1. Office of the Chief Operating Officer
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2. At the end of this course, you should be able to:
 Learn how to create a powerful and compelling case
for a variety of situations.
 Effectively analyze any level of data and make a
compelling case based on what the data is telling
you.
 Identify your communication style and be able to
adjust for your audience.
 Identify types of visual aids to enhance your case.
 Learn how to effectively document your compelling
case.
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4.  http://www.npr.org/templates/player/mediaP
layer.html?action=1&t=1&islist=false&id=458
3249&m=4585427
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5.  List below some of the compelling cases or
stories you tell most often.
 List below some of the compelling cases or
stories that are frequently told by a friend or
partner.
 What do you do (or does your friend or partner
do) specifically to engage your audience as
you are telling sharing your compelling cases
or stories?
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8.  Storytelling is an interactive performance art
form.
 Storytelling is, by design, a co-creative process.
 Storytelling is, by its
nature, personal, interpretive, and uniquely
human.
 Storytelling is a process, a medium for
sharing, interpreting, offering the content and
meaning of a story to an audience.
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9.  First-Person
Narration
 Dear Diary
 Frametale
 Dialogue
 Interview
 Television or
Theater Script
 Poetry / Ballad
 Dialect
 Modernization
/ Change
Setting
 The “Twist"
 Sequel /
Prequel
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11.  A Map is just like an outline to a paper – it
starts to “frame” the story and gets the
energy and information captured
 Narrow your focus and strategy
 Review the story telling steps
 Pick at least one of the storytelling
techniques
 Present your story back to everyone
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12.  Once upon a time
 And every day
 And then one day
 Because of that
 Because of that
 Until finally
 From that day forward…
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13.  Now – stories of
fact…captures the current
reality of aligned behaviors
 Now – stories of
contradiction…reveals
inconsistencies and failings
 Future – stories of
possibility and the
revolution…imagines new
ideas, actions, changes, bo
th big and small (ask what
if…)
 Future – stories of
anxiety…reveals fears and
worries
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14.  http://www.youtube.com/watch?v=kZlXWp6
vFdE
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15. 1. Passive
2. Assertive
3. Aggressive
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16. Direct
Spirited
Considerate
Systematic
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17. 1. What is my most preferred style of
communication?
2. What are my strengths as a communicator?
3. What are some areas for development?
4. What should I be careful about as I present to
others based on my style?
5. What will I specifically do to make sure I am better
matching my communication style with the
audience I am communicating to?
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19.  http://www.youtube.com/watch?v=-
QZ79GZMZZ4
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20.  Choose a theme
 Decide on what elements convey the theme
 Create a feeling of movement or “something
happening”
 Share the story in whatever way feels right to
you
 Recognize that learning storytelling techniques
and developing your skill – whether in visual
storytelling or some other form of storytelling –
is a journey
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21.  http://www.youtube.com/watch?v=i68a6M5F
FBc
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23.  Take a few minutes to identify 2-3
actions you will implement based on
what we have discussed today.
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