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LinkedIn for Users
- 1. LinkedIn for Users A Guide to Optimizing Your Professional Social Presence
- 2. Why Use LinkedIn? The professional social network
- 3. World’s largest professional network on the Internet with 175 million+ members in over 200 countries As of June 30, 2012 (end of Q2), professionals were signing up at a rate of 2 new members/second As of June 30, 2012, LinkedIn counts executives from all 2011 Fortune 500 companies as members; its corporate hiring solutions are used by 85 of the Fortune 100 companies If you like stats...
- 4. Stay in touch with important contacts Build a network Research companies/employees you are doing business with Search and apply for jobs Create a professional profile that can serve as an online résumé/CV ◦ Past and present work experience ◦ Examples of work and success ◦ Recommendations What can I do with LinkedIn?
- 5. Profile Tips It is necessary to fill out your profile completely to earn trust.
- 6. #1. Include a picture so it is easier for acquaintances to recognize you and then request to connect with you
- 7. #2. Use appropriate keywords in your heading and title
- 8. #3. Tag skills and expertise that you have
- 9. #4. Link to your websites, and use your own personalized anchor text for these links by selecting the “Other” category for your site
- 10. #5. Take advantage of Applications that allow you to improve your page by adding Twitter feeds and blog posts
- 11. #6. Use presentation applications such as SlideShare to post relevant keynote presentations to your profile, as well as PDFs
- 12. #7. Add video You can embed a video into the first slide of a SlideShare show for it to launch automatically when someone views your profile, or you can use the first slide to introduce it
- 13. Beyond the Profile Connections, Groups, Polls, Answers
- 14. 2nd Degree 3rd Degree Contact Contact 1st Degree Contact 2nd Degree Contact YOU 3rd Degree Contact 1st Degree 2nd Degree Contact Contact 3rd Degree Contact Connections
- 15. Groups
- 16. Polls
- 17. Answers
- 18. LinkedIn Features LinkedIn has a variety of unique features that you should take full advantage of to create the optimal networking experience.
- 19. Who’s Viewed Your Profile?
- 20. People You May Know
- 21. Your Connections to a Company
- 23. Recommendations
Hinweis der Redaktion
- -3 main levels/degrees of connections on LinkedIn-1st degree contacts are directly connected with you, either through a request from you or them-2nd and 3rd degree connections
- -Make new connections-Groups from your industry or alumni groups-Can create your own group and connect it to your profile-Some groups list job opportunities-Participate in discussions to show expertise
- -Gain free market research and knowledge-LinkedIn will send to your existing connections as well as give you options to share with other social networks-Can share results with connections (encourages visits to your page)
- -If you answer questions knowledgeably and without self-promoting, you will get valuable recognition-Ask questions to gain answers and meet new connections who could prove useful-LinkedIn automatically shows you similar questions so that you can find answers more quickly