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MARKETING MANAGEMENT A THEORITICAL AND PRACTICAL PERSPECTIVE
Definitions of MARKETING ,[object Object],[object Object],[object Object],[object Object]
Difference Between Marketing  & Sales ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SEGMENTATION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SEGMENTATION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SEGMENTATION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Positioning ,[object Object],[object Object],[object Object],[object Object],[object Object]
PRODUCT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Product ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Product ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BRANDING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BRANDING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BRANDING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BRANDING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BRANDING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BRANDING ,[object Object],[object Object],[object Object],[object Object],[object Object]
Promotion  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sales promotion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sales Promotion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sales Promotion ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Marketing management

  • 1. MARKETING MANAGEMENT A THEORITICAL AND PRACTICAL PERSPECTIVE
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