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Relational Capital and Social
Capital: One or two Fields of
Research?
Kaisa Still, Jukka Huhtamäki, Martha G. Russell
ICICKM 2013, Washington, DC, USA
http://bit.ly/icickm2013src
Introductions
Kaisa Still
VTT Technical Research Centre of Finland
kaisa.still@vtt.fi

Jukka Huhtamäki
Tampere University of Technology
jukka.huhtamaki@tut.fi // @jnkka

Martha G. Russell
mediaX at Stanford University
martha.russell@stanford.edu
Why this study?

• Social capital and relational capital are often used in
literature in association with each other or
interchangeably
We found inspiration from Landström‟s (2012) study on
whether innovation and entrepreneurship are one or two
fields of study
Instead of looking at the authorship, we went to
analyze the reference/citation structures between the
authors in the two disciplines
Citation network can be seen as an information
network representing the relatedness of subject manner
(Newman 2010)

•
•

•
Method and data

• Scopus data: 2,000 most cited social capital
articles and 144 most cited relational capital
articles
• Authorship analysis done using Scopus‟ in-built
analytics
• Reference network:
1. CSV export from Scopus
2. Author name extraction (Python)
3. Author name curation (Google Refine)
4. Network creation (Python &NetworkX)
5. Network analysis and visualization
Author Activity
Most active
authors in
relational and
social capital
literature

Michael A. Hitt
Social Capital Reference Network
Social capital authorities
Example: Social capital literature

“By „social capital,‟ I mean
features of social lifenetworks, norms, and trust–
that enable participants to
act together more effectively
to pursue shared objectives.”
(Putnam, 1995)
Relational Capital Reference Network
Relational capital authorities
Example: Relational capital literature
Social Capital & Relational Capital
Limitations

• The exact search phrases “social capital”

and “relational capital” were used to collect
the data
Quality of data-driven analysis is a function
of the quality of the data: Scopus data is
limited and e.g. author identification remains
a challenge

•
Conclusions

• Citation network analysis does help in
understanding scientific literature and, we
claim, in facilitating the development of a
subject area
Social capital and relational capital are
related but distinct domains; only 4 out of 20
key authorities are shared
The evolution of the two domains should be
analyzed further to reveal the evolution of the
literature and the diffusion of the to concepts

•
•
Comments and discussion!
Author contact information
Kaisa Still
VTT Technical Research Centre of Finland
kaisa.still@vtt.fi

Jukka Huhtamäki
Tampere University of Technology
jukka.huhtamaki@tut.fi // @jnkka

MarthaG. Russell
mediaX at Stanford University
martha.russell@stanford.edu

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Relational Capital and Social Capital: One or two Fields of Research?

  • 1. Relational Capital and Social Capital: One or two Fields of Research? Kaisa Still, Jukka Huhtamäki, Martha G. Russell ICICKM 2013, Washington, DC, USA http://bit.ly/icickm2013src
  • 2. Introductions Kaisa Still VTT Technical Research Centre of Finland kaisa.still@vtt.fi Jukka Huhtamäki Tampere University of Technology jukka.huhtamaki@tut.fi // @jnkka Martha G. Russell mediaX at Stanford University martha.russell@stanford.edu
  • 3. Why this study? • Social capital and relational capital are often used in literature in association with each other or interchangeably We found inspiration from Landström‟s (2012) study on whether innovation and entrepreneurship are one or two fields of study Instead of looking at the authorship, we went to analyze the reference/citation structures between the authors in the two disciplines Citation network can be seen as an information network representing the relatedness of subject manner (Newman 2010) • • •
  • 4.
  • 5. Method and data • Scopus data: 2,000 most cited social capital articles and 144 most cited relational capital articles • Authorship analysis done using Scopus‟ in-built analytics • Reference network: 1. CSV export from Scopus 2. Author name extraction (Python) 3. Author name curation (Google Refine) 4. Network creation (Python &NetworkX) 5. Network analysis and visualization
  • 6. Author Activity Most active authors in relational and social capital literature Michael A. Hitt
  • 9. Example: Social capital literature “By „social capital,‟ I mean features of social lifenetworks, norms, and trust– that enable participants to act together more effectively to pursue shared objectives.” (Putnam, 1995)
  • 13. Social Capital & Relational Capital
  • 14. Limitations • The exact search phrases “social capital” and “relational capital” were used to collect the data Quality of data-driven analysis is a function of the quality of the data: Scopus data is limited and e.g. author identification remains a challenge •
  • 15. Conclusions • Citation network analysis does help in understanding scientific literature and, we claim, in facilitating the development of a subject area Social capital and relational capital are related but distinct domains; only 4 out of 20 key authorities are shared The evolution of the two domains should be analyzed further to reveal the evolution of the literature and the diffusion of the to concepts • •
  • 17. Author contact information Kaisa Still VTT Technical Research Centre of Finland kaisa.still@vtt.fi Jukka Huhtamäki Tampere University of Technology jukka.huhtamaki@tut.fi // @jnkka MarthaG. Russell mediaX at Stanford University martha.russell@stanford.edu