Highlights from the BillingViews global survey of communications service providers. Panelists responded to the question: What percentage of your customer base has adopted e-Billing? The survey found that Mobile operators have far outpaced Telcos in e-billing adoption. Mobile operators globally average greater than 50% as compared to just 17% for Telcos.
BillingViews Global Survey on E-Billing Adoption-Sept 2011
1. Our Global Surveyon E-Billing Adoption Customers Adopt E-Bills for Mobile – But Not For Telco October 2011 Copyright 2011. BillingViews. All Rights Reserved.
2. What is BillingViews? BillingViews is the global home for billing expertise and intelligence in the communications and media industries. www.billingviews.com Copyright 2011. BillingViews. All Rights Reserved.
25. We take these results “with a grain of salt” because not all regions are balanced between Mobile and Telco respondents, but…Copyright 2011. BillingViews. All Rights Reserved.
32. Exceeds global average among telcos by nearly 13 percentage pointsCopyright 2011. BillingViews. All Rights Reserved.
33. Opinions “Why do customers adopt E-Billing for Mobile But Not Telco Services?” “I suspect that the mobile user is more likely to associate his service with being online, and thus subscribing to e-billing is a natural fit.” Monica Ricci, CSG International “The demographics of the mobility consumer include an on-line predisposition that is not prevalent in the more general population.” Eric Nelson, Synaptitude Consulting “There’s a lot more investment going into the IT departments of wireless carriers to create and drive a compelling experience.” Steve Bamberger, Netformx “It is very likely that younger, tech-savvy users are underrepresented as a percentage of the telco customer population. The telco e-billing adoption rate would therefore suffer as a result…” Ed Finegold, BillingViews E-billing “at almost any cost was a done deal, primarily because both the analysts and shareholders had now heard of (it) and were putting pressure on the MSPs to do it to reduce costs.” Hugh Roberts “Legacy telco billing runs 2 to 4 pages on average,” while “my mobile bill runs 90 pages minimum for the detail, and 15 pages for the summary. I don’t want that every month.” John Brooks, Subex Copyright 2011. BillingViews. All Rights Reserved.
34. For the Complete Survey Please visit: www.billingviews.com Copyright 2011. BillingViews. All Rights Reserved.