Leipzig University - Chair of Strategic Communication

public relations unternehmenskommunikation corporate communications social media social media governance marketing strategische kommunikation social media strategy social media guidelines corporate communication investor relations communication management kommunikationsmanagement integrated communications pr integrierte kommunikation studie research strategic communication marketingkommunikation finanzkommunikation social media training organisationskommunikation rollenmodelle stress work-life-balance kommunikatiosncontrolling strategic management management tools communication planning communication measurement youtuber blogger influencer relations influencer marketing influencer integrated marketing communications imc unternehmensführung digital transformation digitalization study social media marketing online communication social media communication mittelstandskommunikation arbeitgeberkommunikation ceo communication international communication kommunikationsberatung qualitätsmanagement pr-beratung qualitätsmanagementsystem qualität qm-system führungskommunikation online-pr mitarbeiterkommunikation reputationsmanagement onlinekommunikation reputation pressearbeit ceo-kommunikation delphi-studie corporate social responsibility csr-kommunikation csr dow jones industrial average nikkei benchmark content analysis mobile web cac dax ftse financial communciation ir privatanleger internet geschäftsbericht investoren leadership communication leadership