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Real-Time Monitoring of the Movement of
                Young People Using the Location-Based
                           Social Network

                                          Petra SÁDOVSKÁ



This presentation is co-financed by the
European Social Fund and the state
budget of the Czech Republic
Program

   Location-Based Services
   Location-Based Social Network
   Mobile Social Network
   Foursquare
   Data Collection
   Results




               First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Location-Based Service

   Location-Based Service (LBS) is a software application for
    a mobile device that requires knowledge about where the
    mobile device is located
   LBS employs accurate, real-time positioning to connect
    users to points of interest




                First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Location-Based Service

   LBS are included in
       services to identify a location of a person or object, such as
        discovering the nearest banking cash machine or the
        whereabouts of a friend or employee
       parcel tracking and vehicle tracking services
       advertising directed at customers based on their current
        location
       weather services
       location-based games




                   First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Social Networks

   Social structure made up of individuals/organizations
    connected by one or more specific types of
    interdependency, such as friendship, common interests,
    and shared knowledge




               First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Location-Based Social Network

   Adding a location to an existing social network so that
    people in the social structure can share location-
    embedded information
   New social structure made up of individuals connected by
    the interdependency derived from their locations in the
    physical world as well as their location-tagged media
    content, such as photos, video, and texts




               First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Mobile Social Network

   Social network where users can connect with another one through
    their mobile phone and/or tablet
   The increasing availability of open smartphone platforms such as Apple
    iPhones and Google Android phones caused that mobile device users
    use mobile applications to share their current location with their
    friends via Location-Based Social Networks (LBSN)
   The process of sharing current location has became known as
    “checking - in”
   Check –in can be gained in one of two ways:
     via an SMS text message,- manualy
     via mobile application - automatically determine a user’s current
       location by leveraging the power of a number of location determination
       technologies




                   First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Mobile Social Network

   Dodgeball (2005 - 2009)
       one of the first LSBN
       SMS to check-in
       in 2009 was discontinued, replacing with Google Latitude
   Brightkite (2005 - 2009)
       SMS or E-mail to check-in
       Connect users with their existing friends and also meet new people based on
        the places that they go
       In April 2009 Brightkite was acquired by mobile social network Limbo
   Gowalla (2007 – 2012)
       Check-in via mobil aplication in „Spots“
       Users got virtual items, which could change to another with other users
       Users could add new Spots or Trips
   Google Latitude (2009)
       To shere location with friends
       No check-in
       History of movement in 30 days

                      First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Foursquare
   To share location information about our location with
    friends
   To recommendate which places (venues) to visited
   Virtual points for each check-in
   Virtual badge for certain number of points
   User with the highest number of check-ins in the last 60
    days becomes mayor of places
   People can also create new venues to check-in
   Users choose automatically push their check-in messages to
    Twitter, which provides a public API to search and download
    these messages




                    First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Foursquare

   Foursquare website gives opportunity to see history of
    check-in
   Data in rss and kml format
   History data includes name of venue, time and date of
    check-in, coordinates and website of venue
   Link the history of check-ins with Google Calendar




                First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Number of
                                                                               User   F/M       Age    Employment


Data collection
                                                                                                                           check-in



                                                                               U1      F        25        student            43


                                                                               U2      F        26        student            24


                                                                               U3      M        35           IT              34


                                                                               U4      M        40     web designer           6


                                                                               U5      M        18        student            54


                                                                               U6      M        22      unemployed            3



   19 users from the Olomouc City                                             U7      M        38     self employed         27


                                                                               U8      M        24        student            35


       4 women                                                                U9      M        19        student            26




       15 mens                                                                U 10


                                                                               U 11
                                                                                       M


                                                                                       F
                                                                                                25


                                                                                                22
                                                                                                          student


                                                                                                          student
                                                                                                                              3


                                                                                                                             31


       Age-range 19-40 years                                                  U 12    M        21        student            34




       11 students                                                            U 13    M        21    industrial worker      21




    464 check-ins from the Olomouc City                                       U 14    M        32       designer             1




    (total 795 check-ins)                                                      U 15    F        26    software analyst       63




                                                                               U 16    M        26     web designer          22


                                                                               U 17    M        22        student            19


                                                                               U 18    M        21        student             3


                                                                               U 19    M        21        student            15


                   First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
                                                                                 Total 4F/15M                               464
789 venues in Olomouc City




                        First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Number of all check-ins during the whole day

        60


        50


        40
count




        30


        20


        10


        0
             1   2   3   4   5   6      7     8    9    10    11    12      13   14   15   16   17   18   19      20   21   22   23   24
                                                                     hour




                                     First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Check-ins

   44 - Railway Station
   25 - Faculty of Science UP
   22 - Department of Geoinformatics UP
   19 - Dormitory
   16 - Tesco Software
   15 - Olomouc Norská




               First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Foursquare categories
   Accommodation (hotel, hostel, dormitory)
   Bar/pub
   Cafe
   Cinema
   Education (high school, university, library)
   Food (Restaurant, Fast Food, Pizza)
   Medical (hospital, dentist, veterinarinarians, pharmacy)
   Office
   Other building (church, administrative building, post office)
   Park
   Shop
   Sport (stadyum, gym, playground, bowling, pool)
   Town district (square, street)
   Transportation (bus station, railway station, bus/tram stop)


                   First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Number of check-ins in shops during the whole day

        9

        8

        7

        6

        5
count




        4

        3

        2

        1

        0
            1   2   3   4   5   6      7     8    9    10    11   12       13   14   15   16   17   18   19      20   21   22   23   24
                                                                    hour




                                    First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Number of check-ins in food facilities during the whole day

        10
        9
        8

        7
        6
count




        5
        4

        3

        2
        1

        0
             1   2   3   4   5   6       7    8     9    10    11    12       13   14   15   16   17   18   19    20   21   22   23   24
                                                                       hour




                                     First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Number of check-ins in bars or pubs during the whole day

        12


        10


        8
count




        6


        4


        2


        0
             1   2   3   4   5   6       7    8     9    10   11    12   13    14   15    16   17    18   19      20   21   22   23   24
                                                                     hour




                                     First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
User 15




          First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Problems

   Check-ins coordinates are coordinates of the place, where
    the user checked-in, not coordinates of venue
   GPS accuracy




               First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Problem

   For 1 building/place can be more venues
       1 shop center includes more small shops
       1 university includes more departmens

   More name for 1 venue, e.g. Railway Station Olomouc
    (Železniční stanice Olomouc-Hlavní nádraží, Hlavní
    nádraží, Olomouc Hlavní nádraží, ČD Centrum)




                  First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Summary

   In today´s world, wireless mobile communication
    devices are creating new dimension of
    interconnectedness between people, places, and
    urban infrastructure
   Mobile social network could help to better
    understand human dynamics, motion and urban life
    in real-time




              First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
Real-Time Monitoring of the Movement of Young
People Using the Location-Based Social Network


                   Petra SÁDOVSKÁ
               petasadovska@gmail.com




          First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc

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Sádovská, P: Real-Time Monitoring of the Movement of Young People Using the Location-Based Social Network

  • 1. Real-Time Monitoring of the Movement of Young People Using the Location-Based Social Network Petra SÁDOVSKÁ This presentation is co-financed by the European Social Fund and the state budget of the Czech Republic
  • 2. Program  Location-Based Services  Location-Based Social Network  Mobile Social Network  Foursquare  Data Collection  Results First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 3. Location-Based Service  Location-Based Service (LBS) is a software application for a mobile device that requires knowledge about where the mobile device is located  LBS employs accurate, real-time positioning to connect users to points of interest First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 4. Location-Based Service  LBS are included in  services to identify a location of a person or object, such as discovering the nearest banking cash machine or the whereabouts of a friend or employee  parcel tracking and vehicle tracking services  advertising directed at customers based on their current location  weather services  location-based games First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 5. Social Networks  Social structure made up of individuals/organizations connected by one or more specific types of interdependency, such as friendship, common interests, and shared knowledge First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 6. Location-Based Social Network  Adding a location to an existing social network so that people in the social structure can share location- embedded information  New social structure made up of individuals connected by the interdependency derived from their locations in the physical world as well as their location-tagged media content, such as photos, video, and texts First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 7. Mobile Social Network  Social network where users can connect with another one through their mobile phone and/or tablet  The increasing availability of open smartphone platforms such as Apple iPhones and Google Android phones caused that mobile device users use mobile applications to share their current location with their friends via Location-Based Social Networks (LBSN)  The process of sharing current location has became known as “checking - in”  Check –in can be gained in one of two ways:  via an SMS text message,- manualy  via mobile application - automatically determine a user’s current location by leveraging the power of a number of location determination technologies First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 8. Mobile Social Network  Dodgeball (2005 - 2009)  one of the first LSBN  SMS to check-in  in 2009 was discontinued, replacing with Google Latitude  Brightkite (2005 - 2009)  SMS or E-mail to check-in  Connect users with their existing friends and also meet new people based on the places that they go  In April 2009 Brightkite was acquired by mobile social network Limbo  Gowalla (2007 – 2012)  Check-in via mobil aplication in „Spots“  Users got virtual items, which could change to another with other users  Users could add new Spots or Trips  Google Latitude (2009)  To shere location with friends  No check-in  History of movement in 30 days First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 9. Foursquare  To share location information about our location with friends  To recommendate which places (venues) to visited  Virtual points for each check-in  Virtual badge for certain number of points  User with the highest number of check-ins in the last 60 days becomes mayor of places  People can also create new venues to check-in  Users choose automatically push their check-in messages to Twitter, which provides a public API to search and download these messages First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 10. Foursquare  Foursquare website gives opportunity to see history of check-in  Data in rss and kml format  History data includes name of venue, time and date of check-in, coordinates and website of venue  Link the history of check-ins with Google Calendar First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 11. Number of User F/M Age Employment Data collection check-in U1 F 25 student 43 U2 F 26 student 24 U3 M 35 IT 34 U4 M 40 web designer 6 U5 M 18 student 54 U6 M 22 unemployed 3  19 users from the Olomouc City U7 M 38 self employed 27 U8 M 24 student 35  4 women U9 M 19 student 26  15 mens U 10 U 11 M F 25 22 student student 3 31  Age-range 19-40 years U 12 M 21 student 34  11 students U 13 M 21 industrial worker 21  464 check-ins from the Olomouc City U 14 M 32 designer 1 (total 795 check-ins) U 15 F 26 software analyst 63 U 16 M 26 web designer 22 U 17 M 22 student 19 U 18 M 21 student 3 U 19 M 21 student 15 First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc Total 4F/15M 464
  • 12. 789 venues in Olomouc City First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 13. First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 14. First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 15. Number of all check-ins during the whole day 60 50 40 count 30 20 10 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 hour First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 16. First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 17. Check-ins  44 - Railway Station  25 - Faculty of Science UP  22 - Department of Geoinformatics UP  19 - Dormitory  16 - Tesco Software  15 - Olomouc Norská First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 18. Foursquare categories  Accommodation (hotel, hostel, dormitory)  Bar/pub  Cafe  Cinema  Education (high school, university, library)  Food (Restaurant, Fast Food, Pizza)  Medical (hospital, dentist, veterinarinarians, pharmacy)  Office  Other building (church, administrative building, post office)  Park  Shop  Sport (stadyum, gym, playground, bowling, pool)  Town district (square, street)  Transportation (bus station, railway station, bus/tram stop) First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 19. Number of check-ins in shops during the whole day 9 8 7 6 5 count 4 3 2 1 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 hour First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 20. Number of check-ins in food facilities during the whole day 10 9 8 7 6 count 5 4 3 2 1 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 hour First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 21. Number of check-ins in bars or pubs during the whole day 12 10 8 count 6 4 2 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 hour First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 22. First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 23. User 15 First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 24. First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 25. Problems  Check-ins coordinates are coordinates of the place, where the user checked-in, not coordinates of venue  GPS accuracy First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 26. Problem  For 1 building/place can be more venues  1 shop center includes more small shops  1 university includes more departmens  More name for 1 venue, e.g. Railway Station Olomouc (Železniční stanice Olomouc-Hlavní nádraží, Hlavní nádraží, Olomouc Hlavní nádraží, ČD Centrum) First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 27. Summary  In today´s world, wireless mobile communication devices are creating new dimension of interconnectedness between people, places, and urban infrastructure  Mobile social network could help to better understand human dynamics, motion and urban life in real-time First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc
  • 28. Real-Time Monitoring of the Movement of Young People Using the Location-Based Social Network Petra SÁDOVSKÁ petasadovska@gmail.com First InDOG Doctoral Conference, 29th October - 1st November 2012, Olomouc