Why is the first question in any social media strategy – it’s the hardest question to answer but the most important one.
whats the first thing you do when you go to a conference? You convince your Boss why!It’s the same in social media – ask why – prove why – don’t just follow the crowd
Why is the first question in any social media strategy – it’s the hardest question to answer but the most important one.
My impression of a brand pre-social media.
Insights
Personality.
Personify your brand. Give it a real personality. One that suits your brand.
experience
Online social experiences are now immersive. They wrap the consumer in an all encompassing multi media experience and brands have the opportunity to get in on the act. Find these experiences, make these experiences, be a part of these experiences. Because this is just awesome.
Finally, I just want to leave you with one thought – be daring. Banality and mediocrity will get you nowhere in a world where the consumer is king. Be bold and create memorable social experiences for the consumer.Be Leeroy Jenkins. Hands up who has heard of Leeroy Jenkins?!
Finally, I just want to leave you with one thought – be daring. Banality and mediocrity will get you nowhere in a world where the consumer is king. Be bold and create memorable social experiences for the consumer.Be Leeroy Jenkins. Hands up who has heard of Leeroy Jenkins?!