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Andrew Nash
Senior Director of Identity Services
Topics in Identity and Payments
Progress in Identity “Ownership”
Enterprise Centric
1 2
Federated Partners
3
User Centric
Social
Networks
Mashups Web 2.0
Tagging e-commerce
Finance
Participants
People Services
Identity
Services
Attribute
Providers
Credit Card Ecosystem
Multiple Value Flows
Merchant
Consumer Acct
IssuerAcquirer
Card
Network
merchant
discount
usage
fees/awards
Switch fee
/assessment
Switch fee
/assessment
Interchange
fee
Service Transactional Opportunity
identity service
Consumer
Claims
Fraud/Risk
Reduction
Targeted
Marketing
Reduced
Friction
Increased
Checkout
Completion
cookies
historical
data
checkout-
time
identity
The Identity Trust Gradient
Low
Value
High
Value
None
Extreme
Transaction “value”
Regulatory /
Compliance /
Risk
Blogs
Social
Networks
Shopping
Financial
Health
Intelligence
Agency
Shopping
Levels of Assurance Gaps
• Unlike NIST, risk based systems are not a one
time identity proofing exercise
• Continual verification of identity “goodness”
– Context, transaction history, behavior, …
• Enhancement to
authentication
– Triggers for step-up authentication
Brokerage Values
• Reduce # of identity sources service providers
build business and legal relationships with
• Act as consumer advocate
• Create a simplified policy view across domains
• Simply integrate user attribute management
• Provide an integration point for multiple sources
of information from attribute providers
• Amortize costs of higher value features including
2FA
Role of IDP?
Consumer
IDP
“I am very
privacy conscious”
“All information
should be free”
“Help keep me safe”
“Assurance
Level 3”
“Moderate levels of
private information ”
“Anonymous
is ok”
Consumer
Agreements
Relying
Party
Contracts
Information
Classification
Attribute Providers
The Three Laws of Consumer ID Svcs
1. An ID Svc may not injure a
consumer, or through inaction,
allow a consumer to come to
harm.
2. An ID Svc must obey orders
given by consumers, except
where such orders would
conflict with the 1st Law.
3. An ID Svc must protect its own
existence as long as such
protection does not conflict
with the 1st or 2nd Law.

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Andrew Nash

  • 1. Andrew Nash Senior Director of Identity Services Topics in Identity and Payments
  • 2. Progress in Identity “Ownership” Enterprise Centric 1 2 Federated Partners 3 User Centric Social Networks Mashups Web 2.0 Tagging e-commerce Finance
  • 4. Credit Card Ecosystem Multiple Value Flows Merchant Consumer Acct IssuerAcquirer Card Network merchant discount usage fees/awards Switch fee /assessment Switch fee /assessment Interchange fee
  • 5. Service Transactional Opportunity identity service Consumer Claims Fraud/Risk Reduction Targeted Marketing Reduced Friction Increased Checkout Completion cookies historical data checkout- time identity
  • 6. The Identity Trust Gradient Low Value High Value None Extreme Transaction “value” Regulatory / Compliance / Risk Blogs Social Networks Shopping Financial Health Intelligence Agency Shopping
  • 7. Levels of Assurance Gaps • Unlike NIST, risk based systems are not a one time identity proofing exercise • Continual verification of identity “goodness” – Context, transaction history, behavior, … • Enhancement to authentication – Triggers for step-up authentication
  • 8. Brokerage Values • Reduce # of identity sources service providers build business and legal relationships with • Act as consumer advocate • Create a simplified policy view across domains • Simply integrate user attribute management • Provide an integration point for multiple sources of information from attribute providers • Amortize costs of higher value features including 2FA
  • 9. Role of IDP? Consumer IDP “I am very privacy conscious” “All information should be free” “Help keep me safe” “Assurance Level 3” “Moderate levels of private information ” “Anonymous is ok” Consumer Agreements Relying Party Contracts Information Classification Attribute Providers
  • 10. The Three Laws of Consumer ID Svcs 1. An ID Svc may not injure a consumer, or through inaction, allow a consumer to come to harm. 2. An ID Svc must obey orders given by consumers, except where such orders would conflict with the 1st Law. 3. An ID Svc must protect its own existence as long as such protection does not conflict with the 1st or 2nd Law.

Hinweis der Redaktion

  1. Application specific identity Enterprise/Service identity (across apps) Federation (across services) Platform (across app providers) – less oriented around federation than platform identity ownership – asymmetric federation Consumer
  2. Just like economics - 2, 3, 4 parties Amortize costs and increase level of technology (eg 2FA)
  3. Consumer Value Transaction flow – aka $$$ (poker chips) Infrastructure Entity Value Flow of value – interchange fees (how the house makes $$$)
  4. Multiple brokers Enablers of access to channels Amortization of costs like 2FA Aggregator of information content Simplifying # relationships Common user experience