Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Comprehensive commercial marketing program
1. COMMERCIAL MARKETING PROGRAM
“Working for your real estate goals”
- Paul A. Silverstein, P.A.
Broker-Senior Vice President
Commercial Division
SPECIALIZATION>
As Senior Vice President, Commercial Division, Paul Silverstein focuses 100% on commercial
investments and sales. As a resident of Florida for 50 years, he possesses a comprehensive knowledge of
existing commercial properties and real estate projects. He has a unique understanding of the marketplace
that allows him to assist his clients in meeting their real estate investment goals in the acquisition of apartment
buildings, shopping centers, office buildings, warehouses, and land for development.
PAUL A. SILVERSTEIN>
Paul Silverstein has been successfully selling commercial real estate in South Florida for over 30 years.
He has been the recipient of numerous awards from RE/MAX International including the prestigious Platinum
Award, 100% Club Award, the Executive Award, and the coveted 2008 Hall of Fame Award based upon
sales. He has been recognized by the National Association of Realtors as being in the top ½ of 1% of Realtors
nationwide. Having spent all of his adult life in South Florida, he has a unique depth of knowledge and
understanding of the myriad changes that have made South Florida an international destination for investors
and developers. He has been instrumental in assembling properties for many development projects in South
Florida, is the Senior Vice President of the Commercial Division. Silverstein has built commercial real estate
wealth portfolios for dozens of clients throughout his career.
Paul Silverstein, P.A. Commercial Division office (305)444-7111x130 www.floridacommercialteam.com
2. WORLDWIDE REAL ESTATE LEADERS>
RE/MAX International sells more real estate than any other real estate company in the United States. With
over 4,000 offices in 40 countries and over 70,000 fulltime, professional real estate agents working to assist
their clients in all aspects of real estate brokerage, maximum exposure to the marketplace is assured.
FINANCIAL AND MARKET ANALYSIS>
Upon request, a detailed financial analysis of your property is prepared to confirm its value, including the
return on investment, tax advantages and future development opportunities. With access to multiple
demographic and market surveys, we are able to provide the client strong insight into pricing and market
trends. Our clients are in a position to take advantage of the most profitable pricing the market will support.
NATIONAL MULTIPLE LISTING SERVICE>
We develop and distribute color marketing brochures and promotional tools for the property that are
distributed throughout Florida to investors and developers, as well as active commercial real estate brokers
and brokerage companies in the United States.
DADE COUNTY MLXCHANGE LISTING SERVICE>
We reach over 17,000 realtors in Dade, Broward, Palm Beach and Monroe and Central Florida Counties
via MLXCHANGE. MLX (Multiple Listing Service) is an effective Internet based platform used to promote
the property to Realtors and investors locally and nationally. Where a level of discretion is requested by the
client, certain databases may be excluded.
THE INTERNET>
The impact of the Internet for the promotion of commercial properties cannot be overstated.
Paul Silverstein’s own website http://www.floridacommercialteam.com promotes his client’s properties
and is considered a valuable resource for real estate investors worldwide. Featured properties are displayed
on this site. Silverstein promotes his client’s properties on 55 additional commercial property websites
throughout the world. His site is linked to international websites, such as Immobel.com, where international
investors can read about his client’s commercial investment property in 13 different languages. Finally,
through Mr. Silverstein’s commercial real estate affiliations, the client’s listings are posted on over 125
promotional and affiliate websites, guaranteeing the widest possible Internet exposure.
RE/MAX International features a high quality Website (REMAX.com). RE/MAX International’s Commercial
website provides maximum exposure to millions of potential buyers worldwide. Global exposure provides you,
the owner, with total and immediate access and exposure to buyers from all over the world. Buyers may view
digital photos, brochure information and digital 360° camcorder presentations, when appropriate. This award
winning site has links to the top National and International Internet commercial database websites.
INTERLINKED PROMOTION SITES>
floridacommercialteam.com and RE/MAX International (remax.com) websites are hyper-linked to more
than a dozen other powerful commercial websites throughout the world, offering unmatched exposure of the
property to investors.
RE/MAX International has offices in Europe, Asia, Central and South America as well as the Middle East. We
reach institutional and international investors worldwide through our many offices and receive requests daily
for investment opportunities in Florida. We are the largest RE/MAX office in Dade County and consistently
rank among the top selling offices and top producing real estate agents in the United States.
Paul Silverstein, P.A. Commercial Division Office (305) 444-7111 x 130 www.floridacommercialteam.com
3. FINANCING>
We offer our clients the benefit of a wide variety of financing choices and the most competitive financing
sources available. With a strong track record of advising our clients in obtaining appropriate funding through
national and local lenders, we are able to actively assist and advise the client as to the best financing
available, assure funding and a successful closing.
COMMERCIAL MEDIA ADVERTISING SOURCES>
The following media may be used to promote our client’s properties.
WALL STREET JOURNAL DAILY BUSINESS REVIEW
MIAMI HERALD MIAMI TODAY
NEW YORK TIMES EL MIAMI HERALD
FLORIDA INVESTOR SOUTH FLORIDA BUSINESS
COMMERCIAL MAILINGS>
Detailed, well-developed lists of past clients who purchased and are actively purchasing commercial
investment properties in South Florida receive the client’s brochure information via an aggressive direct mail
campaign which highlights the best economic features of the property. In our desire to reach every qualified,
potential buyer for our client’s properties, RE/MAX promotes their client’s properties to other committed,
commercial real estate professionals. Our sole objective is to obtain the highest price for our clients in
the shortest amount of time, regardless of which agency brings the buyer.
CLIENT SERVICE>
Mr. Silverstein’s executive office assistants are experts in managing the entire sales transaction process.
They assure that the client receives the highest quality service and professionalism for a smooth and
successful transaction.
COMMUNICATION>
Clients are provided with regular updates tracking any and all activities regarding the property, changes in
market conditions and any other matters that may affect the value or marketability of the property. Regular
reviews and recommendations as to pricing or term changes are discussed with the client to assure proper
positioning in an ever changing market.
PERSONAL EFFORT>
Paul Silverstein provides constant, committed, personal service for his clients. Voicemail, email, cellular
phone as well as a team of committed assistants manage all inquiries with a maximum of efficiency and
knowledge.
Paul Silverstein, P.A., Commercial Division Office (305) 444-7111 x 130 www.floridacommercialteam.com
