themselves?




Monday, May 30, 2011
“Tommy burst into tears. “I don’t
                       know,” he howls.” (Huxley 26)




Monday, May 30, 2011
[Soma is] “All of the advantages of Christianity
                       and alcohol; none of their defects” (Huxley 54)




Monday, May 30, 2011
We
                 report,
                   you
                 decide.




Monday, May 30, 2011
Monday, May 30, 2011
Baker, Frank. Media Use Statistics. Media Literacy Clearing House. Web. 29 May 2011. <http://www.frankwbaker.com/mediause.htm>

                       This is an extensive report regarding the use of media today. It is created by Frank W. Baker, one of the nation’s leading media literacy
                       experts.

              Elton, Matthew. The Effects of Mass Media on Society. Scribd. Web. 29 May 2011. <http://www.scribd.com/doc/8007461/The-Effects-of-
              Mass-Media-on-Society>

                       This is a research paper by Matthew Elton, a philosopher who has written many other papers that were just as interesting. His paper is
                       where I first read that Fox news was biased and reporting controversial opinions. I branched out from his report to find out more about
                       the Fox conspiracy.

              Ackerman, Seth. The Most Biased Name in the News. Fairness Accuracy in Reporting. July 2001. Web. 29 May 2011. <http://www.fair.org/
              index.php?page=1067>

                       I thought this would be quite a reliable source because the name itself is about unbiased reporting. This is where I read more about the
                       specifics regarding the Fox issue. In the end, I learned that the news that the mass media reports can always be unreliable, but the
                       general public is not aware of any specifics regarding an issue and automatically believe what the news say.

              Fox News Logo. 29 May 2011. Newsroom Magazine. <http://newsroom-magazine.com/tag/news-channels/>

              Body Image. 29 May 2011. Wordpress. <http://massagebyelements.wordpress.com/2010/07/27/body-image-and-5-ways-to-achieve-a-healthy-one/>

              Mass Media. 29 May 2011. Wordpress. <http://bytwochai.wordpress.com/2010/12/24/mass-media/>


              Apple Logo. 29 May 2011. Whole New Web Blog. <http://www.wholenewweb.com/internet-marketing-blog/?Tag=Google%20Marketing%20Tucson>

              Soma. 29 May 2011. Healthy and Green. <http://www.givemetalk.com/health/soma-its-purposes-and-uses/>

              Crying Child. 29 May 2011. Babble. <http://www.babble.com/CS/blogs/strollerderby/2008/11/crying%20child.jpg>




Monday, May 30, 2011

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Brave new world presentation combined

  • 1. What is the Role of Art in Culture? By ANDY O. PARK BLOCK A Monday, May 30, 2011
  • 2. By ANDY O. PARK BLOCK A “You’ve got to choose between happiness and what people used to call high art. We’ve sacrificed the high art. We have the feelies and the scent organ instead” (Huxley 1). Monday, May 30, 2011
  • 3. By ANDY O. PARK BLOCK A “Art is life plus... caprice. ...[A]rt affects our everyday lives. Every time we walk out of the house in the morning we are looking at... people doing things that are essentially themselves, and what they’re doing should be of great interest... from an artistic point of view. Because if we are looking at it in that way, we are looking at the wonder that we are born with” (Cagney). Monday, May 30, 2011
  • 4. By ANDY O. PARK BLOCK A CONCLUSION Monday, May 30, 2011
  • 5. BIBLIOGRAPHY (textual) Brave New World, Aldous Huxley Cagney, James, Perf. James Cagney Accepts The AFI Life Achievement Award . AFI: 2009, Web. 29 May 2011. <http:// www.youtube.com/watch?v=XXxZCrM04uI>. <http://www.youtube.com/watch?v=XXxZCrM04uI>. BIBLIOGRAPHY (pictorial) "Aldous Huxley." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/Aldous_Huxley>. "The Persistence of Memory." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/ The_Persistence_of_Memory>. "Philistinism." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/Philistinism>. "Starry Night Over the Rhone." Wikipedia.The Wikimedia Foundation, n.d.Web. 29 May 2011. <http://en.wikipedia.org/wiki/ Starry_Night_Over_the_Rhone>. Monday, May 30, 2011
  • 7. How does modern society manipulate / take advantage of people’s desires? Sung-Woo Cho Monday, May 30, 2011
  • 8. “We condition the masses to hate the country, but simultaneously we condition them to love all country sports... So that they consume manufactured articles as well as transport” (Huxley 23) Monday, May 30, 2011
  • 9. “‘Perfect!’” cried Fanny enthusiastically. She could never resist Lenina’s charm for long. ‘And what a perfectly sweet Malthusian belt!’ I simply must get one like it” (Huxley 51) Monday, May 30, 2011
  • 12. “Many companies... are now also increasing their focus on enhancing ‘esteem value’ of their product that gives customers a feeling of being proud owners of the brand.” (“Value-added Branding”) Monday, May 30, 2011
  • 13. “In a world where social media is increasingly important, digital word-of-mouth is the epitome of digital marketing...” (“The Influence of Digital Communication on Consumers’ Attitudes to Brands”) Monday, May 30, 2011
  • 14. “In a world where social media is increasingly important, digital word-of-mouth is the epitome of digital marketing...” (“The Influence of Digital Communication on Consumers’ Attitudes to Brands”) Monday, May 30, 2011
  • 15. Government intervention & Free market Monday, May 30, 2011
  • 16. Citations • Audi - Chaves‫ .‏‬YouTube. 22 Sept. 2009. Web. 29 May 2011. <http://www.youtube.com/watch?v=EoC4wQ73qhA>. • Dubey, Jayashree. "Value-added Branding." Business Standard :: Business News,Finance News, World Business, India Stock News, Indian Stock Market, India Investments, Indian Industry, Sensex, Nifty, BSE, NSE, India Business, India Economy, India, Share Market, Corporate Result, Finance News from the Business Standard. 12 May 2011. Web. 29 May 2011. <http://www.business-standard.com/india/news/value-added-branding/435277/>. • This is the website of the India’s leading business daily with over 1.5 million unique visitors. Some of the major contributors include famous professors from UCLA and chief economic advisor of the Government of India. • "facebook merger." Flickr. 17 Nov. 2010. Web. 29 May 2011. < http://www.flickr.com/photos/asthmahelper/ 5185264826/ >. • Ford, Kevin, and Andrew Freeman. The Influence of Digital Communication on Consumers’ Attitudes to Brands. Rep. Harris Interactive. Print. • This is the research paper by researchers from Senior Consultant Media Research and Joint Global Head of Brand and Communication Research. • Huxley, Aldous. Brave New World. New York: Harper Perennial Modern Classics, 2006. Print. • "IPhone 4 - View Photos and Images of IPhone 4." Apple. Web. 29 May 2011. <http://www.apple.com/iphone/ gallery/>. Monday, May 30, 2011
  • 17. What is the economic structure of society? Monday, May 30, 2011
  • 18. “I love new clothes, I love new clothes, I love...” (Huxley 52) Monday, May 30, 2011
  • 19. “The world’s stable now. People are happy; they get what they want, and they never want what they can’t get.” (Huxley 220) Monday, May 30, 2011
  • 20. “Capitalism and consumerism... individuals are tempted by the rewards and benefits of consumption.” (Gordon) Monday, May 30, 2011
  • 21. “In capitalism, the motive for producing goods and services is to sell them for a profit, not to satisfy people's needs.” (WSM) Monday, May 30, 2011
  • 22. Promotion of Consumerism Monday, May 30, 2011
  • 24. Citations • Huxley, Aldous. Brave New World. New York: Harper Perennial Modern Classics, 2006. Print. • “What is Capitalism?”. World Socialist Movement. World Socialist Movement, 13 August 2006. Web 29 May 2011. • This is a reliable source because all the information comes from an organization specializing in socialism. • Gordon, Jacob Barrie. “Capitalism and Consumption, exploitation and exclusion”. Jake Gordon. 2002. Web 29 May 2011. • The author provides several references and links, making the source reliable. • Nova, Nicolas. Price Tags. Flikr. Web 29 May 2011. • Borman, Daniel. Money, Money, Money. Flikr. Web 29 May 2011. • Alves, Dominic. Consume, consume, consume. Flikr. Web 29 May 2011. • Keoni. Cart-Art-Walmart. Flikr. Web 29 May 2011. Monday, May 30, 2011
  • 25. Does mass media / consumption reduce the ability of individuals to think for themselves? Monday, May 30, 2011
  • 26. “Tommy burst into tears. “I don’t know,” he howls.” (Huxley 26) Monday, May 30, 2011
  • 27. [Soma is] “All of the advantages of Christianity and alcohol; none of their defects” (Huxley 54) Monday, May 30, 2011
  • 28. We report, you decide. Monday, May 30, 2011
  • 30. Baker, Frank. Media Use Statistics. Media Literacy Clearing House. Web. 29 May 2011. <http://www.frankwbaker.com/mediause.htm> This is an extensive report regarding the use of media today. It is created by Frank W. Baker, one of the nation’s leading media literacy experts. Elton, Matthew. The Effects of Mass Media on Society. Scribd. Web. 29 May 2011. <http://www.scribd.com/doc/8007461/The-Effects-of- Mass-Media-on-Society> This is a research paper by Matthew Elton, a philosopher who has written many other papers that were just as interesting. His paper is where I first read that Fox news was biased and reporting controversial opinions. I branched out from his report to find out more about the Fox conspiracy. Ackerman, Seth. The Most Biased Name in the News. Fairness Accuracy in Reporting. July 2001. Web. 29 May 2011. <http://www.fair.org/ index.php?page=1067> I thought this would be quite a reliable source because the name itself is about unbiased reporting. This is where I read more about the specifics regarding the Fox issue. In the end, I learned that the news that the mass media reports can always be unreliable, but the general public is not aware of any specifics regarding an issue and automatically believe what the news say. Fox News Logo. 29 May 2011. Newsroom Magazine. <http://newsroom-magazine.com/tag/news-channels/> Body Image. 29 May 2011. Wordpress. <http://massagebyelements.wordpress.com/2010/07/27/body-image-and-5-ways-to-achieve-a-healthy-one/> Mass Media. 29 May 2011. Wordpress. <http://bytwochai.wordpress.com/2010/12/24/mass-media/> Apple Logo. 29 May 2011. Whole New Web Blog. <http://www.wholenewweb.com/internet-marketing-blog/?Tag=Google%20Marketing%20Tucson> Soma. 29 May 2011. Healthy and Green. <http://www.givemetalk.com/health/soma-its-purposes-and-uses/> Crying Child. 29 May 2011. Babble. <http://www.babble.com/CS/blogs/strollerderby/2008/11/crying%20child.jpg> Monday, May 30, 2011