scrazzl, our journey in slides
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This was a talk that I gave to an MBA class from Smurfit Business School in 2011. On the day I shared some of the lessons that we have learned over the past few years.
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scrazzl, our journey in slides
- 1. scrazzl,our journey in slides… This presentation was designed to be delivered live. To help you understand the content we have added these notes…
- 2. Me Dave Des As is the way with most ideas scrazzl grew out of conversations amongst friends…
- 3. Conway Institute, UCD… 2003 Problems are everywhere. Observe, hypothesise and test…
- 4. An opportunity? 2008 Be ready to run with an opportunity, but be flexible and honest with yourself…
- 5. The problem: Buy me Buy me Buy me Problem: scientists buy lots of stuff but its hard to know what stuff to buy…
- 6. Is it really? 2010 Question: We think this is a big problem but does anybody else?
- 7. What the hell, I gave up a permanent job! Hired… The answer was yes so we hired a “maker of tech.”
- 8. 5 months… After this we spent a bit of time going round in circles and up blind alleys…
- 9. 2011 scrazzl v.1 is born…
- 10. 5 Lessons learned... That’s our story to date now here are some hard lessons we learned along the way…
- 11. #1 Don’t make it, fake it… Technology is easy, its getting people to pay for technology that’s hard. Show customers early and listen to what they say…
- 12. Try these…
- 13. #2 Talk to customers who matter…
- 14. Avoid Reality check #1: we live in a global economy don’t waste your time with links in a global chain.
- 15. #3 Hire champions Reality check #2: people invest in people, ideas are secondary…
- 16. Even if you have to give a bit away… Seriously, hire the best you can find, even if you have to sell the family jewels…
- 17. #4 Discuss with everyone… Ideas are not static they evolve and talking to people will only help…
- 18. Even granny… Make sure to constantly refine your value proposition…
- 19. #5 Exercise
- 20. Life in a start-up is crazy so don’t go crazy. Look after yourself and find something apart from work that you love doing…
- 21. Questions? E: info@scrazzl.com T: +353 (0) 1 4429454 Twitter: @scrazzl www.scrazzl.com