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Come Join The Conversation Learn  social   media   Marketing  &  Join   the   conversation
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The Sphere  of Influence How do people make buying decisions?
Prospect Buying  Decision Funnel
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“ Observe the masses, and do the opposite”   Warren Buffet
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43%  seeking a local merchant to buy something offline 54%  have substituted Internet/search for the phone book Local Search GROWING Yellow Pages DECLINING Search Online, Buy Offline
 
 
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184 million bloggers 73% of active online users have read a blog YouTube has 68 million visits/month 57% have joined a social network 55% have uploaded photos FaceBook 24 million photos uploaded daily 39% subscribe to an RSS feed Source: Universal McCann Comparative Study on Social Media Trends April 2008
SEO & SMM  Work Together Hello.  I’m SEO. And I’m SMM. ,[object Object],[object Object],[object Object]
Effective SEO/SMM Strategy  Will Help With
Types of Social Media Campaigns  and Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Video   Optimization More than  1 in 8  viewers make a  purchase   after watching a video ad online    Source: eMarketer
Social  Bookmarking ,[object Object],[object Object]
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Obama Blog
 
1. Barackobama.com has social elements and tools that make it easy for users to participate, plan events, and contribute to fundraisers 2. Email marketing: users that signed up received emails several times a week and were geo-targeted for specific events in that area 3. On Social Sites such as Facebook, Twitter, MySpace, UTube, etc. 4 Unlike McCain – Obama participated online, created his own videos, his own email exclusively for his online supporters
Come Join The Conversation
Thank You!   Connect with US! Or Call 310-909-8835 www.WSIQualitySolutions.com
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow Your Business
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow Your Business
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow Your Business
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow Your Business
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow Your Business
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow Your Business
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow Your Business

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WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow Your Business

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  • 6. The Sphere of Influence How do people make buying decisions?
  • 7. Prospect Buying Decision Funnel
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  • 11. “ Observe the masses, and do the opposite” Warren Buffet
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  • 13. 43% seeking a local merchant to buy something offline 54% have substituted Internet/search for the phone book Local Search GROWING Yellow Pages DECLINING Search Online, Buy Offline
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  • 18. 184 million bloggers 73% of active online users have read a blog YouTube has 68 million visits/month 57% have joined a social network 55% have uploaded photos FaceBook 24 million photos uploaded daily 39% subscribe to an RSS feed Source: Universal McCann Comparative Study on Social Media Trends April 2008
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  • 29. Video Optimization More than 1 in 8 viewers make a purchase after watching a video ad online Source: eMarketer
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  • 44. 1. Barackobama.com has social elements and tools that make it easy for users to participate, plan events, and contribute to fundraisers 2. Email marketing: users that signed up received emails several times a week and were geo-targeted for specific events in that area 3. On Social Sites such as Facebook, Twitter, MySpace, UTube, etc. 4 Unlike McCain – Obama participated online, created his own videos, his own email exclusively for his online supporters
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