Content is King, we all know that, but in this world of unrelenting Google updates, it has become increasingly difficult to come up with fresh and interesting content. Check out this awesome presentation created by Tushar Taliyan from SMG Convonix to learn how.

1. 10 Ways To Create Awesome
Content For Your Blog
- by Tushar Taliyan

2. Find Great Ideas
WHERE??
Search Engine Suggestions
Scan Youtube
Yahoo answers
Quora
Linkedin Groups
Create Polls

3. Find Great Ideas
Search Engine Suggestions – Type in your
keyword and see what suggestions appear
Youtube – Use Youtube suggestions or
repurpose the videos present there

4. Find Great Ideas
Yahoo answers – Highly popular, search for
topics related to your domain and find
interesting content ideas
Quora – Rapidly growing in popularity, a hub
for wide variety of insightful discussions

5. Find Great Ideas
Linkedin Groups – search for your domain and
engage in discussions there, sure to find
amazing ideas
Create Polls – create creative polls, keep them
short, invite readers to submit topics they want
to read about

6. Vs. Articles
Compare
Products
Compare
Options
Compare
Technologies

7. How-To
Still a great way to attract visitors and rank
Create ‘How To’ videos
Easy to create
Find Ideas on Search Engines, Social
Media, Discussion Forums etc.
A variation could be – ‘How Do I’

8. What Is?
 Similar to How-To, but the tone is different
Very frequently used search phrase term
Easy To find ideas – discussion forums, Social
Media
Examples:- What is Content Marketing?
What is Schema.org?
What is Influencer Management?

9. Anticipate Queries
Anticipate
queries that
people may
have 3-6
months
down the
line
Combine
dates with
names
(peoples,
places,
events)
Examples-
Vacation
deals in 2014
Google
updates to
expect in
2014

10. Free Guides
• Give away free guides, people love free guides.
• A free guide is a one stop resource for complete
information on a topic.
• Famous free guides –
1- SEO – The Free Beginner’s Guide by Moz
2- Social Media Marketing Beginner’s Guide by
Marketing Pilgrim

11. Write About Current News
Write a detailed analytical post on latest news
and updates

12. Write About Shortcuts
So if you are an excel wizard or a Wordpress
expert or you know some hacks for any
technology, write a post/draw a flowchart/make
a video.

13. Case Studies
We are all looking for practical applications of our
knowledge, and if you have any observations, then
share them with the world
Insightful studies and analysis are venerated both
by Google and the searchers. So it ranks well and
also gets a steady stream of visitors
Case studies are a ready source of content. With
little effort, get wonderful results

14. THANK
YOU!