2. Think Media Labs is a premier Digital &
Social Media boutique agency founded
by Ayman Itani. It aims to help enterprises
and international brands targeting
Lebanon, the Gulf, and the MENA region
thrive by drawing on Internet platforms to
capture digitally their customers &
audiences.
thinkmedialabs.co thinkmedialabs.com
m
3. • Social Media strategy development
• Presence management
• Sales strategies
• Product launches
• Customer strategy and CRM
• Promotions and influencer outreach
thinkmedialabs.co thinkmedialabs.com
m
11. • Unified digital
storefront across 30
branches
nationwide
• Complied with
global and local
brand requirements
• Integrated Social
Media in business
process (marketing,
sales, operations, thinkmedialabs.com
…)
12. • Think Media Labs was selected via a thorough
selection process of digital agencies in the Middle
East and USA
• Integrated Digital and Social Media as part of the
McDonalds nationwide business process including
marketing, sales, operations, IT,…
• Fully complied with global brand requirements
• Unified the digital storefront across 30 branches
nationwide
• Trained employees and staff on the latest business
methodologies in Social Media
thinkmedialabs.co thinkmedialabs.com
m
14. • We built the online
community for
Harvard Arab Alumni
in KSA, UAE, Jordan,
Egypt, Qatar, Oman,
& Lebanon.
• Coordinated with
Harvard University in
Cambridge and Abu
Dhabi
• Promoted HAAA
event of 600 thinkmedialabs.com
attendees
15. • We built the online community for Harvard Arab
Alumni by reaching out to alumni in KSA, UAE,
Jordan, Egypt, Qatar, Oman, & Lebanon
• We coordinated with Harvard University in
Cambridge towards establishing an online
community for Arab Alumni based on Harvard’s
global alumni standards
• Promoted the HAAA event that saw more than 600
attendees across business, government officials,
Harvard alumni, and alumni from top US schools to
discuss topics of energy and challenges facing the
thinkmedialabs.co thinkmedialabs.com
Middle East m
17. Take advantage of
Facebook and Twitter,
especially with Social
Media applications already
installed on the phone
Image
Source:
h.p://irudiak.argazkiak.org/d5be8a95def2db5fa800d269f41eb7b7_c.jpg
thinkmedialabs.co thinkmedialabs.com
m
18. • Make sure your apps
analytics provider keeps
track of the Social Media
activity, especially when
a mobile device calls
directly to the social
network without going to
you server first
Image
Source:
h.p://blog.upscene.com/thomas/images/transacHon_staHsHc_logger_visualizaHon_1.png
thinkmedialabs.co thinkmedialabs.com
m
19. Accessing Social • Who did what
Graph information • Locations
for a better mobile • Comments
experience,
especially: • Posts
thinkmedialabs.co thinkmedialabs.com
m
20. Offer Customized
Information
Image
Source:
h.p://art12.photozou.jp/pub/201/124201/photo/25491311.png
thinkmedialabs.co
m
21. Tie-in reviews and
testimonials
Image
Source:
h.p://www.mediaspin.com/images/superstock/Twi.er-‐Network-‐
Man-‐Profile-‐2-‐600.jpg
thinkmedialabs.co
m
22. • Globally more people own
a mobile phone than a
toothbrush
• Of the world’s 4 billion
mobile phones, 1.08 billion
are smartphones Image
source:
h.p://www.mediaspin.com/images/superstock/Twi.er-‐Balloon-‐Woman-‐
Profile-‐2-‐600.jpg
• 60% admit to using their
device in the bathroom
thinkmedialabs.com
23. • More than 500 million
mobile monthly active
users as of April 20, 2012
• Half of Twitter users use
Twitter on their mobile Image
source:
h.ps://www.facebook.com/mobile
thinkmedialabs.com
24. • Challenges of reaching
out to a generation so
entrenched in Social
Media that 10% think it is
OK to text and 3% check
Facebook during sex ? Image
Source:
h.p://irudiak.argazkiak.org/
d5be8a95def2db5fa800d269f41eb7b7_c.jpg
Sources:
h.p://mashable.com/2010/05/05/texHng-‐during-‐sex/
h.p://www.digitaltrends.com/social-‐media/survey-‐nearly-‐three-‐percent-‐of-‐australians-‐check-‐facebook-‐during-‐sex/
thinkmedialabs.com
25. • Social Media incentives, promo codes, and
free offerings (preferably in-app purchase) to
active Social Media participants
• Periodically ask Social Media participants to
review you app or provide testimonials
thinkmedialabs.co thinkmedialabs.com
m
26. • Sneak-Peaks to active Social Media
participants on new features, screenshots
from upcoming releases,…
• Customer Support
• Periodic Marketing Campaigns
thinkmedialabs.co thinkmedialabs.com
m
27. • Promote your mobile app via Social Media
• Incorporate Social Media at the core of your
mobile strategy
• Integrate with mobile browsers
• Integrate with already installed Social Media
apps
• Create a mobile site for your mobile users
thinkmedialabs.co thinkmedialabs.com
m
28. Download our
App: /thinkmedialabs
/thinkmedialabs
/thinkmedialabs
Search Think Media
Labs
linkd.in/thinkmedialabs
thinkmedialabs.co thinkmedialabs.com
m