This document lists 10 reasons why working in digital is great: 1. Digital teams can be faster than the business and sort of predict the future using data. 2. Digital work is never finished and connects teams to their audience in new ways. 3. Digital workers can learn how to communicate like their audience and see the whole business, warts and all. 4. The digital world is always changing and allows for timely, fresh engagement that traditional marketing cannot match.