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Farm, Ranch & Equestrian
Presented by:
Eric West
ERIC WEST
And many thanks for taking a few moments to check me out!
As an established and trusted real estate adviser, Eric West consistently represents the most discriminating buyers and
sellers. From the region’s legacy farm and ranches to the finest luxury homes in Colorado,Wyoming and Kansas, Eric works
diligently to best serve his clients’ specific needs & interests.
As a broker professional, Eric has consistently focused on the luxury segment of this sophisticated market. In addition to
his personal and professional designations, his company’s exclusive affiliation with Sotheby’s International Realty affords Eric
the opportunity to provide his clients with the many benefits and services of the world’s premiere marketing of luxury
properties worldwide.
Eric has taken part in a notable series of record-setting transactions in many counties throughout Colorado, including a
$7.5M transaction near Steamboat Springs, Colorado. He also earned a coveted LAND designation from the National
Association of Realtors - requirements for this designation include over 104 classroom hours and documented $10 million
in closed volume & minimum 25 transactions in the previous 3 years. This is the oldest designation sponsored by the
National Association of Realtors and many consider it to be the toughest to acquire.
As a broker professional, Eric has consistently focused on the luxury segment of this sophisticated market. He currently
maintains a listing portfolio which includes the finest luxury estates & ranches in both the Colorado & Hawaii marketplaces.
For his commitment to professional excellence, Eric was recently recognized as Cabela€™s Trophy Properties Realtor of
theYear for Customer Service out of 500 real estate professionals in the nationwide network.
Eric West
858 West Happy Canyon Road, Suite 100
Castle Rock, Colorado 80108
eric.west@sothebysrealty.com
m 720.260.6663 o 303.893.3200
MAXIMUM EXPOSURE
MAXIMUM PRICE
QUALITY BRANDING
Sotheby’s
A Great Brand is a Necessity, Not a Luxury.
The year is 1976. Sotheby’s recognizes that the firm can serve its auction clients in a valuable new way with a complete package
of real estate services. Founded on the same commitment to exceptional service that characterized the firm’s dealings for
more than two centuries, the Sotheby’s International Realty® brand is born and soon becomes known around the world for
the distinctive properties it represents.
BENEFIT:
Partnering with Sotheby’s International Realty®
to market your home guarantees the utmost in quality
service and exposure, regardless of price point.
Your property gets a more thorough examination because of the unmatched quality of our photography. Our goal is to
capture your home in a way that makes potential buyers want to take action. Just as a travel magazine allows a reader
to imagine themselves on a beach in its pages, superior Sotheby’s International Realty photography creates an immersive
experience that grabs the viewer’s attention.
BENEFIT:
The quality of your home’s photography opens the door to qualified buyers from all corners of the
globe, no matter if they click, tap or swipe to seek their ideal residence.
YOUR FIRST SHOWING IS ONLINE
Unmatched Professional Photography
Visitors Spend an Average of 3 Times Longer on Our Website
Which Features Stunning, Attention-Grabbing Photography
SKILLFUL MARKETING
The Sotheby’s Advantage
LIV Sotheby’s International Realty is the preeminent leader in showcasing quality
properties in all price points and neighborhoods across the Front Range.
Sellers in all price categories benefit from unique marketing venues, both in print and online.
FIRST
AMERICAN
TITLE OF
COLORADO
Who do you
have behind
your real
estate
transaction?
Buying a new home is a fun
process, but it’s also a complex
one. From hiring a real estate
agent to finding and comparing
properties to negotiating offers,
you may be overwhelmed well
before your transaction even
reaches escrow. That’s why
having industry experts behind
your closing can help you avoid
or alleviate common transaction
problems and keep your deal
moving — so you can enjoy the
benefits of hom-
eownership as
soon as possible.
The title
insurance
underwriters
and escrow
officers of First
American Title
of Colorado
have the local
experience you
want behind
your transaction,
combined with
the resources of
a large, national
company that
dates back
to 1889. For
decades, these
local experts
have supported
Colorado
real estate
transactions
with title and escrow services,
helping to create happy Colorado
homeowners.
Meet a few of First American’s
local experts:
Patti VanBuskirk has more
than 24 years of Colorado escrow
experience. She says that having
the flexibility to respond to her
customers’ needs is what helps
her close transactions. “I recently
worked with a client who is a
long-haul truck driver and often
away from home,” she said. “He’d
given power of attorney to his
wife to expedite their property
sale. Unfortunately, the form
wasn’t properly notarized and
couldn’t be used. Needing to
close the next day, we immedi-
ately arranged for a notary to
meet him at a truck stop outside
of Las Vegas to sign and notarize
a valid power of attorney.”
Shelly Helm, who has worked
in escrow for 18 years, contrib-
utes her successful closings to
finding creative solutions to keep
her transactions moving. “Last
month, we had a deal that was
ready to close,” she said. “At the
eleventh hour, two mechanics’
liens were recorded that had to
be paid by the sellers to close
on time. We arranged for com-
munication between our expert
Colorado underwriters and all
the involved parties in order to
resolve the issue in time to close.”
And, of course, expert under-
writing plays a key role in closing
transactions successfully, as
Carl Laffin, who has 26 years of
Colorado underwriting experi-
ence, can attest. “When a recent
title search showed the property
had been purchased out of
foreclosure, we knew this could
cause significant delays,” he said.
“Then, 10 days before closing, we
learned that more than $100,000
of new construction had been
added to the property, which
could lead to mechanics’ liens
and unforeseen bills. We hustled
to investigate, leaving no stone
unturned. Net result was an on-
time closing, benefiting all parties
to the transaction.”
First American stands behind
the belief that buying a home
should be a positive experience.
And with the right experts
behind your transaction, you can
keep it that way.
For more information on First
American Title of Colorado, see
FirstAm.com/title/co.
FULLER SOTHEBY’S
INTERNATIONAL REALTY PRESENTS
Living in the City
Do you have a sense of what
it’s like to live in the city? To
experience world-class sports,
shopping and entertainment
amid the backdrop of the
Rocky Mountain West? To
walk the oldest historic block
in Denver’s Larimer Square or
to grab life-changing tapas in
LoDo’s Ballpark District?
Denver is a vibrant
metropolis, a place where
urban sophistication meets
outdoor adventure. The sun
shines brighter, the people
are friendlier, the food is
better. With dozens of homes
to see and plenty of distinct
neighborhoods to experience,
Fuller Sotheby’s International
Realty brings you Living
in the City — an exclusive,
one-stop shopping experience
that features Denver’s most
extraordinary listings at all
price points.
A few notable homes
on the tour:
n 721 S. Emerson St.,West
Wash Park | $639,900. In
the heart of Denver’s coveted
Wash Park neighborhood,
this three-bedroom, two-
bath family home includes a
four-piece master suite and
1,683 square feet — rare for a
property in this area and price
point.
n 2544W. 43rd Ave.,
Sunnyside-Highlands |
$600,000. Recipient of the
Mayor’s Design Award, this
modern solar gem is located
in one of Denver’s hottest zip
codes — 80211, which encom-
passes the trendy Highlands
neighborhood.
n 801Vine St.,
Morgan’s Historic District
| $1.7 million. Designed
in 1923 by prominent local
architect G.W. Huntington,
this elegant 7,156-square-foot
home is a rare and refined
historic estate with timeless
architecture. A must-see
property on the tour.
n 701Williams St.,
Cheesman Park. This 1895
renovated Victorian is across
from popular Chessman Park.
An idyllic family home with
designer upgrades like carrara
marble, vintage hardware and
original architectural details.
n 1143 Auraria Parkway
No. 101, Downtown |
$399,000. Steps from
Larimer Square, Pepsi Center,
LoDo, downtown Denver and
light rail, this two-story loft
with vaulted ceilings, exposed
brick, and mountain views
will have you at hello.
From award-winning
contemporary estates to one-
of-a-kind historic properties,
this is an open house event
unlike any other. Come by
today from 1 to 4 p.m., and
explore the possibilities of
living in the city. For a full list
of homes and interactive tour
map visit FSIRHomeTour.com
or call 303-893-3200.
People skills
can lead to
a career
move with
Re/Max Pros
It’s no coincidence that dur-
ing this fast-paced real estate
market, many real estate agents
making the move to Re/Max
Professionals are people whose
previous careers involved people
skills. “It requires a substantial
knowledge base to be success-
ful as a Realtor, but having the
quality of appreciating people
and of showing
experience in
motivating and
working with
them is a critical
element for suc-
cess,” says Brad
Whitehouse,
broker/owner
of Re/Max
Professionals.
This month,
Whitehouse
welcomed
a number
of agents to
Re/Max
Professionals
and its eight
Denver area
offices, includ-
ing Brian Ortiz,
who served as a
full-time youth
minister for 12
years before
making a move
into real estate.
Ortiz, who
had additional
experience
in financial
services and as
a small business
owner, will work from Re/Max
Pros’ Castle Pines/Castle Rock
office, where he joins his wife,
top-ranked Re/Max Pros’ agent
Diane Ortiz.
Life experience counts
Equally experienced in moti-
vating people is Kim Farnell, who
joins Re/Max Professionals with
many years as a fitness trainer
associated with the Colorado
Athletic Club and other clubs.
She says her career in fitness,
which began with a degree from
Colorado State University in
health and exercise science, has
been one that not only builds
motivational skills, but teaches
the value of effective working
relationships with people from
all walks of life.
Farnell is a Colorado native
raised in Columbine, now lives
in urban Denver and will serve
from Re/Max Pros’ Highlands
Ranch office.
Elizabeth Ryan built her
people skills at a public relations
agency, where she specialized in
business development and event
management. “I learned the
value of customer service and of
building long-lasting relation-
ships,” she recalls. She also has
another résumé item that caught
the attention of Re/Max Pros:
substantial experience in giving
back to the community, some-
thing that’s a vital component
of Re/Max Professionals’
business model, and of
its Professionals Miracles
Foundation charity. She plans to
work from Re/Max Pros’ DTC
Office in Panorama Park.
Drew Stark, also joining the
DTC Office, coached hockey at
Cherry Creek High School and
other Arapahoe County teams
before making a move to real
estate. He’s a Colorado native
with extensive knowledge of the
Denver area, and can be reached
at 303-903-6706, email drews-
tark3@gmail.com.
You can reach Ortiz at 303-
587-4811 or briankortiz@gmail
.com; Farnell at 720-212-3896
or kim@columbinehomes.com;
and Ryan at 303-250-7204 or
elizabethanneryan@gmail.com.
About Re/Max
Professionals
Re/Max Professionals also
has offices in Highlands, Cherry
Creek, Lakewood, Ken-Caryl
and Southwest. Also visit
HomesByThePros.com.
HISTORIC BONFILS MANSION
Major residence here
showcasesincomparable
interior appointments
A residence encompassing
approximately 75 percent of
the historic Bonfils Mansion
on Capitol Hill has been
listed exclusively by Ken
Miller of Kentwood City
Properties. The spacious
French Mediterranean home
offers more than 5,000 finished
square feet that has been
updated to perfection and
fastidiously maintained. The
residence is the crown jewel of
the Encore condominium com-
munity and includes more than
2,100 square feet of veranda
and terraces on three sides.
“This home represents a
very rare opportunity to own
a landmark residence in the
heart of the city,” Miller said.
“The terraces and veranda
provide great outdoor liv-
ing and entertaining space,
and the deeded and heated
garage offers parking for
eight. The owners will enjoy
a huge family room in the
finished walkout basement,
a perfect professional office
that’s zoned for such, a loft
library, a fabulous William
Ohs-designed gourmet
kitchen and an incomparable
maintenance-free lifestyle.
The Bonfils Mansion is listed
on the National Register
of Historic Places and it is
offered at $1.635 million.”
The Bonfils Mansion was
originally built for Guilford
S. Wood in 1908, designed
by architects Maurice Biscoe
and Henry Hewitt. Biscoe also
designed Denver’s Episcopal
Cathedral of St. John’s in the
Wilderness. The mansion’s
second owner was Andrew
S. Hughes, who made his
fortune via a stagecoach line.
The home was subsequently
left to Hughes’ daughter and
her husband.
The Denver Post heiress
and philanthropist Helen
Bonfils bought the mansion in
1947. She generously funded
Denver’s hospitals and the
Denver Performing Arts
Center. In the 1980s, the man-
sion became the office of the
Mexican Consulate. In 1996,
the mansion’s current owner
restored the home to a private
residence.
The mansion’s kitchen
showcases SubZero, Asko and
Dacor appliances, an eating
area and new terrazzo floor-
ing. An elevator serves the
basement, main and second
levels. The sun-filled living
room with French doors on
three sides features a Carrera
marble wet bar with custom
cabinetry, plus full refrigerator
and shelving. An elegant din-
ing room with original details
is scaled for large, formal
dinner parties. The library is
appointed with custom shelv-
ing, and the master suite with
mountain views is highlighted
by a dressing room and sitting
area; two marble baths, one
with a steam shower and
the other with a refrigerator;
and expansive walk-in closet.
This one-of-a-kind home
also includes state-of-the-art
mechanical systems.
For more information and to
arrange a personal tour, con-
tact Miller at 303-810-5535,
email kencitysales@aol.com. A
virtual tour of the mansion can
be seen at KentwoodCity.com.
Kentwood City Properties,
formed in 1999, is the newest
member of Kentwood Real
Estate, known nationally as
Denver’s premier real estate
company. The company’s
office at the corner of 17th
and Wynkoop streets is com-
prised of 52 of metro Denver’s
most experienced real
estate professionals serving
residential buyers, sellers, and
developers; and commercial
real estate services for buyers,
sellers, landlords and tenants.
For more information,
phone 303-820-CITY
(2489) and visit online at
KentwoodCity.com.
The historical Bonfils mansion has available its major residence,
offered by Kentwood City Properties at $1.635 million.
Brian Ortiz
Kim Farnell
Elizabeth
Ryan
Drew Stark
Patti
VanBuskirk
Shelly Helm
Carl Laffin
2R
ADVERTISING SUPPLEMENT TO THE DENVER POST
Sunday, September 22, 2013
SOTHEBY’S OPEN HOUSE EVENTS
Presenting Your Home
AN EXCLUSIVE SOTHEBY’S LISTING TOOL FOR BRINGING BUYERS TO YOUR HOME.
A Collaborative Effort Dramatically Increases Buyer Traffic
BENEFIT:
Holding open houses positions our brokers to connect with qualified buyers face-to-face, and provides the
benefit of additional local exposure for your home through one-of-a-kind marketing and placement of
respected “Sotheby’s blue” open house signage in prominent locations throughout your neighborhood.
Office Locations: Cherry Creek
Denver Tech Center Downtown Denver
Castle PinesVillage Boulder
Evergreen VailValley
303.893.3200
fullersothebysrealty.com
Member of
OBSERVATORY PARK
Custom home designed with a central
courtyard in Observatory Park. 5 bedrooms,
5 baths, 6,453 finished square feet.
$1,985,500 2550 S. Columbine Street
The BehrTeam
303.917.4467
GREENWOOD VILLAGE
Exceptional renovation on extraordinary
.94 acre site. Private cul-de-sac backing
to a hidden park.
$1,995,000 1980 E. Belleview Court
Susie Dews
303.521.9009
CHERRY HILLS VILLAGE
Show home with designer finishes and upgrades.
Great floor plan w/walk-out basement to
the 15th fairway. 5 bds, 5 baths, over 6,500 sf.
$2,200,000 98 Glenmoor Lane
Rochelle McNaughton
303.929.9001
GREENWOOD VILLAGE
Private 6-acre horse property tucked away
off University and Willamette with water
rights and well.
$2,995,000 2480 E.Willamette Lane
Jeff Hendley
303.877.6767
BUELL MANSION
Classic Elegance at its finest with meticulous
attention to detail. 6 bedrooms, 9 baths,
10,000 finished square feet.
$3,200,000 29 Foxtail Circle
Jeff Hendley
303.877.6767
TODAY, SEPTEMBER 22
From award-winning contemporary estates,
to one-of-a-kind historic properties, this is
an open house event unlike any other.
FSIRHOMETOUR.COM
MORGAN’S HISTORIC
Grand mansion in Morgan’s Historic. Superior
craftsmanship, pedigreed location. East High
School, Botanic Gardens.
$1,700,000 801Vine Street
Debra Fagan,Wendy Handler
and Susan Sweeney 303.717.4705
HILLTOP
Elegant 3-story home with 7 bedrooms and
6 baths on perfect Hilltop block just off
Robinson Park.
$1,890,000 154 Fairfax Street
ShannonTiger
303.717.2134
BELCARO
Elegant home on ½ acre, 5 en-suite bedrooms,
7 baths, elevator, state-of-the-art kitchen,
private mother-in-law or nanny’s suite.
$2,950,000 3445 E. Belcaro Lane
Carol Levine 303.884.7653
Nancy Levine 303.619.7800
OPEN EVENT 1-4 OPEN EVENT 1-4 OPEN EVENT 1-3
CHERRY CREEK NORTH
Stunning San Francisco chic townhome in
the heart of Cherry Creek North. Elevator,
3 bedrooms, 5 baths, 4,461 sf.
$1,500,000 404 Clayton Street
Janet Kritzer
303.883.2474
OPEN EVENT 2-4
CHERRY CREEK
Beautiful Mediterranean with superb finishes
and gourmet kitchen. Elevator ready!
3 bedrooms, 5 baths, 4,059 square feet.
$1,149,000 473 Milwaukee Street
Rich Farquhar
303.881.4678
OPEN EVENT 1-4
BONNIE BRAE
Beautiful home with designer kitchen,
cherry paneled library, 4 bedrooms, 4 baths,
and fabulous wine celler.
$1,000,000 949 S. Josephine Street
Ian Wolfe and Chris Bouc
303.809.3531
OPEN EVENT 1-4
DENVER
New 2-story Penthouse in the exciting Ballpark
neighborhood.Terraces off of living room and
master bedroom. 3 bds, 4 baths, 2,841 sf.
$975,000 2229 Blake Street #701
Douglas D. Kerbs 303.898.7818
Jon Goldberg 303.919.8950
OPEN EVENT 1-4
PARK HILL
Large Tudor on 12,500 sf lot. 5 bedrooms,
3-1/2 baths, 3,166 sf + 1,462 basement.
First time on market in 41 years!
$900,000 1783 Hudson Street
Dee and Steve Ciancio
303.860.8444
OPEN EVENT 2-4
PLATT PARK
Stunning victorian with gourmet kitchen,
4 bedrooms, 4 baths, fabulous patio with
outdoor kitchen and 4-car garage.
$750,000 1500 S. Sherman Street
Chris Bouc and Ian Wolfe
303.669.4449
OPEN EVENT 1-4
PARK HILL
Stately 1929 Tudor on The Parkway. Stunning
original tile and woodwork.Traditional floor
plan enhanced with modern gourmet kitchen.
$900,000 6015 E. 17th Avenue Pkwy
Dan Fead
720.300.9500
OPEN EVENT 1-4
WEST WASH PARK
Modern updates and amenities. 3 bds, 2 baths
up, large fin bsmt with high ceilings and non
conforming guest suite, deck and 2-car gar.
$639,900 721 S. Emerson Street
Ian Wolfe and Chris Bouc
303.809.3531
OPEN EVENT 1-4
CHERRY CREEK
Cherry Creek at an affordable price!
Beautiful, open, spacious, townhome in
sensational condition.
$620,000 267 S. Monroe Street
Bob Chase
303.748.7240
OPEN EVENT 2-4
HIGHLAND / SUNNYSIDE
Modern and solar, designed by
ArchitectureDenver. 2007 Mayor’s Design
Award recipient. 43Russia.info
$600,000 2544 W. 43rd Avenue
Leilani Renteria
303.908.9207
OPEN EVENT 1-4
EAST WASH PARK
Corner lot with updated kitchen, hardwood
floors, master suite, 3 bedrooms upstairs,
2-car garage. Great Wash Park opportunity!
$575,000 395 S. Franklin
Kelly Birner
303.917.6530
OPEN EVENT 2-4
WEST HIGHLANDS
Price dropped from $499,000 - a steal!
2,000 fin sf, 3 bedrooms, 2 baths.
spotlighthometours.com/us/1225082
$450,000 3085 W. 36th Avenue
John Ludwig
303.601.1792
OPEN EVENT 1-4
DENVER
Remodeled townhome with high-end finishes.
Basement. 2-car garage. 2,327 square feet.
2 bedrooms, 3 baths.
$314,900 1620 S. Quebec Way #7
Amy Gilson
303.507.6641
OPEN EVENT 1-4
VIRGINIA VILLAGE
Charming ranch home on great block in
Sunset Terrace. 1,583 finished square feet.
Ready to move in today!
$269,000 4575 E. Montana Place
Michael Berman
303.549.5942
OPEN EVENT 1-4
CHERRY HILLS VILLAGE
Undeniable magnificence fashioned with the
finest designer finishes and utmost attention
to detail. Like no other.
$6,950,000 3 Winwood Drive
Jeff Hendley
303.877.6767303 877 6767
NEW PRICE
EVERGREEN
Stately mtn rustic home on 10 acres. 2 master
suites, walls of windows, sweeping mtn. views,
extensively landscaped. KerryEndsley.com
$3,500,000 34750 Fox Ridge Road
Kerry Endsley
303.570.0267
DENVER / POLO GROUNDSExceptional custom home on 2.2 acres,
located in Denver’s most prestigious Polo
Grounds. 6 bedrooms, 8 baths.
$4,800,000 680 S. University Boulevard
The BehrTeam
303.917.4467
CHERRY HILLS VILLAGE
An award winning luxury estate,
architectural elegance. 6 bedrooms,
10 baths, 14,300 finished square feet.
$6,400,000 1400 E. Oxford Lane
The BehrTeam
303.917.4467303 917 4467
NEW OFFERING
CHERRY HILLS VILLAGE
Unparalleled, once in a lifetime opportunity to
own the most impressive golf course property
in Cherry HillsVillage. 4 bds, 6 baths, 7,228 sf.
$3,950,000 1530 E. Oxford Lane
Janet Kritzer
303.883.2474
NEW PRICE
GLENMOOR OF CHERRY HILLSSpectacular setting on a private cul-de-sac.
11,000 sf with full walk-out lower level.
8 bedrooms, 4-car garage.
100 Glenmoor Lane
Susie Dews
303.521.9009
MAYFAIR
Charming, cozy updated tri-level on large
corner lot. Redone throughtout interior.
2 wood burning fireplaces. Move right in!
$499,995 747 Krameria Street
Susan Mathews
720.840.7200
OPEN EVENT 1-3
GOLDEN TRIANGLE
Sophisticated 6-level urban townhome. 3 bds,
5 baths. Fabulous outdoor spaces with bonus
1 bedroom apartment over the garage.
$1,595,000 1128 Cherokee Street
Susan Mathews 303.388.7200
Sherri Wheeler 303.345.3303
OPEN EVENT 1-4
HILLTOP
You will fall in love with this home the
moment you walk in the door.
4 bedrooms up, 5 baths.
$1,225,000 511 Forest Street
Michelle Seward
303.886.0670
OPEN EVENT 2-4
DENVER / POLO CLUB
Enchanting stone/stucco home poised on
a 12,188 square foot lot, minutes from
Cherry Creek. 5 bedrooms, 7 baths.
$1,775,000 2911 E.Alameda Avenue
The BehrTeam
303.917.4467
CASTLE PINES VILLAGE
Best mountain views and spacious open plan.
Stylish with exceptional quality. 1.2 acres,
4 bedrooms, 5 baths.
$1,690,000 6722 E. Handies Peak Court
Elaine Swomley
303.916.8207
HOMES NOT OPEN TODAY
CHERRY HILLS VILLAGE
Fabulous home on 2.4 acres, near parks
and trails. 8,200+ finished sf. 6 bedrooms,
7 baths, pool, tennis.
$2,985,000 1640 E. Layton Drive
The BehrTeam
303.917.4467
NEW PRICE
GREENWOOD VILLAGE
One of the finest homes in Greenwood
Village with beautiful outdoor spaces.
5 bedrooms, 7 baths.
$2,485,000 65 Royal Ann Drive
The BehrTeam
303.917.4467
NEW PRICE
LITTLETON
Beautiful home at the end of a cul-de-sac
on a lovely treed site. 6 bedrooms,
8 baths, pool and spa.
$1,785,000 4681 W. Hanoverian Way
The BehrTeam
303.917.4467
NEW PRICE
CHERRY CREEK
Elegant One Polo Creek #106. Largest
private patio and garden in Cherry Creek.
5 bedrooms, 6 baths, 6,788 square feet.
$2,450,000 2400 Cherry Creek S. Drive #106
Rochelle McNaughton
303.929.9001
Sunday, September 22, 2013
ADVERSTISING SUPPLEMENT TO THE DENVER POST
R3
LIV MAGAZINE
Presenting Your Home
BENEFIT:
LIV Sotheby’s listings in all price ranges are beautifully displayed with professional photography to a carefully
targeted audience of homeowners who bear the greatest purchase intent found within the market.
LIV Magazine is LIV Sotheby’s International Realty’s local signature publication. Showcasing local Sotheby’s listings throughout
Metro Denver, Boulder, Evergreen, Castle Pines, Breckenridge, and theVailValley. 70,000 copies are distributed through targeted
channels including all terminals at Denver International Airport, 35,000 direct mail, display racks and valet distribution at the
Cherry Creek Shopping Center, and prominent displays at our retail office locations in downtown Denver, Cherry Creek North,
Boulder, Evergreen, Castle Pines Village, Edwards, Beaver Creek and Summit County.
MARKETING STRATEGY
Online
Presence on the Most Significant Real Estate Focused Websites in the World
Designed to deliver an astounding 1.2 billion media impressions, our 2015 media plan includes a variety of global partners
that reinforce our brand’s industry leading position. Blending brand exclusivity, newly developed advertising units and strategic
content integration, our goal is to showcase the listings represented by our company with enough information to
draw them to livsothebysrealty.com.
BENEFIT:
To measure and track results, Sotheby’s International Realty®
provides a property view report including
view and inquiry statistics for each property and each partner site that a property is distributed to.
PROPERTY INQUIRIES
Sotheby’s
We Respond Promptly to Every Inquiry Within 10 Minutes
LIV Sotheby’s International Realty is committed to turning simple inquiries into productive showings.
Careful attention has been given to aggressively market each property, and generate and manage leads.
BENEFIT:
To provide the best possible service to sellers, the listing broker acts swiftly to ensure each lead
is qualified. All showings are scheduled promptly and every effort at follow-up is made.
WORLDWIDE
Presence & Connections
A Truly Global Brand with Nearly 16,400 Sales Associates and
Over 730 Offices within 56 Countries/Territories
Helping our clients navigate the world of real estate is what truly helps set us apart.
Our referral system boasts hundreds of connections per month.
BENEFIT:
Colorado is an international destination. It’s quite possible that your buyer could be right down
the street—or half way around the world.
25
25
70
70
70
76
DENVER
Boulder
Castle
Pines Village
Grand Junction
Telluride
Greeley
Aspen
Vail Valley
Breckenridge
Evergreen
Durango
Crested Butte
Steamboat Springs
Sterling
Sterling
COLORADO
COLORADO PRESENCE
Sotheby’s International Realty®
Unmatched Presence in Colorado’s World-Class, Destination, Resort Markets.
Servicing All of Your Colorado Real Estate Needs.
BENEFIT:
No other company sells more luxury properties over $1 million.
OUR SOTHEBY’S OFFICES THROUGHOUT COLORADO: 28 OFFICES, 500+ SALES ASSOCIATES
Including Aspen, Beaver Creek, Boulder, Breckenridge, Crested Butte, Metro Denver,
Edwards, Evergreen, Steamboat Springs,Telluride, and Vail.
RELOCATION
Company
A Full Service Department with Distinguished Connections
WE SERVICE OVER 2,000 CORPORATE RELOCATION TRANSFERS PER YEAR, INCLUDING CLIENTS FROM:
BENEFIT:
Moving families in and out of the Denver area is one of our specialties, which translates to
powerful additional exposure for all of our listed properties.
AA Credit Union
AAA Insurance Exchange
AAA Mid Atlantic
Agilent Technologies
All South Credit Union
Allstate
AMCORE Bank
American Airlines
American Family Insurance
American Standard
Amtrak
Amway
AOL
Apple Computer
Archstone Communities
ATI Physical Therapy
AT&T
Autobytal
Avnet
Banco Popular
Black and Decker
Boy Scouts of America
Bristol-Myers Squibb
Calpine Coporation
Carlson Companies
Chase
Chase Union Plus HLD
Chase Union Plus Retail
Chrysler
CIGNA Corp
Cisco Systems
CNF
CompleteHome
Condo.com
Constellation Energy
Credit Union Real Estate Assistance
CUSO UNFCU Advisors (United
Nations Federal Credit Union)
Discover
Eli Lilly & Company
Entergy
Equity Residential
Esterline/Korry Electronics
Exxon Mobil
Federal Express Ground
FHA.com
Friends and Family
General Dynamics
Governmental Realty Services
Greenlight Home Loans
Heinz
Hitachi Semiconductor
International Rectifier
Island Federal Credit Union
Johnson & Johnson
Joy Global (P&H Mining Equipment)
J.R. Simplot
Katy,Texas
loanDepot
Lockhead Martin
Lowes
Marine Federal Credit Union
Marsh & McLennan
Medimmune
Melaleuca
Memorial Day School
Merrill Lynch Credit Corp
Mitre
MOAA
Mobility Real Estate Assistance Program
Nassau Educators Fed Credit Union
Navy Federal Credit Union
Network Capital Funding
Newlywed Food
Northop Grumman
Northshore Health System
Federal Credit Union
Office Max
Omni Hotels
Omega Fed Credit Union
ORNL Federal Credit Union
Partners FCU
Peachtree Pest Control
Philips Medical Systems
Philips Semiconductor
Portola Packing
Pratt Whitney
Qwest Commnications
Raytheon Company
Realogy Corporation
Residential Finance
SAFE Federal Credit Union
Sankyo Pharma
SAP Labs/America
Sears-Holding/Kmart
Security Service Federal Credit Union
SeniorRelocationUSA.com
Shell Oil Company
Siemens Westinghouse
Southern Company
St. Jude Medical
SYSCO
Team Ivy
Telhio Credit Union
Time Inc.
Trinchero Winery/Sutter Homes
United Airlines
United Health Systems Consortium
United Nations FCU
United San Antonio Fed CU
United TeleTech Fed CU
United Technologies
USAA
VALoans.com
Verizon
Wackenhut
Warner Music Company
URS Energy & Construction
Waste Management
Weyerhouser
Wells Fargo
Whirlpool
Wyeth
Xerox
CARTUS
We Are A Part Of
The Largest Relocation Support Organization in the World
Nearly 60 years of experience
Nearly 3,000 employees
150+ Countries Served, 50+ Languages Spoken
172 Clients managed from more than one global region
USAA is one of the largest clients
20 Offices
Cartus’ ability to provide responsive, experienced service to clients and relocating employees around the globe is enhanced and
strengthened by our numerous professional networks.
Cartus maintains a vast ISO-certified network of suppliers around the globe who provided support to clients and assignees
in more than 150 countries and in every key phase of the relocation experience, including destination support, homefinding,
temporary housing, and household goods shipment. Our networks are experienced and monitored by 186 regionally based
Cartus Supply Chain staff, facilitating accurate, proximate monitoring and support.
LUXURYREALESTATE.COM
Exclusive Board of Regents Status
The Board of Regents is an exclusive network of the world’s most elite luxury real estate professionals. Each member exclusively
represents a defined territory and has been selected based on their leadership and longstanding success in the real estate industry.
BENEFIT:
LuxuryRealEstate.com Regents are armed with an array of powerful, exclusive marketing tools and solutions
which allow them to showcase their properties to targeted, elite buyers worldwide.
LUXURYREALESTATE.COM ONLINE REACH
• Webby award-winning, most-viewed luxury real
estate website in the world,“Best of the Web”
• More than 16 million page views per month
• More than 58,000 luxury properties with an average
price of $2,107,968 USD
• #1 in searches on google.com, bing.com, yahoo.com
TOP 10 VISITING COUNTRIES
LUXURY HOME MARKET
Leaders in the
Average Sales Price
Denver-Area Residential Real Estate Brokerages for 2013*
* Based on Information from BrokerMetrics / Metrolist, Inc. for the period of 1/1/2013 to 12/31/2013.
LIV SIR defined as brokerage entity ID# 09697.This representation is based in whole or in part on data
supplied by Metrolist, Inc. Metrolist, Inc. does not guarantee nor is in any way responsible for its accuracy.
Data maintained by Metrolist Inc. may not reflect all real estate activity in the market.
2014 RESULTS
2014 was another successful year at LIV Sotheby’s International Realty, as we achieved
exceptional sales figures in every price range. Although we are known as experts
in the luxury home market, over 57% of our sales in 2014 involved properties
priced under $500,000.
By providing the same high level of professionalism, service and marketing expertise to
home buyers and sellers in every price point, we have reached a truly unique balance.
Local Expert
303.893.3200
livsothebysrealty.com 303.893.3200
SOLD
Lowest Price Sale $10,000 (Land)
Highest Price Sale $7,150,000
Sales Volume 2014 $1,842,849,076
Average Sales Price $627,673
Number of Listings Sold 1,319
Number of Total Buyers Closed 1,617
MILLION DOLLAR SERVICE
* Based on Information from Metrolist, Inc. for the period of 1/1/2013 to 12/31/2013. LIV SIR defined
as brokerage entity ID# 09697. This representation is based in whole or in part on data supplied by
Metrolist, Inc. Metrolist, Inc. does not guarantee nor is in any way responsible for its accuracy. Data
maintained by Metrolist Inc. may not reflect all real estate activity in the market.
$1.5M+
5.25% 0-$250,000
20.14%
$250,001-$500,000
39.61%
$500,001-$750,000
18.71%
$750,001-$1.5M
16.29%
For Every Price Point
ANALYSIS
Comparative Market
Step One
Buyers buy emotionally, and if you capture their hearts, you will capture their offers. In order to ensure a
fantastic first impression, we will create ideal curb appeal as an inviting exterior ensures a view of the interior.
Room by room staging will build that emotional connection and help to increase your bottom line.
Finally, we will implement solid best practices and strategies for effective buyer showings.
SET THE STAGE
BEST PRICE STRATEGY
Step Two
A Best Price Strategy goes beyond reviewing comparable sales. With available and sold data readily available on the
Internet, it is easy to create a static picture of the market. A strategy requires more. Together, we perform a market
study which analyzes trends and review your property as it sits within the real estate market today. A physical tour
of properties that are in direct competition may also be beneficial in selecting the best price for your home.
MAXIMUM EXPOSURE
Step Three
A successful sale that yields top dollar flows from an empirical strategy that goes beyond MLS entry. Our goal is to
provide a home with relevant exposure designed to connect sellers with potential buyers from the local market to
a national and global audience. Local market expertise is aptly supported by a brand with access to online, print and
unconventional marketing venues delivering powerful results at all price points.
YOUR TRUSTED ADVISOR,
MANAGING THE DETAILS
Step Four
There are several moving parts in a real estate transaction. Many real estate contracts simply do not make it to the
closing table. Expert negotiation, communication and the management of details is the top priority to complete any
sale. Your Trusted Advisor will educate and guide you to make good decisions to fulfill your objectives.
Step Five
When you choose a broker to represent you, you are also choosing their company. Our company maintains
critical values and standards of integrity, a commitment to innovation, a full service approach and a market success
track record, second to none. Together, these elements deliver tangible results for every client.
EXTRAORDINARY FIRM,
HIGHEST QUALITY SERVICE
HOME-SELLING PROCESS
TOUR PROPERTY
LISTING PRESENTATION
BROKER INTERVIEW
• Marketing
• CMA (Comparative Market Analysis)
• Sales Strategy
• Listing Contract
1
• Clean and De-Clutter Home
• Allow Showings and Open Houses
• New Home Search
• Marketing:
	 • Photos/Virtual Tour
	 • Enter Listing into MLS
	 • Distribute Listing to Various Websites,
	 • Brochures, Postcards and E-blasts to
Real Estate Community and Sphere
of Influence
	 • Online and Print Exposure Including
Connoisseur Magazine
• Contact Referral Agent
• Transaction Management:
	 • Set Up Showings
	 • Collect Feedback
	 • Monitor Market Conditions
SELLERS BROKER
3
RECEIVE OFFER
IF ACCEPTED:
• Escrow
• Title Work
• Buyer Due Diligence
• Negotiate Objections
IF COUNTERED: IF DENIED:
4
CLOSING
BUYER
COUNTERS
BUYER
ACCEPTS
PREPARE TO MOVE
CONTRACT
FAILS
• Offer Accepted
• CONTRACT
FINAL
WALKTHROUGH
2
CONTRACT
FAILS
WHAT REAL ESTATE AGENTS DO
PRE-LISTING ACTIVITIES
	 1. 	Make appointment with seller for
listing presentation.
	 2. 	Send a written or e-mail
confirmation of appointment and
call to confirm.
	 3. 	Review appointment questions.
	 4. 	Research all comparable
currently listed properties.
	 5. 	Research sales activity for past
18 months from MLS and public
databases.
	 6. 	Research “average days on
market” for properties similar in
type, price and location.
	 7. 	Download and review property
tax information.
	 8. 	Prepare “comparable market
analysis” (CMA) to establish
market value.
	 9. 	Obtain copy of subdivision plat/
complex layout.
	 10. 	Research property’s ownership
and deed type.
	 11. 	Research property’s public
record information for lot size
and dimensions.
	 12. 	Verify legal description.
	 13. 	Research property’s land use
coding and deed restrictions.
	 14. 	Research property’s current use
and zoning.
	 15. 	Verify legal names of owner(s) in
county’s public property records.
	 16. 	Prepare listing presentation
package with above materials.
	 17. 	Perform exterior “curb appeal
assessment” of subject property.
	 18. 	Compile and assemble formal file
on property.
	 19. 	Confirm current public schools
and explain their impact on
market value.
	 20. 	Review listing appointment
checklist to ensure completion of
all steps.
LISTING APPOINTMENT
PRESENTATION
	 21. 	Give seller an overview of
current market conditions and
projections.
	 22. 	Review agent and company
credentials and accomplishments.
	 23. 	Present company’s profile
and position or “niche” in the
marketplace.
	 24. 	Present CMA results, including
comparables, solds, current
listings and expireds.
	 25. 	Offer pricing strategy based
on professional judgment and
interpretation of current market
conditions.
	 26. 	Discuss goals to market
effectively.
	 27. 	Explain market power and
benefits of multiple listing service.
	 28. 	Explain market power of Web
marketing, IDX and Realtor.com.
	 29. 	Explain the work the brokerage
and agent do “behind the
scenes” and agent’s availability on
weekends.
	 30. 	Explain agent’s role in screening
qualified buyers to protect
against curiosity seekers.
	 31. 	Present and discuss strategic
master marketing plan.
	 32. 	Explain different agency
relationships and determine
seller’s preference.
	 33. 	Review all clauses in listing
contract and obtain seller’s
signature.
AFTER LISTING
AGREEMENT IS SIGNED
	 34. 	Review current title information.
	 35. 	Measure overall and heated
square footage.
	 36. 	Measure interior room sizes.
	 37. 	Confirm lot size via owner’s copy
of certified survey, if available.
	 38. 	Note any and all unrecorded
property lines, agreement,
easements.
	 39. 	Obtain house plans, if applicable
and available.
	 40. 	Review house plans, make copy.
	 41. 	Order plat map for retention in
property’s listing file.
	 42. 	Prepare showing instructions
for buyers’ agents and agree on
showing time window with seller.
	 43. 	Obtain current mortgage loan(s)
information: companies and
account numbers.
	 44. 	Verify current loan information
with lender(s).
	 45. 	Check assumability of loan(s) and
special requirements.
	 46. 	Discuss possible buyer financing
alternatives and options with
seller.
	 47. 	Review current appraisal if
available.
	 48. 	Identify Home Owner
Association manager if applicable.
	 49. 	Verify Home Owner Association
fees with manager – mandatory
or optional and current annual
fee.
	 50. 	Order copy of Homeowner
Association bylaws, if applicable.
	 51. 	Research electricity availability
and supplier’s name and phone
number.
	 52. 	Calculate average utility usage
from last 12 months bills.
	 53. 	Research and verify city sewer/
septic tank system.
	
	 54. 	Calculate average water system
fees or rates from last 12 months
of bills.
	 55. 	Or confirm well status, depth and
output from Well Report.
	 56. 	Research/verify natural gas
availability, supplier’s name and
phone number.
	 57. 	Verify security system, term of
service and whether owned or
leased.
	 58. 	Verify if seller has transferable
termite bond.
	 59. 	Ascertain need for lead-based
paint disclosure.
	 60. 	Prepare detailed list of property
amenities and assess market
impact.
	 61. 	Prepare detailed list of property’s
“Inclusions and Conveyances with
Sale.”
	 62. 	Compile list of completed repairs
and maintenance items.
	 63. 	Send “Vacancy Checklist” to
seller if property is vacant.
	 64. 	Explain benefits of Home Owner
Warranty to seller.
	 65. 	Assist sellers with completion
and submission of Home Owner
Warranty application.
	 66. 	When received, place Home
Owner Warranty in property file
for conveyance at time of sale.
	 67. 	Have extra key made for lockbox.
	 68. 	Verify if property has rental units
involved.And if so:
	 69. 	Make copies of all leases for
retention in listing file.
	 70. 	Verify all rents and deposits.
	 71. 	Inform tenants of listing and
discuss how showings will be
handled.
	 72. 	Arrange for yard sign installation.
	 73. 	Assist seller with completion of
Seller’s Disclosure form.
	 74. 	Complete “new listing checklist.”
	 75. 	Review results of Curb Appeal
Assessment with seller and
provide suggestions to improve
salability.
	 76. 	Review results of Interior Décor
Assessment and suggest changes
to shorten time on market.
	 77. 	Load listing into transaction
management software program.
ENTERING PROPERTY
IN MLS DATABASE
	 78. 	Prepare MLS Profile Sheet –
agent is responsible for “quality
control” and accuracy of listing
data.
	 79. 	Enter property data from Profile
Sheet into MLS listing database.
	 80. 	Proofread MLS database listing
for accuracy, including proper
placement in mapping function.
	 81. 	Add property to company’s
Active Listings list.
	 82. 	Provide seller with signed copies
of Listing Agreement and MLS
Profile Sheet Data Form within
48 hours.
	
	 83. 	Take additional photos for
upload into MLS and use in flyers.
Discuss efficacy of panoramic
photography.
MARKETING THE LISTING
	 84. 	Create print and internet ads
with seller’s input.
	 85. 	Coordinate showings with
owners, tenants and other
REALTORS. Return all calls –
weekends included.
	 86. 	Install electronic lock box if
authorized by owner. Program
with agreed-upon showing time
windows.
	 87. 	Prepare mailing and contact list.
	 88. 	Generate mail-merge letters to
contact list.
	 89. 	Order “Just Listed” labels and
reports.
	 90. 	Prepare flyer and feedback faxes.
	 91. 	Review comparable MLS listings
regularly to ensure property
remains competitive in price,
terms, conditions and availability.
	 92. 	Prepare property marketing
brochure for seller’s review.
	 93. 	Arrange for printing or copying
of supply of marketing brochures
or flyers.
	 94. 	Place marketing brochures in all
company agent mailboxes.
	 95. 	Upload listing to company and
agent Internet sites, if applicable.
	 96. 	Mail “Just Listed” notice to all
neighborhood residents.
	 97. 	Advise Network Referral
Program of listing.
	 98. 	Provide marketing data to buyers
from international relocation
networks.
	 99. 	Provide marketing data to buyers
coming from referral network.
	 100. Provide “Special Feature” cards
for marketing, if applicable.
	 101. 	Submit ads to companies
participating in internet real
estate sites.
	 102. 	Convey price changes promptly
to all internet groups.
	 103. 	Reprint/supply brochures
promptly as needed.
	 104. 	Review and update loan
information in MLS as required.
	 105. 	Send feedback e-mails/faxes to
buyer’s agents after showings.
	 Continued on next page...
WHAT REAL ESTATE AGENTS DO (Continued)
MARKETING THE LISTING
(continued)
	 106. 	Review weekly Market Study.
	 107. 	Discuss feedback from showing
agents with seller to determine if
changes will accelerate the sale.
	 108. 	Place regular weekly update calls
to seller to discuss marketing 
pricing.
	 109. 	Promptly enter price changes in
MLS listings database.
THE OFFER AND CONTRACT
	 110. 	Receive and review all Offer to
Purchase contracts submitted by
buyers or buyers’ agents.
	 111. 	Evaluate offer(s) and prepare “net
sheet” one each for owner to
compare.
	 112. 	Counsel seller on offers. Explain
merits and weaknesses of each
component of each offer.
	 113. 	Contact buyers’ agents to review
buyer’s qualifications and discuss
offer.
	 114. 	Fax/deliver Seller’s Disclosure
to buyer’s agent or buyer upon
request and prior to offer if
possible.
	 115. 	Confirm buyer is pre-qualified by
calling loan officer.
	 116. 	Obtain pre-qualification letter on
buyer from loan office.
	 117. 	Negotiate all offers on seller’s
behalf, setting time limit for loan
approval and closing date.
	 118. 	Prepare and convey
counteroffers, acceptance or
amendments to buyer’s agent.
	 119. 	Fax all copies of contract and all
addendums to closing attorney or
title company.
	 120. 	When Offer-to-Purchase
contract is accepted and signed
by seller, deliver to buyer’s agent.
	 121. 	Record and promptly deposit
buyer’s earnest money into
escrow account.
	 122. 	Disseminate “Under-Contract
Showing Restrictions” as seller
requests.
	 123. Deliver copies of fully signed
Offer to Purchase contract to
seller.
	 124. 	Fax/deliver copies of Offer to
Purchase contract to selling
agent.
	 125. 	Fax copies of Offer to Purchase
contract to lender.
	 126. 	Provide copies of signed Offer to
Purchase contract for office file.
	 127. 	Advise seller in handling
additional offers to purchase
submitted between contract and
closing.
	 128. 	Change MLS status to “Sale
Pending.”
	 129. 	Update transaction management
program to show “Sale Pending.”
	 130. 	Review buyer’s credit report
results – Advise seller of worst
and best case scenarios.
	 131. 	Provide credit report information
to sell if property to be seller-
financed.
	 132. 	Assist buyer with obtaining
financing and follow up as
necessary.
	 133. 	Coordinate with lender on
discount points being locked in
with dates.
	 134. 	Deliver unrecorded property
information to buyer.
	 135. 	Order septic system inspection, if
applicable.
	 136. 	Receive and review septic system
inspection report and assess
impact on sale.
	 137. 	Deliver copy of septic system
inspection report to lender and
buyer.
	 138. 	Deliver well flow test report
copies to lender, buyer and listing
file.
	 139. 	Verify termite inspection ordered.
	 140. 	Verify mold inspection ordered, if
required.
TRACKING THE
LOAN PROCESS
	 141. 	Confirm return of verifications of
deposit and buyer’s employment.
	 142. 	Follow loan processing through
to underwriting.
	 143. 	Add lender and other vendors to
transaction management program
so agents, buyer and seller can
track progress of sale.
	 144. 	Contact lender weekly to ensure
processing is on track.
	 145. 	Relay final approval of buyer’s
loan application to seller.
HOME INSPECTION
	 146. 	Coordinate buyer’s professional
home inspection with seller.
	 147. 	Review home inspector’s report.
	 148. 	Enter completion into transaction
management tracking software
program.
	 149. 	Explain seller’s responsibilities
with respect to loan limits and
interpret any clauses in the
contract.
	 150. 	Ensure seller’s compliance
with home inspection clause
requirements.
	 151. 	Recommend/assist seller with
identifying and negotiating with
trustworthy contractors for
required repairs.
	 152. 	Negotiate payment and oversee
completion of all required repairs
on seller’s behalf, if needed.
THE APPRAISAL
	 153. 	Schedule appraisal.
	 154. 	Provide comparable sales used in
market pricing to appraiser.
	 155. 	Follow up on appraisal.
	 156. 	Enter completion into transaction
management program.
	 157. 	Assist seller in questioning
appraisal report if it seems too
low.
CLOSING PREPARATIONS
AND DUTIES
	 158. 	Make sure contract is signed by
all parties.
	 159. 	Coordinate closing process with
buyer’s agent and lender.
	 160. 	Update closing forms and files.
	 161. 	Ensure all parties have all forms
and information needed to close
the sale.
	 162. 	Select location for closing.
	 163. 	Confirm closing date and time
and notify all parties.
	 164. 	Assist in solving any title
problems (boundary disputes,
easements, etc.) or in obtaining
death certificates.
	 165. 	Work with buyer’s agent in
scheduling and conducting buyer’s
final walk-through prior to
closing.
	 166. 	Research all tax, HOA, utility and
other applicable prorations.
	 167. 	Request final closing fixtures
from closing agent (attorney or
title company).
	 168. 	Receive and carefully review
closing figures to ensure accuracy.
	 169. 	Forward verified closing figures
to buyer’s agent.
	 170. 	Request copy of closing
documents from closing agent.
	 171. 	Confirm buyer and buyer’s
agent received title insurance
commitment.
	 172. 	Provide “Home Owners
Warranty” for availability at
closing.
	 173. 	Review all closing documents
carefully for errors.
	 174. 	Forward closing documents to
absentee seller as requested.
	 175. 	Review documents with closing
agent (attorney).
	 176. 	Provide earnest money deposit
from escrow account to closing
agent.
	 177. 	Coordinate closing with seller’s
next purchase, resolving timing
issues.
	
	 178. 	Have a “no surprises” closing
so that seller receives a net
proceeds check at closing.
	 179. 	Refer sellers to one of the best
agents at their destination, if
applicable.
	 180. 	Change MLS stats to Sold. Enter
sale date, price, selling broker and
agent’s ID number, etc.
	 181. 	Close out listing in transaction
management program.
FOLLOW UP AFTER CLOSING
	 182. 	Answer questions about filing
claims with Home Owner
Warranty company if requested.
	 183. 	Attempt to clarify and resolve
and repair conflicts if buyer is
dissatisfied.
	 184. 	Respond to any follow-on calls
and provide any additional
information required from office
files.
This list was originally prepared by the Orlando Area Association of Realtors. Recently, NAR presented it to
Congress to demonstrate all the tasks that real estate professionals must do to close a single transaction.
For a copy of this list visit: www.RealEstateIntelligence.com and click on “Documents”, then “NAR’sTransaction List.”
HOW AGENTS ARE COMPENSATED
ON A 6% COMMISSION
Commission Breakdown
Buyer’s Agent
2.8%
Agent Income
1.2%
Agent
Business Expenses
1%
Brokerage Fees
1%
DATA
Market

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Sotheby's Marketing Plan 2015

  • 1. Farm, Ranch & Equestrian Presented by: Eric West
  • 2. ERIC WEST And many thanks for taking a few moments to check me out! As an established and trusted real estate adviser, Eric West consistently represents the most discriminating buyers and sellers. From the region’s legacy farm and ranches to the finest luxury homes in Colorado,Wyoming and Kansas, Eric works diligently to best serve his clients’ specific needs & interests. As a broker professional, Eric has consistently focused on the luxury segment of this sophisticated market. In addition to his personal and professional designations, his company’s exclusive affiliation with Sotheby’s International Realty affords Eric the opportunity to provide his clients with the many benefits and services of the world’s premiere marketing of luxury properties worldwide. Eric has taken part in a notable series of record-setting transactions in many counties throughout Colorado, including a $7.5M transaction near Steamboat Springs, Colorado. He also earned a coveted LAND designation from the National Association of Realtors - requirements for this designation include over 104 classroom hours and documented $10 million in closed volume & minimum 25 transactions in the previous 3 years. This is the oldest designation sponsored by the National Association of Realtors and many consider it to be the toughest to acquire. As a broker professional, Eric has consistently focused on the luxury segment of this sophisticated market. He currently maintains a listing portfolio which includes the finest luxury estates & ranches in both the Colorado & Hawaii marketplaces. For his commitment to professional excellence, Eric was recently recognized as Cabela€™s Trophy Properties Realtor of theYear for Customer Service out of 500 real estate professionals in the nationwide network. Eric West 858 West Happy Canyon Road, Suite 100 Castle Rock, Colorado 80108 eric.west@sothebysrealty.com m 720.260.6663 o 303.893.3200
  • 4. QUALITY BRANDING Sotheby’s A Great Brand is a Necessity, Not a Luxury. The year is 1976. Sotheby’s recognizes that the firm can serve its auction clients in a valuable new way with a complete package of real estate services. Founded on the same commitment to exceptional service that characterized the firm’s dealings for more than two centuries, the Sotheby’s International Realty® brand is born and soon becomes known around the world for the distinctive properties it represents. BENEFIT: Partnering with Sotheby’s International Realty® to market your home guarantees the utmost in quality service and exposure, regardless of price point.
  • 5. Your property gets a more thorough examination because of the unmatched quality of our photography. Our goal is to capture your home in a way that makes potential buyers want to take action. Just as a travel magazine allows a reader to imagine themselves on a beach in its pages, superior Sotheby’s International Realty photography creates an immersive experience that grabs the viewer’s attention. BENEFIT: The quality of your home’s photography opens the door to qualified buyers from all corners of the globe, no matter if they click, tap or swipe to seek their ideal residence. YOUR FIRST SHOWING IS ONLINE Unmatched Professional Photography Visitors Spend an Average of 3 Times Longer on Our Website Which Features Stunning, Attention-Grabbing Photography
  • 6. SKILLFUL MARKETING The Sotheby’s Advantage LIV Sotheby’s International Realty is the preeminent leader in showcasing quality properties in all price points and neighborhoods across the Front Range. Sellers in all price categories benefit from unique marketing venues, both in print and online. FIRST AMERICAN TITLE OF COLORADO Who do you have behind your real estate transaction? Buying a new home is a fun process, but it’s also a complex one. From hiring a real estate agent to finding and comparing properties to negotiating offers, you may be overwhelmed well before your transaction even reaches escrow. That’s why having industry experts behind your closing can help you avoid or alleviate common transaction problems and keep your deal moving — so you can enjoy the benefits of hom- eownership as soon as possible. The title insurance underwriters and escrow officers of First American Title of Colorado have the local experience you want behind your transaction, combined with the resources of a large, national company that dates back to 1889. For decades, these local experts have supported Colorado real estate transactions with title and escrow services, helping to create happy Colorado homeowners. Meet a few of First American’s local experts: Patti VanBuskirk has more than 24 years of Colorado escrow experience. She says that having the flexibility to respond to her customers’ needs is what helps her close transactions. “I recently worked with a client who is a long-haul truck driver and often away from home,” she said. “He’d given power of attorney to his wife to expedite their property sale. Unfortunately, the form wasn’t properly notarized and couldn’t be used. Needing to close the next day, we immedi- ately arranged for a notary to meet him at a truck stop outside of Las Vegas to sign and notarize a valid power of attorney.” Shelly Helm, who has worked in escrow for 18 years, contrib- utes her successful closings to finding creative solutions to keep her transactions moving. “Last month, we had a deal that was ready to close,” she said. “At the eleventh hour, two mechanics’ liens were recorded that had to be paid by the sellers to close on time. We arranged for com- munication between our expert Colorado underwriters and all the involved parties in order to resolve the issue in time to close.” And, of course, expert under- writing plays a key role in closing transactions successfully, as Carl Laffin, who has 26 years of Colorado underwriting experi- ence, can attest. “When a recent title search showed the property had been purchased out of foreclosure, we knew this could cause significant delays,” he said. “Then, 10 days before closing, we learned that more than $100,000 of new construction had been added to the property, which could lead to mechanics’ liens and unforeseen bills. We hustled to investigate, leaving no stone unturned. Net result was an on- time closing, benefiting all parties to the transaction.” First American stands behind the belief that buying a home should be a positive experience. And with the right experts behind your transaction, you can keep it that way. For more information on First American Title of Colorado, see FirstAm.com/title/co. FULLER SOTHEBY’S INTERNATIONAL REALTY PRESENTS Living in the City Do you have a sense of what it’s like to live in the city? To experience world-class sports, shopping and entertainment amid the backdrop of the Rocky Mountain West? To walk the oldest historic block in Denver’s Larimer Square or to grab life-changing tapas in LoDo’s Ballpark District? Denver is a vibrant metropolis, a place where urban sophistication meets outdoor adventure. The sun shines brighter, the people are friendlier, the food is better. With dozens of homes to see and plenty of distinct neighborhoods to experience, Fuller Sotheby’s International Realty brings you Living in the City — an exclusive, one-stop shopping experience that features Denver’s most extraordinary listings at all price points. A few notable homes on the tour: n 721 S. Emerson St.,West Wash Park | $639,900. In the heart of Denver’s coveted Wash Park neighborhood, this three-bedroom, two- bath family home includes a four-piece master suite and 1,683 square feet — rare for a property in this area and price point. n 2544W. 43rd Ave., Sunnyside-Highlands | $600,000. Recipient of the Mayor’s Design Award, this modern solar gem is located in one of Denver’s hottest zip codes — 80211, which encom- passes the trendy Highlands neighborhood. n 801Vine St., Morgan’s Historic District | $1.7 million. Designed in 1923 by prominent local architect G.W. Huntington, this elegant 7,156-square-foot home is a rare and refined historic estate with timeless architecture. A must-see property on the tour. n 701Williams St., Cheesman Park. This 1895 renovated Victorian is across from popular Chessman Park. An idyllic family home with designer upgrades like carrara marble, vintage hardware and original architectural details. n 1143 Auraria Parkway No. 101, Downtown | $399,000. Steps from Larimer Square, Pepsi Center, LoDo, downtown Denver and light rail, this two-story loft with vaulted ceilings, exposed brick, and mountain views will have you at hello. From award-winning contemporary estates to one- of-a-kind historic properties, this is an open house event unlike any other. Come by today from 1 to 4 p.m., and explore the possibilities of living in the city. For a full list of homes and interactive tour map visit FSIRHomeTour.com or call 303-893-3200. People skills can lead to a career move with Re/Max Pros It’s no coincidence that dur- ing this fast-paced real estate market, many real estate agents making the move to Re/Max Professionals are people whose previous careers involved people skills. “It requires a substantial knowledge base to be success- ful as a Realtor, but having the quality of appreciating people and of showing experience in motivating and working with them is a critical element for suc- cess,” says Brad Whitehouse, broker/owner of Re/Max Professionals. This month, Whitehouse welcomed a number of agents to Re/Max Professionals and its eight Denver area offices, includ- ing Brian Ortiz, who served as a full-time youth minister for 12 years before making a move into real estate. Ortiz, who had additional experience in financial services and as a small business owner, will work from Re/Max Pros’ Castle Pines/Castle Rock office, where he joins his wife, top-ranked Re/Max Pros’ agent Diane Ortiz. Life experience counts Equally experienced in moti- vating people is Kim Farnell, who joins Re/Max Professionals with many years as a fitness trainer associated with the Colorado Athletic Club and other clubs. She says her career in fitness, which began with a degree from Colorado State University in health and exercise science, has been one that not only builds motivational skills, but teaches the value of effective working relationships with people from all walks of life. Farnell is a Colorado native raised in Columbine, now lives in urban Denver and will serve from Re/Max Pros’ Highlands Ranch office. Elizabeth Ryan built her people skills at a public relations agency, where she specialized in business development and event management. “I learned the value of customer service and of building long-lasting relation- ships,” she recalls. She also has another résumé item that caught the attention of Re/Max Pros: substantial experience in giving back to the community, some- thing that’s a vital component of Re/Max Professionals’ business model, and of its Professionals Miracles Foundation charity. She plans to work from Re/Max Pros’ DTC Office in Panorama Park. Drew Stark, also joining the DTC Office, coached hockey at Cherry Creek High School and other Arapahoe County teams before making a move to real estate. He’s a Colorado native with extensive knowledge of the Denver area, and can be reached at 303-903-6706, email drews- tark3@gmail.com. You can reach Ortiz at 303- 587-4811 or briankortiz@gmail .com; Farnell at 720-212-3896 or kim@columbinehomes.com; and Ryan at 303-250-7204 or elizabethanneryan@gmail.com. About Re/Max Professionals Re/Max Professionals also has offices in Highlands, Cherry Creek, Lakewood, Ken-Caryl and Southwest. Also visit HomesByThePros.com. HISTORIC BONFILS MANSION Major residence here showcasesincomparable interior appointments A residence encompassing approximately 75 percent of the historic Bonfils Mansion on Capitol Hill has been listed exclusively by Ken Miller of Kentwood City Properties. The spacious French Mediterranean home offers more than 5,000 finished square feet that has been updated to perfection and fastidiously maintained. The residence is the crown jewel of the Encore condominium com- munity and includes more than 2,100 square feet of veranda and terraces on three sides. “This home represents a very rare opportunity to own a landmark residence in the heart of the city,” Miller said. “The terraces and veranda provide great outdoor liv- ing and entertaining space, and the deeded and heated garage offers parking for eight. The owners will enjoy a huge family room in the finished walkout basement, a perfect professional office that’s zoned for such, a loft library, a fabulous William Ohs-designed gourmet kitchen and an incomparable maintenance-free lifestyle. The Bonfils Mansion is listed on the National Register of Historic Places and it is offered at $1.635 million.” The Bonfils Mansion was originally built for Guilford S. Wood in 1908, designed by architects Maurice Biscoe and Henry Hewitt. Biscoe also designed Denver’s Episcopal Cathedral of St. John’s in the Wilderness. The mansion’s second owner was Andrew S. Hughes, who made his fortune via a stagecoach line. The home was subsequently left to Hughes’ daughter and her husband. The Denver Post heiress and philanthropist Helen Bonfils bought the mansion in 1947. She generously funded Denver’s hospitals and the Denver Performing Arts Center. In the 1980s, the man- sion became the office of the Mexican Consulate. In 1996, the mansion’s current owner restored the home to a private residence. The mansion’s kitchen showcases SubZero, Asko and Dacor appliances, an eating area and new terrazzo floor- ing. An elevator serves the basement, main and second levels. The sun-filled living room with French doors on three sides features a Carrera marble wet bar with custom cabinetry, plus full refrigerator and shelving. An elegant din- ing room with original details is scaled for large, formal dinner parties. The library is appointed with custom shelv- ing, and the master suite with mountain views is highlighted by a dressing room and sitting area; two marble baths, one with a steam shower and the other with a refrigerator; and expansive walk-in closet. This one-of-a-kind home also includes state-of-the-art mechanical systems. For more information and to arrange a personal tour, con- tact Miller at 303-810-5535, email kencitysales@aol.com. A virtual tour of the mansion can be seen at KentwoodCity.com. Kentwood City Properties, formed in 1999, is the newest member of Kentwood Real Estate, known nationally as Denver’s premier real estate company. The company’s office at the corner of 17th and Wynkoop streets is com- prised of 52 of metro Denver’s most experienced real estate professionals serving residential buyers, sellers, and developers; and commercial real estate services for buyers, sellers, landlords and tenants. For more information, phone 303-820-CITY (2489) and visit online at KentwoodCity.com. The historical Bonfils mansion has available its major residence, offered by Kentwood City Properties at $1.635 million. Brian Ortiz Kim Farnell Elizabeth Ryan Drew Stark Patti VanBuskirk Shelly Helm Carl Laffin 2R ADVERTISING SUPPLEMENT TO THE DENVER POST Sunday, September 22, 2013
  • 7. SOTHEBY’S OPEN HOUSE EVENTS Presenting Your Home AN EXCLUSIVE SOTHEBY’S LISTING TOOL FOR BRINGING BUYERS TO YOUR HOME. A Collaborative Effort Dramatically Increases Buyer Traffic BENEFIT: Holding open houses positions our brokers to connect with qualified buyers face-to-face, and provides the benefit of additional local exposure for your home through one-of-a-kind marketing and placement of respected “Sotheby’s blue” open house signage in prominent locations throughout your neighborhood. Office Locations: Cherry Creek Denver Tech Center Downtown Denver Castle PinesVillage Boulder Evergreen VailValley 303.893.3200 fullersothebysrealty.com Member of OBSERVATORY PARK Custom home designed with a central courtyard in Observatory Park. 5 bedrooms, 5 baths, 6,453 finished square feet. $1,985,500 2550 S. Columbine Street The BehrTeam 303.917.4467 GREENWOOD VILLAGE Exceptional renovation on extraordinary .94 acre site. Private cul-de-sac backing to a hidden park. $1,995,000 1980 E. Belleview Court Susie Dews 303.521.9009 CHERRY HILLS VILLAGE Show home with designer finishes and upgrades. Great floor plan w/walk-out basement to the 15th fairway. 5 bds, 5 baths, over 6,500 sf. $2,200,000 98 Glenmoor Lane Rochelle McNaughton 303.929.9001 GREENWOOD VILLAGE Private 6-acre horse property tucked away off University and Willamette with water rights and well. $2,995,000 2480 E.Willamette Lane Jeff Hendley 303.877.6767 BUELL MANSION Classic Elegance at its finest with meticulous attention to detail. 6 bedrooms, 9 baths, 10,000 finished square feet. $3,200,000 29 Foxtail Circle Jeff Hendley 303.877.6767 TODAY, SEPTEMBER 22 From award-winning contemporary estates, to one-of-a-kind historic properties, this is an open house event unlike any other. FSIRHOMETOUR.COM MORGAN’S HISTORIC Grand mansion in Morgan’s Historic. Superior craftsmanship, pedigreed location. East High School, Botanic Gardens. $1,700,000 801Vine Street Debra Fagan,Wendy Handler and Susan Sweeney 303.717.4705 HILLTOP Elegant 3-story home with 7 bedrooms and 6 baths on perfect Hilltop block just off Robinson Park. $1,890,000 154 Fairfax Street ShannonTiger 303.717.2134 BELCARO Elegant home on ½ acre, 5 en-suite bedrooms, 7 baths, elevator, state-of-the-art kitchen, private mother-in-law or nanny’s suite. $2,950,000 3445 E. Belcaro Lane Carol Levine 303.884.7653 Nancy Levine 303.619.7800 OPEN EVENT 1-4 OPEN EVENT 1-4 OPEN EVENT 1-3 CHERRY CREEK NORTH Stunning San Francisco chic townhome in the heart of Cherry Creek North. Elevator, 3 bedrooms, 5 baths, 4,461 sf. $1,500,000 404 Clayton Street Janet Kritzer 303.883.2474 OPEN EVENT 2-4 CHERRY CREEK Beautiful Mediterranean with superb finishes and gourmet kitchen. Elevator ready! 3 bedrooms, 5 baths, 4,059 square feet. $1,149,000 473 Milwaukee Street Rich Farquhar 303.881.4678 OPEN EVENT 1-4 BONNIE BRAE Beautiful home with designer kitchen, cherry paneled library, 4 bedrooms, 4 baths, and fabulous wine celler. $1,000,000 949 S. Josephine Street Ian Wolfe and Chris Bouc 303.809.3531 OPEN EVENT 1-4 DENVER New 2-story Penthouse in the exciting Ballpark neighborhood.Terraces off of living room and master bedroom. 3 bds, 4 baths, 2,841 sf. $975,000 2229 Blake Street #701 Douglas D. Kerbs 303.898.7818 Jon Goldberg 303.919.8950 OPEN EVENT 1-4 PARK HILL Large Tudor on 12,500 sf lot. 5 bedrooms, 3-1/2 baths, 3,166 sf + 1,462 basement. First time on market in 41 years! $900,000 1783 Hudson Street Dee and Steve Ciancio 303.860.8444 OPEN EVENT 2-4 PLATT PARK Stunning victorian with gourmet kitchen, 4 bedrooms, 4 baths, fabulous patio with outdoor kitchen and 4-car garage. $750,000 1500 S. Sherman Street Chris Bouc and Ian Wolfe 303.669.4449 OPEN EVENT 1-4 PARK HILL Stately 1929 Tudor on The Parkway. Stunning original tile and woodwork.Traditional floor plan enhanced with modern gourmet kitchen. $900,000 6015 E. 17th Avenue Pkwy Dan Fead 720.300.9500 OPEN EVENT 1-4 WEST WASH PARK Modern updates and amenities. 3 bds, 2 baths up, large fin bsmt with high ceilings and non conforming guest suite, deck and 2-car gar. $639,900 721 S. Emerson Street Ian Wolfe and Chris Bouc 303.809.3531 OPEN EVENT 1-4 CHERRY CREEK Cherry Creek at an affordable price! Beautiful, open, spacious, townhome in sensational condition. $620,000 267 S. Monroe Street Bob Chase 303.748.7240 OPEN EVENT 2-4 HIGHLAND / SUNNYSIDE Modern and solar, designed by ArchitectureDenver. 2007 Mayor’s Design Award recipient. 43Russia.info $600,000 2544 W. 43rd Avenue Leilani Renteria 303.908.9207 OPEN EVENT 1-4 EAST WASH PARK Corner lot with updated kitchen, hardwood floors, master suite, 3 bedrooms upstairs, 2-car garage. Great Wash Park opportunity! $575,000 395 S. Franklin Kelly Birner 303.917.6530 OPEN EVENT 2-4 WEST HIGHLANDS Price dropped from $499,000 - a steal! 2,000 fin sf, 3 bedrooms, 2 baths. spotlighthometours.com/us/1225082 $450,000 3085 W. 36th Avenue John Ludwig 303.601.1792 OPEN EVENT 1-4 DENVER Remodeled townhome with high-end finishes. Basement. 2-car garage. 2,327 square feet. 2 bedrooms, 3 baths. $314,900 1620 S. Quebec Way #7 Amy Gilson 303.507.6641 OPEN EVENT 1-4 VIRGINIA VILLAGE Charming ranch home on great block in Sunset Terrace. 1,583 finished square feet. Ready to move in today! $269,000 4575 E. Montana Place Michael Berman 303.549.5942 OPEN EVENT 1-4 CHERRY HILLS VILLAGE Undeniable magnificence fashioned with the finest designer finishes and utmost attention to detail. Like no other. $6,950,000 3 Winwood Drive Jeff Hendley 303.877.6767303 877 6767 NEW PRICE EVERGREEN Stately mtn rustic home on 10 acres. 2 master suites, walls of windows, sweeping mtn. views, extensively landscaped. KerryEndsley.com $3,500,000 34750 Fox Ridge Road Kerry Endsley 303.570.0267 DENVER / POLO GROUNDSExceptional custom home on 2.2 acres, located in Denver’s most prestigious Polo Grounds. 6 bedrooms, 8 baths. $4,800,000 680 S. University Boulevard The BehrTeam 303.917.4467 CHERRY HILLS VILLAGE An award winning luxury estate, architectural elegance. 6 bedrooms, 10 baths, 14,300 finished square feet. $6,400,000 1400 E. Oxford Lane The BehrTeam 303.917.4467303 917 4467 NEW OFFERING CHERRY HILLS VILLAGE Unparalleled, once in a lifetime opportunity to own the most impressive golf course property in Cherry HillsVillage. 4 bds, 6 baths, 7,228 sf. $3,950,000 1530 E. Oxford Lane Janet Kritzer 303.883.2474 NEW PRICE GLENMOOR OF CHERRY HILLSSpectacular setting on a private cul-de-sac. 11,000 sf with full walk-out lower level. 8 bedrooms, 4-car garage. 100 Glenmoor Lane Susie Dews 303.521.9009 MAYFAIR Charming, cozy updated tri-level on large corner lot. Redone throughtout interior. 2 wood burning fireplaces. Move right in! $499,995 747 Krameria Street Susan Mathews 720.840.7200 OPEN EVENT 1-3 GOLDEN TRIANGLE Sophisticated 6-level urban townhome. 3 bds, 5 baths. Fabulous outdoor spaces with bonus 1 bedroom apartment over the garage. $1,595,000 1128 Cherokee Street Susan Mathews 303.388.7200 Sherri Wheeler 303.345.3303 OPEN EVENT 1-4 HILLTOP You will fall in love with this home the moment you walk in the door. 4 bedrooms up, 5 baths. $1,225,000 511 Forest Street Michelle Seward 303.886.0670 OPEN EVENT 2-4 DENVER / POLO CLUB Enchanting stone/stucco home poised on a 12,188 square foot lot, minutes from Cherry Creek. 5 bedrooms, 7 baths. $1,775,000 2911 E.Alameda Avenue The BehrTeam 303.917.4467 CASTLE PINES VILLAGE Best mountain views and spacious open plan. Stylish with exceptional quality. 1.2 acres, 4 bedrooms, 5 baths. $1,690,000 6722 E. Handies Peak Court Elaine Swomley 303.916.8207 HOMES NOT OPEN TODAY CHERRY HILLS VILLAGE Fabulous home on 2.4 acres, near parks and trails. 8,200+ finished sf. 6 bedrooms, 7 baths, pool, tennis. $2,985,000 1640 E. Layton Drive The BehrTeam 303.917.4467 NEW PRICE GREENWOOD VILLAGE One of the finest homes in Greenwood Village with beautiful outdoor spaces. 5 bedrooms, 7 baths. $2,485,000 65 Royal Ann Drive The BehrTeam 303.917.4467 NEW PRICE LITTLETON Beautiful home at the end of a cul-de-sac on a lovely treed site. 6 bedrooms, 8 baths, pool and spa. $1,785,000 4681 W. Hanoverian Way The BehrTeam 303.917.4467 NEW PRICE CHERRY CREEK Elegant One Polo Creek #106. Largest private patio and garden in Cherry Creek. 5 bedrooms, 6 baths, 6,788 square feet. $2,450,000 2400 Cherry Creek S. Drive #106 Rochelle McNaughton 303.929.9001 Sunday, September 22, 2013 ADVERSTISING SUPPLEMENT TO THE DENVER POST R3
  • 8. LIV MAGAZINE Presenting Your Home BENEFIT: LIV Sotheby’s listings in all price ranges are beautifully displayed with professional photography to a carefully targeted audience of homeowners who bear the greatest purchase intent found within the market. LIV Magazine is LIV Sotheby’s International Realty’s local signature publication. Showcasing local Sotheby’s listings throughout Metro Denver, Boulder, Evergreen, Castle Pines, Breckenridge, and theVailValley. 70,000 copies are distributed through targeted channels including all terminals at Denver International Airport, 35,000 direct mail, display racks and valet distribution at the Cherry Creek Shopping Center, and prominent displays at our retail office locations in downtown Denver, Cherry Creek North, Boulder, Evergreen, Castle Pines Village, Edwards, Beaver Creek and Summit County.
  • 9.
  • 10. MARKETING STRATEGY Online Presence on the Most Significant Real Estate Focused Websites in the World Designed to deliver an astounding 1.2 billion media impressions, our 2015 media plan includes a variety of global partners that reinforce our brand’s industry leading position. Blending brand exclusivity, newly developed advertising units and strategic content integration, our goal is to showcase the listings represented by our company with enough information to draw them to livsothebysrealty.com. BENEFIT: To measure and track results, Sotheby’s International Realty® provides a property view report including view and inquiry statistics for each property and each partner site that a property is distributed to.
  • 11. PROPERTY INQUIRIES Sotheby’s We Respond Promptly to Every Inquiry Within 10 Minutes LIV Sotheby’s International Realty is committed to turning simple inquiries into productive showings. Careful attention has been given to aggressively market each property, and generate and manage leads. BENEFIT: To provide the best possible service to sellers, the listing broker acts swiftly to ensure each lead is qualified. All showings are scheduled promptly and every effort at follow-up is made.
  • 12. WORLDWIDE Presence & Connections A Truly Global Brand with Nearly 16,400 Sales Associates and Over 730 Offices within 56 Countries/Territories Helping our clients navigate the world of real estate is what truly helps set us apart. Our referral system boasts hundreds of connections per month. BENEFIT: Colorado is an international destination. It’s quite possible that your buyer could be right down the street—or half way around the world.
  • 13. 25 25 70 70 70 76 DENVER Boulder Castle Pines Village Grand Junction Telluride Greeley Aspen Vail Valley Breckenridge Evergreen Durango Crested Butte Steamboat Springs Sterling Sterling COLORADO COLORADO PRESENCE Sotheby’s International Realty® Unmatched Presence in Colorado’s World-Class, Destination, Resort Markets. Servicing All of Your Colorado Real Estate Needs. BENEFIT: No other company sells more luxury properties over $1 million. OUR SOTHEBY’S OFFICES THROUGHOUT COLORADO: 28 OFFICES, 500+ SALES ASSOCIATES Including Aspen, Beaver Creek, Boulder, Breckenridge, Crested Butte, Metro Denver, Edwards, Evergreen, Steamboat Springs,Telluride, and Vail.
  • 14. RELOCATION Company A Full Service Department with Distinguished Connections WE SERVICE OVER 2,000 CORPORATE RELOCATION TRANSFERS PER YEAR, INCLUDING CLIENTS FROM: BENEFIT: Moving families in and out of the Denver area is one of our specialties, which translates to powerful additional exposure for all of our listed properties. AA Credit Union AAA Insurance Exchange AAA Mid Atlantic Agilent Technologies All South Credit Union Allstate AMCORE Bank American Airlines American Family Insurance American Standard Amtrak Amway AOL Apple Computer Archstone Communities ATI Physical Therapy AT&T Autobytal Avnet Banco Popular Black and Decker Boy Scouts of America Bristol-Myers Squibb Calpine Coporation Carlson Companies Chase Chase Union Plus HLD Chase Union Plus Retail Chrysler CIGNA Corp Cisco Systems CNF CompleteHome Condo.com Constellation Energy Credit Union Real Estate Assistance CUSO UNFCU Advisors (United Nations Federal Credit Union) Discover Eli Lilly & Company Entergy Equity Residential Esterline/Korry Electronics Exxon Mobil Federal Express Ground FHA.com Friends and Family General Dynamics Governmental Realty Services Greenlight Home Loans Heinz Hitachi Semiconductor International Rectifier Island Federal Credit Union Johnson & Johnson Joy Global (P&H Mining Equipment) J.R. Simplot Katy,Texas loanDepot Lockhead Martin Lowes Marine Federal Credit Union Marsh & McLennan Medimmune Melaleuca Memorial Day School Merrill Lynch Credit Corp Mitre MOAA Mobility Real Estate Assistance Program Nassau Educators Fed Credit Union Navy Federal Credit Union Network Capital Funding Newlywed Food Northop Grumman Northshore Health System Federal Credit Union Office Max Omni Hotels Omega Fed Credit Union ORNL Federal Credit Union Partners FCU Peachtree Pest Control Philips Medical Systems Philips Semiconductor Portola Packing Pratt Whitney Qwest Commnications Raytheon Company Realogy Corporation Residential Finance SAFE Federal Credit Union Sankyo Pharma SAP Labs/America Sears-Holding/Kmart Security Service Federal Credit Union SeniorRelocationUSA.com Shell Oil Company Siemens Westinghouse Southern Company St. Jude Medical SYSCO Team Ivy Telhio Credit Union Time Inc. Trinchero Winery/Sutter Homes United Airlines United Health Systems Consortium United Nations FCU United San Antonio Fed CU United TeleTech Fed CU United Technologies USAA VALoans.com Verizon Wackenhut Warner Music Company URS Energy & Construction Waste Management Weyerhouser Wells Fargo Whirlpool Wyeth Xerox
  • 15. CARTUS We Are A Part Of The Largest Relocation Support Organization in the World Nearly 60 years of experience Nearly 3,000 employees 150+ Countries Served, 50+ Languages Spoken 172 Clients managed from more than one global region USAA is one of the largest clients 20 Offices Cartus’ ability to provide responsive, experienced service to clients and relocating employees around the globe is enhanced and strengthened by our numerous professional networks. Cartus maintains a vast ISO-certified network of suppliers around the globe who provided support to clients and assignees in more than 150 countries and in every key phase of the relocation experience, including destination support, homefinding, temporary housing, and household goods shipment. Our networks are experienced and monitored by 186 regionally based Cartus Supply Chain staff, facilitating accurate, proximate monitoring and support.
  • 16. LUXURYREALESTATE.COM Exclusive Board of Regents Status The Board of Regents is an exclusive network of the world’s most elite luxury real estate professionals. Each member exclusively represents a defined territory and has been selected based on their leadership and longstanding success in the real estate industry. BENEFIT: LuxuryRealEstate.com Regents are armed with an array of powerful, exclusive marketing tools and solutions which allow them to showcase their properties to targeted, elite buyers worldwide. LUXURYREALESTATE.COM ONLINE REACH • Webby award-winning, most-viewed luxury real estate website in the world,“Best of the Web” • More than 16 million page views per month • More than 58,000 luxury properties with an average price of $2,107,968 USD • #1 in searches on google.com, bing.com, yahoo.com TOP 10 VISITING COUNTRIES
  • 17. LUXURY HOME MARKET Leaders in the Average Sales Price Denver-Area Residential Real Estate Brokerages for 2013* * Based on Information from BrokerMetrics / Metrolist, Inc. for the period of 1/1/2013 to 12/31/2013. LIV SIR defined as brokerage entity ID# 09697.This representation is based in whole or in part on data supplied by Metrolist, Inc. Metrolist, Inc. does not guarantee nor is in any way responsible for its accuracy. Data maintained by Metrolist Inc. may not reflect all real estate activity in the market.
  • 18. 2014 RESULTS 2014 was another successful year at LIV Sotheby’s International Realty, as we achieved exceptional sales figures in every price range. Although we are known as experts in the luxury home market, over 57% of our sales in 2014 involved properties priced under $500,000. By providing the same high level of professionalism, service and marketing expertise to home buyers and sellers in every price point, we have reached a truly unique balance. Local Expert 303.893.3200 livsothebysrealty.com 303.893.3200 SOLD Lowest Price Sale $10,000 (Land) Highest Price Sale $7,150,000 Sales Volume 2014 $1,842,849,076 Average Sales Price $627,673 Number of Listings Sold 1,319 Number of Total Buyers Closed 1,617
  • 19. MILLION DOLLAR SERVICE * Based on Information from Metrolist, Inc. for the period of 1/1/2013 to 12/31/2013. LIV SIR defined as brokerage entity ID# 09697. This representation is based in whole or in part on data supplied by Metrolist, Inc. Metrolist, Inc. does not guarantee nor is in any way responsible for its accuracy. Data maintained by Metrolist Inc. may not reflect all real estate activity in the market. $1.5M+ 5.25% 0-$250,000 20.14% $250,001-$500,000 39.61% $500,001-$750,000 18.71% $750,001-$1.5M 16.29% For Every Price Point
  • 21. Step One Buyers buy emotionally, and if you capture their hearts, you will capture their offers. In order to ensure a fantastic first impression, we will create ideal curb appeal as an inviting exterior ensures a view of the interior. Room by room staging will build that emotional connection and help to increase your bottom line. Finally, we will implement solid best practices and strategies for effective buyer showings. SET THE STAGE
  • 22. BEST PRICE STRATEGY Step Two A Best Price Strategy goes beyond reviewing comparable sales. With available and sold data readily available on the Internet, it is easy to create a static picture of the market. A strategy requires more. Together, we perform a market study which analyzes trends and review your property as it sits within the real estate market today. A physical tour of properties that are in direct competition may also be beneficial in selecting the best price for your home.
  • 23. MAXIMUM EXPOSURE Step Three A successful sale that yields top dollar flows from an empirical strategy that goes beyond MLS entry. Our goal is to provide a home with relevant exposure designed to connect sellers with potential buyers from the local market to a national and global audience. Local market expertise is aptly supported by a brand with access to online, print and unconventional marketing venues delivering powerful results at all price points.
  • 24. YOUR TRUSTED ADVISOR, MANAGING THE DETAILS Step Four There are several moving parts in a real estate transaction. Many real estate contracts simply do not make it to the closing table. Expert negotiation, communication and the management of details is the top priority to complete any sale. Your Trusted Advisor will educate and guide you to make good decisions to fulfill your objectives.
  • 25. Step Five When you choose a broker to represent you, you are also choosing their company. Our company maintains critical values and standards of integrity, a commitment to innovation, a full service approach and a market success track record, second to none. Together, these elements deliver tangible results for every client. EXTRAORDINARY FIRM, HIGHEST QUALITY SERVICE
  • 26. HOME-SELLING PROCESS TOUR PROPERTY LISTING PRESENTATION BROKER INTERVIEW • Marketing • CMA (Comparative Market Analysis) • Sales Strategy • Listing Contract 1 • Clean and De-Clutter Home • Allow Showings and Open Houses • New Home Search • Marketing: • Photos/Virtual Tour • Enter Listing into MLS • Distribute Listing to Various Websites, • Brochures, Postcards and E-blasts to Real Estate Community and Sphere of Influence • Online and Print Exposure Including Connoisseur Magazine • Contact Referral Agent • Transaction Management: • Set Up Showings • Collect Feedback • Monitor Market Conditions SELLERS BROKER 3 RECEIVE OFFER IF ACCEPTED: • Escrow • Title Work • Buyer Due Diligence • Negotiate Objections IF COUNTERED: IF DENIED: 4 CLOSING BUYER COUNTERS BUYER ACCEPTS PREPARE TO MOVE CONTRACT FAILS • Offer Accepted • CONTRACT FINAL WALKTHROUGH 2 CONTRACT FAILS
  • 27. WHAT REAL ESTATE AGENTS DO PRE-LISTING ACTIVITIES 1. Make appointment with seller for listing presentation. 2. Send a written or e-mail confirmation of appointment and call to confirm. 3. Review appointment questions. 4. Research all comparable currently listed properties. 5. Research sales activity for past 18 months from MLS and public databases. 6. Research “average days on market” for properties similar in type, price and location. 7. Download and review property tax information. 8. Prepare “comparable market analysis” (CMA) to establish market value. 9. Obtain copy of subdivision plat/ complex layout. 10. Research property’s ownership and deed type. 11. Research property’s public record information for lot size and dimensions. 12. Verify legal description. 13. Research property’s land use coding and deed restrictions. 14. Research property’s current use and zoning. 15. Verify legal names of owner(s) in county’s public property records. 16. Prepare listing presentation package with above materials. 17. Perform exterior “curb appeal assessment” of subject property. 18. Compile and assemble formal file on property. 19. Confirm current public schools and explain their impact on market value. 20. Review listing appointment checklist to ensure completion of all steps. LISTING APPOINTMENT PRESENTATION 21. Give seller an overview of current market conditions and projections. 22. Review agent and company credentials and accomplishments. 23. Present company’s profile and position or “niche” in the marketplace. 24. Present CMA results, including comparables, solds, current listings and expireds. 25. Offer pricing strategy based on professional judgment and interpretation of current market conditions. 26. Discuss goals to market effectively. 27. Explain market power and benefits of multiple listing service. 28. Explain market power of Web marketing, IDX and Realtor.com. 29. Explain the work the brokerage and agent do “behind the scenes” and agent’s availability on weekends. 30. Explain agent’s role in screening qualified buyers to protect against curiosity seekers. 31. Present and discuss strategic master marketing plan. 32. Explain different agency relationships and determine seller’s preference. 33. Review all clauses in listing contract and obtain seller’s signature. AFTER LISTING AGREEMENT IS SIGNED 34. Review current title information. 35. Measure overall and heated square footage. 36. Measure interior room sizes. 37. Confirm lot size via owner’s copy of certified survey, if available. 38. Note any and all unrecorded property lines, agreement, easements. 39. Obtain house plans, if applicable and available. 40. Review house plans, make copy. 41. Order plat map for retention in property’s listing file. 42. Prepare showing instructions for buyers’ agents and agree on showing time window with seller. 43. Obtain current mortgage loan(s) information: companies and account numbers. 44. Verify current loan information with lender(s). 45. Check assumability of loan(s) and special requirements. 46. Discuss possible buyer financing alternatives and options with seller. 47. Review current appraisal if available. 48. Identify Home Owner Association manager if applicable. 49. Verify Home Owner Association fees with manager – mandatory or optional and current annual fee. 50. Order copy of Homeowner Association bylaws, if applicable. 51. Research electricity availability and supplier’s name and phone number. 52. Calculate average utility usage from last 12 months bills. 53. Research and verify city sewer/ septic tank system. 54. Calculate average water system fees or rates from last 12 months of bills. 55. Or confirm well status, depth and output from Well Report. 56. Research/verify natural gas availability, supplier’s name and phone number. 57. Verify security system, term of service and whether owned or leased. 58. Verify if seller has transferable termite bond. 59. Ascertain need for lead-based paint disclosure. 60. Prepare detailed list of property amenities and assess market impact. 61. Prepare detailed list of property’s “Inclusions and Conveyances with Sale.” 62. Compile list of completed repairs and maintenance items. 63. Send “Vacancy Checklist” to seller if property is vacant. 64. Explain benefits of Home Owner Warranty to seller. 65. Assist sellers with completion and submission of Home Owner Warranty application. 66. When received, place Home Owner Warranty in property file for conveyance at time of sale. 67. Have extra key made for lockbox. 68. Verify if property has rental units involved.And if so: 69. Make copies of all leases for retention in listing file. 70. Verify all rents and deposits. 71. Inform tenants of listing and discuss how showings will be handled. 72. Arrange for yard sign installation. 73. Assist seller with completion of Seller’s Disclosure form. 74. Complete “new listing checklist.” 75. Review results of Curb Appeal Assessment with seller and provide suggestions to improve salability. 76. Review results of Interior Décor Assessment and suggest changes to shorten time on market. 77. Load listing into transaction management software program. ENTERING PROPERTY IN MLS DATABASE 78. Prepare MLS Profile Sheet – agent is responsible for “quality control” and accuracy of listing data. 79. Enter property data from Profile Sheet into MLS listing database. 80. Proofread MLS database listing for accuracy, including proper placement in mapping function. 81. Add property to company’s Active Listings list. 82. Provide seller with signed copies of Listing Agreement and MLS Profile Sheet Data Form within 48 hours. 83. Take additional photos for upload into MLS and use in flyers. Discuss efficacy of panoramic photography. MARKETING THE LISTING 84. Create print and internet ads with seller’s input. 85. Coordinate showings with owners, tenants and other REALTORS. Return all calls – weekends included. 86. Install electronic lock box if authorized by owner. Program with agreed-upon showing time windows. 87. Prepare mailing and contact list. 88. Generate mail-merge letters to contact list. 89. Order “Just Listed” labels and reports. 90. Prepare flyer and feedback faxes. 91. Review comparable MLS listings regularly to ensure property remains competitive in price, terms, conditions and availability. 92. Prepare property marketing brochure for seller’s review. 93. Arrange for printing or copying of supply of marketing brochures or flyers. 94. Place marketing brochures in all company agent mailboxes. 95. Upload listing to company and agent Internet sites, if applicable. 96. Mail “Just Listed” notice to all neighborhood residents. 97. Advise Network Referral Program of listing. 98. Provide marketing data to buyers from international relocation networks. 99. Provide marketing data to buyers coming from referral network. 100. Provide “Special Feature” cards for marketing, if applicable. 101. Submit ads to companies participating in internet real estate sites. 102. Convey price changes promptly to all internet groups. 103. Reprint/supply brochures promptly as needed. 104. Review and update loan information in MLS as required. 105. Send feedback e-mails/faxes to buyer’s agents after showings. Continued on next page...
  • 28. WHAT REAL ESTATE AGENTS DO (Continued) MARKETING THE LISTING (continued) 106. Review weekly Market Study. 107. Discuss feedback from showing agents with seller to determine if changes will accelerate the sale. 108. Place regular weekly update calls to seller to discuss marketing pricing. 109. Promptly enter price changes in MLS listings database. THE OFFER AND CONTRACT 110. Receive and review all Offer to Purchase contracts submitted by buyers or buyers’ agents. 111. Evaluate offer(s) and prepare “net sheet” one each for owner to compare. 112. Counsel seller on offers. Explain merits and weaknesses of each component of each offer. 113. Contact buyers’ agents to review buyer’s qualifications and discuss offer. 114. Fax/deliver Seller’s Disclosure to buyer’s agent or buyer upon request and prior to offer if possible. 115. Confirm buyer is pre-qualified by calling loan officer. 116. Obtain pre-qualification letter on buyer from loan office. 117. Negotiate all offers on seller’s behalf, setting time limit for loan approval and closing date. 118. Prepare and convey counteroffers, acceptance or amendments to buyer’s agent. 119. Fax all copies of contract and all addendums to closing attorney or title company. 120. When Offer-to-Purchase contract is accepted and signed by seller, deliver to buyer’s agent. 121. Record and promptly deposit buyer’s earnest money into escrow account. 122. Disseminate “Under-Contract Showing Restrictions” as seller requests. 123. Deliver copies of fully signed Offer to Purchase contract to seller. 124. Fax/deliver copies of Offer to Purchase contract to selling agent. 125. Fax copies of Offer to Purchase contract to lender. 126. Provide copies of signed Offer to Purchase contract for office file. 127. Advise seller in handling additional offers to purchase submitted between contract and closing. 128. Change MLS status to “Sale Pending.” 129. Update transaction management program to show “Sale Pending.” 130. Review buyer’s credit report results – Advise seller of worst and best case scenarios. 131. Provide credit report information to sell if property to be seller- financed. 132. Assist buyer with obtaining financing and follow up as necessary. 133. Coordinate with lender on discount points being locked in with dates. 134. Deliver unrecorded property information to buyer. 135. Order septic system inspection, if applicable. 136. Receive and review septic system inspection report and assess impact on sale. 137. Deliver copy of septic system inspection report to lender and buyer. 138. Deliver well flow test report copies to lender, buyer and listing file. 139. Verify termite inspection ordered. 140. Verify mold inspection ordered, if required. TRACKING THE LOAN PROCESS 141. Confirm return of verifications of deposit and buyer’s employment. 142. Follow loan processing through to underwriting. 143. Add lender and other vendors to transaction management program so agents, buyer and seller can track progress of sale. 144. Contact lender weekly to ensure processing is on track. 145. Relay final approval of buyer’s loan application to seller. HOME INSPECTION 146. Coordinate buyer’s professional home inspection with seller. 147. Review home inspector’s report. 148. Enter completion into transaction management tracking software program. 149. Explain seller’s responsibilities with respect to loan limits and interpret any clauses in the contract. 150. Ensure seller’s compliance with home inspection clause requirements. 151. Recommend/assist seller with identifying and negotiating with trustworthy contractors for required repairs. 152. Negotiate payment and oversee completion of all required repairs on seller’s behalf, if needed. THE APPRAISAL 153. Schedule appraisal. 154. Provide comparable sales used in market pricing to appraiser. 155. Follow up on appraisal. 156. Enter completion into transaction management program. 157. Assist seller in questioning appraisal report if it seems too low. CLOSING PREPARATIONS AND DUTIES 158. Make sure contract is signed by all parties. 159. Coordinate closing process with buyer’s agent and lender. 160. Update closing forms and files. 161. Ensure all parties have all forms and information needed to close the sale. 162. Select location for closing. 163. Confirm closing date and time and notify all parties. 164. Assist in solving any title problems (boundary disputes, easements, etc.) or in obtaining death certificates. 165. Work with buyer’s agent in scheduling and conducting buyer’s final walk-through prior to closing. 166. Research all tax, HOA, utility and other applicable prorations. 167. Request final closing fixtures from closing agent (attorney or title company). 168. Receive and carefully review closing figures to ensure accuracy. 169. Forward verified closing figures to buyer’s agent. 170. Request copy of closing documents from closing agent. 171. Confirm buyer and buyer’s agent received title insurance commitment. 172. Provide “Home Owners Warranty” for availability at closing. 173. Review all closing documents carefully for errors. 174. Forward closing documents to absentee seller as requested. 175. Review documents with closing agent (attorney). 176. Provide earnest money deposit from escrow account to closing agent. 177. Coordinate closing with seller’s next purchase, resolving timing issues. 178. Have a “no surprises” closing so that seller receives a net proceeds check at closing. 179. Refer sellers to one of the best agents at their destination, if applicable. 180. Change MLS stats to Sold. Enter sale date, price, selling broker and agent’s ID number, etc. 181. Close out listing in transaction management program. FOLLOW UP AFTER CLOSING 182. Answer questions about filing claims with Home Owner Warranty company if requested. 183. Attempt to clarify and resolve and repair conflicts if buyer is dissatisfied. 184. Respond to any follow-on calls and provide any additional information required from office files. This list was originally prepared by the Orlando Area Association of Realtors. Recently, NAR presented it to Congress to demonstrate all the tasks that real estate professionals must do to close a single transaction. For a copy of this list visit: www.RealEstateIntelligence.com and click on “Documents”, then “NAR’sTransaction List.”
  • 29. HOW AGENTS ARE COMPENSATED ON A 6% COMMISSION Commission Breakdown Buyer’s Agent 2.8% Agent Income 1.2% Agent Business Expenses 1% Brokerage Fees 1%