ROI\'s brief introduction and service capabilities

1. Result Oriented Intelligence (ROI)
detailed…
ROI
Result Oriented Intelligence
For Your Growth

2. Table of Contents
@ ROI ..............................................................................................................3
VALUE PROPOSITIONS .........................................................................................3
EXPERIENCE ......................................................................................................4
RESEARCH APPROACH .........................................................................................5
SERVICE CAPABILITIES .........................................................................................7

3. ROI
Result Oriented Intelligence
For Your Growth
@ ROI
Results always matter for business. Stakeholders appreciate good results as it
ensures growth. Results are outcome of sound decisions supported by timely
and accurate intelligence. This is the core idea behind ROI; our team
understands and strongly believes in constantly providing useful business
Intelligence to clients across industries across borders.
Research requirements
& Feedback YOU
Research Intelligence Decisions Results
Disciplined Research
ROI & Actionable Deliverable
Based in Hyderabad, India Result Oriented Intelligence (ROI) provides business
research, consultancy and support services.
Value Propositions
• Client always kept in loop to ensure timely delivery of required research
output
• Disciplined approach to research; fresh ideas to enhance an innovative
solution to client problem
• Access to network of closely associated subject matter experts which are
deployed on project basis to leverage their unparallel expertise
Result Oriented Intelligence (ROI), Hyderabad, India
Tel: +91 40 30607352 Email: info@theroi.in Web: www.theroi.in

4. ROI
Result Oriented Intelligence
For Your Growth
• Reliable one-stop-shop for range of business intelligence and support
requirements
• Complete confidentiality and intellectual property rights protection
Experience
ROI is envisioned by group of like-minded professionals with combined work
experience of over 20 years in business research, consulting and competitive
intelligence space. The team includes engineers and management graduates
with substantial on-the-job business research experience.
Industry verticals served:
ROI, through its core team, has experience and capabilities to serve varied
industry verticals including IT, manufacturing, education, supply chain and
logistics, healthcare, food, travel and hospitality, etc.
Global capabilities:
Each core team member individually has participated in over 50 research
projects across the India, the US, key European nations, and Middle East
region.
Skilled at:
ROI team skill set includes business research covering proposal writing,
secondary and primary search, data compilation, analysis and report writing.
ROI team is good at managing detailed market studies, business feasibility
studies, market size estimation and demand potential studies, customer
satisfaction studies, competitive intelligence metrics and consulting services.
Result Oriented Intelligence (ROI), Hyderabad, India
Tel: +91 40 30607352 Email: info@theroi.in Web: www.theroi.in

5. ROI
Result Oriented Intelligence
For Your Growth
Research Approach
Each research exercise is undertaken in the phased manner, as applicable,
detailed here:
• Information validation
• Filling gaps
Secondary Primary Data Analysis
Research Research Compilation & Report
Interim Reporting and Client Feed back
• Building an understanding • Identifying useful trends
• Gathering basic information • Directions for clients
A. Secondary/Desk Research Phase
• To ensure a quick start and to avoid effort duplication, ROI prefers
beginning research exercise with studying relevant information provided by
client – both company’s own information and market/competition
information collected in-house
• ROI then heads towards the actual first phase where it studies and compiles
relevant information as available on the secondary space through
recognized free relevant resources:
• Relevant government ministries/departments and industry
associations,
• Leading news websites
• Leading research and consultancy firms
• Renowned discussion forums/groups,
• Blogs by opinion makers,
• Journals, social networking web space etc.
ROI uses its research expertise in leveraging freely available secondary
resources while adhering to its ethical code of conduct in research space.
Secondary research always presents two clear limitations – incomplete
information and information reliability; to complete and corroborate the
information collected through secondary research stage ROI, together with
client, understands the requirement and feasibility of primary research.
Result Oriented Intelligence (ROI), Hyderabad, India
Tel: +91 40 30607352 Email: info@theroi.in Web: www.theroi.in

6. ROI
Result Oriented Intelligence
For Your Growth
B. Primary Research Phase
Key primary research activities are:
• Contact list generation: all possible distinct categories of contacts; numbers
of contacts and break-up per category as agreed in the proposal
• Industry opinion makers and authority figures in the relevant industry
space – for developing information on market size and general
industry trends
• End users – for developing a clear understanding on end-user
perception; client may assist ROI by providing certain reliable
contacts within its network
• Management within key competitors – for developing critical
information on key competitors
• Questionnaire and data sheet design: based on inputs from client; semi-
structured/structured questionnaire and required fields on the data sheet
are designed
• Competitor and end-user profiling (numbers and geographic representation
as agreed in proposal)
C. Data Compilation Phase
Data collected through various phases of research is compiled to prepare it for
analysis.
D. Analysis and Report Writing Phase
Key trends and resultant recommendations are identified through detailed
analysis of data and a draft report is prepared and shared with client to
understand the feed back on the same. Final report is prepared based on the
client feed back.
Result Oriented Intelligence (ROI), Hyderabad, India
Tel: +91 40 30607352 Email: info@theroi.in Web: www.theroi.in

7. ROI
Result Oriented Intelligence
For Your Growth
Service Capabilities
• Business Research (B2B)
Set of services bundled under this particular heading are suitable to:
a. Individual investors and investment firms – for planned new investment opportunity; we offer a
critical, neutral view point
b. Existing businesses – for various purposes including strengthening current offering, geographic
reach etc.
c. Government organizations – for regular intelligence input on relevant industry vertical and
geography
d. Small research outfits/boutique consulting firms – for strengthening research capabilities without
adding full time resources
Service Specifics Business Impact
Market Study/ Business Feasibility Study*:
• Market potential
• Competition
• Economic indicators to enhance investment
• Distribution routes decisions
• Applicable regulations
• End-user perception studies
(all based on detailed qualitative/quantitative
interviews and field visits)
to enhance company’s
Competitive Intelligence Metrics
Business positioning in the market
Research &
Consulting to enhance new
Services Benchmarking Exercise product/service design; to
improve existing one
Industry knowledge Tools:
• Industry Insight (annual) capturing industry details
• News Letter (periodic) capturing recent industry to enhance on going business
updates decisions
• Company/country profile
(all mainly through secondary sources)
Assistance in in-house exercise- any sort of data
collection, analysis and report preparation using
excel, word and power point presentation formats
* Required part of feasibility study can also be delivered separately
Result Oriented Intelligence (ROI), Hyderabad, India
Tel: +91 40 30607352 Email: info@theroi.in Web: www.theroi.in

8. ROI
Result Oriented Intelligence
For Your Growth
• Market Research (B2C)
These services are designed for:
a. Existing businesses – for professional, independent viewpoint on your problem
b. Market research firms – for strengthening research capabilities without adding full time
resources; a more reliable, professional option as compared to freelancers
c. PR and advertising firms – an easy way to offer one stop solution to your end clients for their
marketing and subsequent research needs
d. Service firms – for keeping a tab on service standards through to specially designed audit
exercise
e. Retail oriented manufacturers – for understanding competition sales strategies better
Service Specifics Business Impact
Market survey designed per individual
to enhance various marketing related
client need including Complete Brand
decisions
Audit, Market/Consumer Segmentation
etc.
Service Standard Audit to assist maintaining high service standards
(mystery shopping) for restaurants, banks and retailers
Market to identify competition product pricing,
Research Product Visibility Checks packaging, shelf space, promotions etc.
Services for retailer/manufacturers
to enhance understanding of prevalent
Stakeholder (customer, employee,
satisfaction level which is a crucial aspect in
dealer/distributor, supplier)
business relationships
Satisfaction Surveys
to enhance understanding of website
Website Analysis effectiveness and indentify scope for
improvements
Assistance for in-house survey exercise -
questionnaire designing, data analysis
and report preparation
Result Oriented Intelligence (ROI), Hyderabad, India
Tel: +91 40 30607352 Email: info@theroi.in Web: www.theroi.in

9. ROI
Result Oriented Intelligence
For Your Growth
• Support Services
Our support services are mainly designed, as an auxiliary service bundled around our main services listed
above, for our regular clients in order to provide them a complete solution for their needs; these
services could also be useful for:
a. All kind of businesses and government organizations – seeking professional assistance on
client communication, business development and strategic alliance platform
Service Specifics Business Impact
Contact Database Generation
to enhance business development
E-mail Campaigns efforts
Support
Services
Generating List of Industry Events
to enhance synergistic relation
Identification of suitable small scale
building efforts
technology firms globally
Contacts
Mr. Ghanshyam Gadhvi
Result Oriented Intelligence (ROI)
Phone: +91 40 3060 7352
Mobile: +91 95503 65788
E-mail: ghanshyamgadhvi@theroi.in
Website: www.theroi.in
Result Oriented Intelligence (ROI), Hyderabad, India
Tel: +91 40 30607352 Email: info@theroi.in Web: www.theroi.in