Catherine Pancake_GBTC Smo 2009

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Greater Baltimore Technology Council

Technologie

Web Ad.vantage Top 5 Worst SMO Examples ( and then some ) presented by Catherine Pancake, Director of Search Marketing Web Ad.vantage, Inc.

SMO FAILS ,[object Object],[object Object],[object Object],[object Object]

The Wal-Mart Plan ,[object Object],[object Object],[object Object]

The FAIL ,[object Object],[object Object],[object Object],[object Object]

The Motrin Plan ,[object Object],[object Object],[object Object],[object Object]

The Carlton Plan ,[object Object],[object Object],[object Object],[object Object]

The Federated Media Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Exxon Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Main SMO Problem Areas and Issues ,[object Object],[object Object],[object Object],[object Object],[object Object]

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